Printer Friendly
The Free Library
4,444,167 articles and books
Member login
User name  
Password 
 
Join us Forgot password?

AD:TECH New York 2005 Exhibitor Profiles.


NEW YORK -- AD:TECH New York 2005 takes place 07 - 09 Nov. 2005 at the New York Hilton in New York City. For in-depth information about the event visit http://www.ad-tech.com/index.asp.

Below are profiles from AD:TECH New York 2005 exhibitors; breaking news releases are available at http://www.tradeshownews.com, Business Wire's trade show, conference, and event news resource.

Business Wire is the official news wire service for AD:TECH New York 2005.
Company: 24/7 Real Media, Inc.
Booth/Stand: 117
Ticker Symbol & Exchange: TFSM
Media Contact: Eric Sokolsky, Weber Shandwick; 212.445.8081
Investor Relations Contact: Julie Tu, FRB; 212.827.3776
Phone: 212.231.7100
E-mail: info@247realmedia.comWeb: www.247realmedia.com

24/7 Real Media, a pioneer in interactive marketing and
technology, is a leader in providing online advertising and search
marketing strategies, powered by the industry's most advanced
technology.

24/7 Real Media delivers highly targeted audiences to online
publishers and marketers through media, search and technology
services. We provide the foundation for comprehensive, end-to-end
online advertising solutions.

The company is headquartered in New York, with offices in other
major U.S. cities, Canada, Europe, Australia and Asia. For more
information, please visit www.247realmedia.com.

Company: ACTON
Booth/Stand: 1301
Media Contact: Craig Lutz-Priefert
Phone: 402-742-2820
E-mail: craiglp@acton.com
Web: www.acton.com

ACTON is an international direct marketing company with offices in
the USA, Japan, Germany and Brazil. As a DM list industry leader, we
find extra revenue for your company by promoting your housefile to the
direct marketing community. Now, ACTON announces the launch of their
new division created for advertisers and publishers: CPACPL.com.
CPACPL.com leverages proven expertise in direct marketing, affiliate
marketing, and search engine marketing to drive measurable results for
our clients. Only when the audience responds to your offer and takes
action do you, the advertiser, reward the publisher for sending you a
lead or a sale.

Company: AdJuggler
Booth/Stand: 420
Media Contact: David Waldack
Phone: 703 914 9700
E-mail: dmw@thruport.com
Web: www.adjuggler.com

AdJuggler(TM) Enterprise 5.1 is a scalable, yet affordable, ad
serving solution that provides some of the most advanced ad serving,
management and reporting tools to a wide spectrum of users, from small
sites serving just a few million ads a month to large ad networks
serving billions of ads across multiple sites. Thruport Technologies
offers a wide range of pricing options, from a hosted solution
starting at just $99 a month, to licensed options for clients who want
to run AdJuggler(TM) Enterprise software on their own servers.

Company: ADS-click
Booth/Stand: 1219
Media Contact: Michael Monney
Investor Relations Contact: Cyril Lamblard
Phone: +41 22 791 73 80
E-mail: info@ads-click.com
Web: www.ads-click.com

ADS-click will unveil at ad:tech New York a VOIP pay-per-call
solution connected to Skype. This new way to advertise will be linked
to ADS-click private-labeled advertising technology. ADS-click
solution allows ad network, web portals, search engine or media groups
to own and control the complete PPC Search engine and contextual
advertising process. APIs for SEM are available, as well multiple ad
feeds aggregation. ADS-click has signed important contracts for its
private-labeled sponsored links solution with major players in the
Internet market. Its customer base is now set in USA, Europe, and
Asia. ADS-click is headquartered in Geneva, Switzerland.

Company: Aptimus, Inc.
Booth/Stand: TT22
Ticker Symbol & Exchange: APTM, NASDAQ NM
Media Contact: Holly Nuss
Investor Relations Contact: John Wade
Phone: 415-896-2123
E-mail: hollyn@Aptimus.com
Web: www.aptimus.com

Aptimus (NASDAQ: APTM) is the customer acquisition network that
generates qualified leads for marketers and high revenues for
participating Web sites, all while presenting the best offers to
consumers on those sites. The Aptimus Network reaches over 5 million
unique consumers each month, across hundreds of Web properties. The
company's unique offer placement technology is self-learning and
continually moves offers to the Web sites where they generate the best
consumer response. Aptimus' current clients include many of the top
500 direct marketers such as Procter & Gamble, Nokia, Dell, Gevalia,
and Carnival Cruises.

Company: Avenue A/Razorfish Search
Booth/Stand: 1211
Ticker Symbol & Exchange: AQNT
Media Contact: Harrison Magun
Phone: 866.893.5600
E-mail: info@ar-search.com
Web: www.ar-search.com

Avenue A/Razorfish Search (AR/Search) is a specialized search
engine marketing (SEM) division of Avenue A/Razorfish. As the
industry's largest SEM, AR/Search leverages best in class
technologies, methodologies and expertise to help our clients grow
both sales volume and profitability. Our services focus on paid search
(PPC, paid inclusion and shopping engine feeds) and organic SEO, and
ensuring these efforts support a fully-integrated digital strategy
with advanced website optimization and web media, as appropriate. As
an integral part of the largest independent interactive agency,
AR/Search can also access powerful channel-integration tools and
techniques not available from any other search marketing provider.

Company: Bluestreak
Booth/Stand: 500
Media Contact: Anurag Ahuja
Investor Relations Contact: Annette Tonti
Phone: 401-341-3300
E-mail: aahuja@bluestreak.com
Web: www.bluestreak.com

Bluestreak provides interactive performance marketing solutions
for marketers and agencies. We offer online marketing packages for
acquisition, retention and win-back. Our unique advantage combines
online marketing expertise with world-class technologies that
dramatically increase results.

Bluestreak's Ion (Integrated online) marketing platform is
designed to help marketers drive the best possible results from their
campaigns. IonSearch provides the most advanced bid-management
capabilities for search marketers. IonMail is a world-class hosted
email marketing platform to acquire, track, target and retain
customers online and to enhance customer experience. IonAd is a true,
real-time ad management platform based on best practices for
interactive marketing and Bluestreak's pioneering history in rich
media.

Company: Business.com
Booth/Stand: 313
Media Contact: Lane Soelberg - lsoelberg@business.com
Investor Relations Contact: Brian Barnum
Phone: 310-586-4111
E-mail: bbarnum@business.com
Web: www.business.com

Business.com is the search engine designed and organized
exclusively for business. Business.com uses a proprietary taxonomy and
classification system consisting of over 400,000 listings within
65,000 industry, product and service subcategories to help advertisers
generate profitable leads. The Business.com network includes partners
such as Forbes.com, BusinessWeek, Inc.com and Internet.com.

Company: CommissionSoup.com
Booth/Stand: 1213
Media Contact: Jill Molstad
Phone: 605-256-9103
E-mail: marketing@commissionsoup.com
Web: www.commissionsoup.com

CommissionSoup provides e-business marketing solutions. Our
solutions come complete with our marketing network, backed by
experienced technology, compliance, graphics, and marketing
departments. CommissionSoup's performance-based network delivers
superior results.

Company Name: comScore Networks
Booth/Stand: 1107
Media Contact: Jeremy Shermak
Investor Relations: Janet McCabe
Phone: 312-775-6470
Email: jshermak@comScore.com; jmccabe@comScore.com;
       fquattrocki@comScore.com
Web: www.comscore.com

comScore Networks provides unparalleled insight into consumer
behavior and attitudes. This capability is based on a massive, global
cross-section of more than 2 million consumers who have given comScore
explicit permission to confidentially capture their browsing and
transaction behavior, including online and offline purchasing.
comScore panelists also participate in survey research that captures
and integrates their attitudes and intentions. comScore services are
used by global leaders such as AOL, Microsoft, Yahoo!, Verizon, Best
Buy, The NAA, Tribune Interactive, ESPN, Nestle, Bank of America,
Universal McCann, the United States Postal Service, GlaxoSmithKline
and Orbitz. For more information, please visit www.comscore.com.

Company: CoolSavings, Inc.
Booth/Stand: 1302
Media Contact: Melissa Lederer
Phone: 312-224-5151
E-mail: melissalederer@coolsavings.com
Web: www.coolsavingsinc.com

CoolSavings, Inc. is a leading interactive marketing services
company that provides best-in-class lead generation, e-mail, coupon
and loyalty programs for advertisers and publishers. Our unique
targeting, optimization and predictive modeling capabilities help to
power an extensive marketing network that has reached more than 15
million active consumers in the last 12 months.

In 2005,CoolSavings will serve more than 1 billion offer
impressions across our distribution network, generating more than 100
million responses for our advertisers, which include leaders in the
consumer packaged goods, retail and direct marketing industries.

CoolSavings, Inc.'s majority stockholder is Landmark Communications,
Inc., a privately held media company with national and international
interests in newspapers, broadcasting, cable programming and
electronic publishing.

Company: COPEAC...a division of Intermark Media
Booth/Stand: 1713
Media Contact: Gene Browne
Phone: 631-719-1250 X3327
E-mail: gbrowne@intermarkmedia.com
Web: www.copeac.com and www.intermarkmedia.com

Intermark Media was formed in 1999 specializing in marketing
services related to personal finance. The company has grown since into
a full-service advertising and marketing agency. Through measurable
marketing initiatives, Intermark Media offers the business
professional a customized approach to increase business' customer base
and brand awareness. Our marketing expertise ranges from on and
offline media planning/buying to strategy development and radio, TV
and print production. Intermark Media uses decades of senior-level
experience to deliver marketing solutions that exceed expectations and
keep businesses ahead of the competition. Intermark Media's plans for
expansion continue with COPEAC, an affiliate network program.

Company: CoverClicks LLC.
Booth/Stand: 1303
Media Contact: Joshua Blumenfeld; 845.304.5819
Phone: 845.304.5819
E-mail: josh@coverclicksllc.com
Web: http://www.coverclicks.com

CoverClicks LLC. is a New York-based Internet marketing firm
involved in email marketing, sweepstakes and incentivized web site
promotion and managing a large affiliate network of top-tier web site
and opt-in email publishers. Founded by Joshua Blumenfeld in 2001,
CoverClicks has become a leader in effective performance-based
marketing and delivering a superior ROI for our corporate clientele.
With no outside investment, Mr. Blumenfeld has grown the company in a
purely organic manner utilizing best practices and taking a
technology-centric approach to marketing.

Company: CPAEmpire.com
Booth/Stand: 122
Media Contact: Missy Ward
Phone: 407 786 9028
E-mail: missy@cpaempire.com
Web: www.CPAEmpire.com

CPA Empire - an industry leader in performance-based online direct
marketing, generates the best sales results possible for our
Advertisers while providing our Affiliates a one-stop solution that
maximizes earnings on their traffic. Our unique business approach
drives measurable results for our clients, no matter what the size of
their budget is.

Company: Datran Media
Phone: 212-706-4806
Web: www.datranmedia.com

Datran Media is a New York-based performance marketing company
specializing in online Database Management and Customer Acquisition.

Reach: Datran Media has reach to over 100MM unique consumer
records.

Relevance: By combining demographic data with consumer behavior,
we deliver the right message to the right consumer at the right time.

Results: We are 100% ROI focused and build out campaigns to
maximize profits within our clients' metrics. It's not just
performance marketing; it's Out-Performance Marketing(TM).

Services Include:

   -- Email Marketing
   -- List Management
   -- Affiliate Marketing - NetMargin(TM)
   -- SEM, SEO
   -- Website Optimization - SiteLifter(TM)
   -- Behavioral Marketing
   -- Creative Services
   -- CRM
   -- Offline Marketing

Company: Digital Element
Booth/Stand: 216
Media Contact: Susan Daw
Phone: 678-258-6328
E-mail: susan.daw@digitalenvoy.net
Web: www.digital-element.net

Digital Element's patented NetAcuity is the de facto standard in
IP Intelligence and is used by some of the world's largest networks,
Web sites and search engines for ad targeting, Web analytics and local
search optimization. While providing coverage for 99.9 percent of the
Internet, Digital Element's IP Intelligence collects over one million
points-of-view daily from different online vantage points. Through
Digital Element's industry vision and leadership, this non-invasive
technology has evolved from geographic information to also include
other intelligence factors such as connection speed, domain name, ISP
and language. For more information visit www.digital-element.net.
Digital Element is a business unit of Digital Envoy.

Company: Digital Ventures
Booth/Stand: 424
Media Contact: Damian Voltes
Phone: +54-11 4857-3440
Email: damian.voltes@digitalventures.biz
Web: www.digitalventures.biz

Digital Ventures is the leading performance-based online marketing
company focusing on Latin America and US Hispanic markets. Our goal is
to deliver superior results to advertisers and publishers through the
creation and distribution of performance-based marketing offers. We
offer a complete solution including customized media buying,
performance-based ad network, affiliate network and search engine
marketing.

We are focused on delivering leads and new customers in all
Spanish and Portuguese speaking countries.

We serve over 100 performance-based advertising clients. We have
partnered with many of the largest publishers in Latin America to
deliver advertisers the greatest aggregated distribution for their
marketing.

Company: eMarketer
Booth/Stand: 222
Media Contact: David Murrow, Director of Public Relations
Phone: 212-763-6033
Email: dmurrow@emarketer.com
Web: www.emarketer.com

eMarketer is "The First Place to Look" for market research
information related to the Internet, e-business, online marketing and
emerging technologies. eMarketer aggregates and analyzes e-business
research from over 1,700 sources, and brings it together in analyst
reports, daily research articles and the "eStat Database" - the most
comprehensive database of e-business and online marketing statistics
in the world. For more information, see www.emarketer.com.

Company: ExactTarget
Booth/Stand: 1812
Media Contact: Linda Muskin
Phone: 847.432.7300
E-mail: lmuskin@teamclarus.com
Web: www.exacttarget.com

The goal of all organizations is a closer relationship with their
customers. ExactTarget makes it easier to achieve this with on-demand
email solutions that allow you to communicate to customers
individually with relevant, trackable emails while staying compliant
with current regulations. ExactTarget is a high-growth software
company focused on one-to-one customer communications ExactTarget
delivers on-demand email software solutions for permission-based email
marketing. The Home Depot, General Mills, Scotts, Kestler Financial,
ScriptLogic, Smith Content, and more than 3,820 organizations
worldwide rely on ExactTarget email solutions to strengthen their
customer relationships and to control email throughout the enterprise.

Company: Experience, Inc.
Booth/Stand: 1829
Media Contact: Erin Murphy
Phone: 617-305-7467
E-mail: emurphy@experience.com
Web: www.experience.com

Founded in 1996, Experience provides career services that support
students and alumni of the nation's top universities. Experience's
Web-based platform spans more than 3,800 universities, 3 million
registered candidates, 100,000 employers, and 800,000 job and
internship opportunities. Experience offers, BrandExperience(TM)
services, a new suite of integrated marketing programs that deliver
advertising messages directly to millions of college educated 18-34
year olds. BrandExperience services are highly customizable and
incorporate advertisers' messages in insider profiles, featured
articles, weblogs, social networking, job search services, and online
surveys, to drive brand awareness and sales. For more information,
visit www.experience.com/advertisers.

Company: FilmLoop
Booth/Stand: T20/T21
Media Contact: Erin Olsson; 415-856-5115; eolsson@blancandotus.com
Web: www.filmloop.com

FilmLoop is a photo broadcasting ("photocasting") network. It's
free software that lets you broadcast, find and share digital images.
FilmLoop delivers what consumers are looking for today - a
personalized media experience, a cool, new way to self publicize, and
an instant way to get and share entertaining photo-rich content. For
advertisers, FilmLoop is a direct, real-time channel to millions of
consumers' desktops. For consumers, FilmLoop is an instant way to
share images with an entire social network, and have everyone get
involved. Plus, it's a channel for fresh, entertaining, cool content
delivered right to the desktop.

Company: Fortune Interactive
Booth/Stand: 1804
Media Contact: Cindy Akus; cakus@fortuneinteractive.com
Investor Relations Contact: Andy Beal; abeal@fortuneinteractive.com
Phone: 1-888-SEMLOGIC (736-5644)
E-Mail: info@fortuneinteractive.com
Web: www.FortuneInteractive.com

Fortune Interactive is a full-service interactive marketing
agency, specializing in search engine and Web log (blog) marketing.

Founded by world-renowned search marketing experts, Andy Beal and
Mike Marshall, Fortune Interactive utilizes SEMLogic(TM), its
proprietary search research technology.

Fortune Interactive offers a broad range of search engine
marketing services for businesses looking to take their online
marketing efforts to the next level including search engine
optimization, pay-per-click management, email and affiliate marketing
as well as turnkey blog marketing services.

Stop by Fortune Interactive's booth (#1804) and enter to win a
free cruise!

Company: Genieknows.com/GKFA.com
Booth/Stand: 407/409
Media Contact: Lynda Arsenault - Director of Marketing
Investor Relations Contact: Mark Harper - VP of Affiliate Relations
Phone: 902.431.4847 ext. 129
E-mail: larsenault@genieknows.com
Web: www.genieknows.com / www.gkfa.com

The GenieKnows.com Pay-Per-Click search engine is a sophisticated
technology platform that delivers measurable, effective and specific
marketing leads for online products and services. Our dynamic system
delivers 1.5 Billion targeted monthly search queries directly to
advertisers. We facilitate the search requests of users with
advertisers' search listings through our robust publisher
network. GKFA.com is a free online destination for stylish, hip women;
a portal, designed to provide women with daily features on subject
matter of interest to the Sex and the City generation. Quality,
informative and entertaining content is updated seven days a week,
featuring articles, columns, reviews, and current news published
across Life, Taste & Style, Health, Entertainment, and Travel
channels.

Company: Global Resource Systems
Booth/Stand: 1014
Media Contact: Caren Berg & Linda Villafane - Boardroom Communications
Phone: 954-370-8999
E-mail: caren@boardroompr.com / lvillafane@boardroompr.com
Web: www.grscorp.com

Global Resource Systems, a leading provider of interactive
performance marketing solutions, helps clients conceptualize, create
and execute successful internet marketing strategies. The company has
built a dynamic team of internet marketing veterans with over 50 years
of industry experience.

GRS differentiates itself by offering White Delivery
(www.whitedelivery.com), a list management service featuring bonding
and whitelisting, giving clients the highest rates of email
deliverability in the industry. Filinet (www.filinet.com), GRS'
affiliate network, connects advertisers and publishers with real-time
campaign tracking, ad serving and a suite of tools and services
enabling high volume performance marketing of the industry's best
offers. GRS is also hosting an exclusive Poker Tournament at Club Deep
Tuesday, November 8th.

Company: HydraMedia
Booth/Stand: Booth 515
Media Contact: Adam Wicks Walker
Phone: 310-659-5755
E-mail: adam@hydramedia.com
Web: www.HydraMedia.com

HydraMedia operates Hydra Network(TM), which is one of the first
and leading performance-based affiliate advertising networks.
Specializing in CPA-based campaigns, Hydra Network leads the market
with over 550 active CPA campaigns, more than 100 of which are
exclusive to Hydra Network. Hydra's advertisers enjoy state-of-the-art
and proprietary systems that provide real-time tracking and reporting
for all campaigns. Through Hydra e:Response(TM), Hydra is one of the
fastest-growing email data management providers and operates several
standalone e-commerce & lead generation businesses. HydraMedia was
established in 2002 by pioneers of the Internet, online advertising
and direct marketing arenas. Hydra Network was formerly known as
LynxTrack.

Company: Hyperbidder
Booth/Stand: 1602
Media Contact: Neale-May (ckenton@nealemay.com)
Investor Relations Contact: Thomas Gaebe
 (investor_relations@hyperbidder.com)
Phone: (559) 788-2229
E-mail: hboffice@hyperbidder.com
Web: www.hyperbidder.com

Hyperbidder is an Online Ad Trading Center that brings together
advertisers and publishers. It lets advertisers find the specific
publishers that best fit their commercial and financial goals. Also,
it allows publishers to designate areas of their website for sale to
advertisers that may have been left unused otherwise. Hyperbidder
brings a uniformity to all available online ad space on the Internet.
Ad agencies, and advertisers utilize Hyperbidder to easily locate the
most targeted web sites that match both their demographics, and their
budgets. With Hyperbidder, companies of all sizes can afford to
advertise on any size company web site as Hyperbidder's patent pending
technology serves ads based on the bidding amount of the advertiser on
a specific ad space. The higher the bid amount, the more frequently
the Hyperbidder's (advertiser that places a bid through Hyperbidder)
ad is served and displayed on the publisher's ad space.

Company: iLoop Mobile, Inc.
Booth/Stand: 39
Media Contact: Michael Ahearn, Marketing VP; (408) 907-3367;
 michael.ahearn@iloopmobile.com
Investor Relations Contact: Steve Koskie, CEO; (408) 907-3366;
 steve.koskie@iloopmobile.com
Phone: (408) 907-3360
E-mail: contact@iloopmobile.com
Web: www.iloopmobile.com

iLoop Mobile is a global mobile application service provider for
interactive mobile phone services, marketing initiatives and content
distribution. Clients employ iLoop Mobile's services to add a mobile
dimension to traditional or new channels and to establish an intimate
one-to-one relationship with their target audience. iLoop Mobile's
Mobile Dimension Manager(TM) provides mobile initiatives and services
including quiz, lottery, sweepstakes, polls, voting, gaming, social
networking, content subscriptions and music/image/video distribution.
iLoop Mobile is headquartered in San Jose and sits on the board of the
Mobile Marketing Association (MMA). For more information about iLoop
Mobile visit www.iloopmobile.com or send an email to
contact@iloopmobile.com.

Company: Inceptor, Inc
Booth/Stand: 1807
Media Contact: Christine LeCompte, Beaupre Public Relations
Investor Relations Contact: Stacey Sicurella, Inceptor, Inc
Phone: 978-298-1510
E-mail: Stacey.sicurella@inceptor.com
Web: www.inceptor.com

Inceptor is a leading provider of search marketing technology and
services. Inceptor's BidCenter(TM) enables companies to manage
Pay-Per-Click (PPC) campaigns from one central interface, greatly
improving their ability to manage and automate the bidding process
across multiple search engines. For those companies seeking to
completely outsource their search marketing program, Inceptor provides
industry experts to design, manage and implement search campaigns
using keywords, comparison shopping engines and natural search engine
optimization.

Company: IndustryBrains
Booth/Stand: 1808
Media Contact: Linda Cheng
Investor Relations Contact: Trevor L. Caldwell, Marchex
Phone: (212) 209-3347
E-mail: lcheng@industrybrains.com
Web: http://www.industrybrains.com

IndustryBrains is a leading performance advertising media company
that uses keyword search, relevant editorial targeting to achieve
superior advertising results for marketers. We offer premium
performance marketing solutions for advertisers and publishers. The
IndustryBrains Platform successfully launched in February 2002,
delivering advertiser listings to premium publisher web sites
including: BusinessWeek, The Motley Fool, USATODAY.com, IDG's
Infoworld, Computerworld and Macworld, Ziff Davis Media's PCMag.com
and eWeek, CMP Media's Commweb, Network Magazine, Network Computing
and many others.

Company: Internext Media Corp. / ABCSearch
Booth/Stand: 333
Media Contact: Simon Chernin
Investor Relations Contact: David Senet
Phone: 818 285 6216
E-mail: support@abcsearch.com
Web: www.abcsearch.com

ABCSearch: Serving over two and a half billion page views every
single month. Low $.05 minimum bids and proprietary fraud features
blocking fraudulent clicks before reaching you. Let ABCSearch help
build your e-Business. If you're looking for traffic that converts,
you've just found it.

Company: iPost
Booth/Stand: 38
Media Contact: Jill Beaverson
Investor Relations Contact: Steve Webster
Phone: 415-382-4000
E-mail: info@ipost.com
Web: www.ipost.com

Founded in 1996 by a team of email marketing experts and dedicated
to opt-in/permission-based email campaigns, iPost creates software and
services that drive sales and enhance brand value and prestige. A
distinctive feature of iPost is its custom integration with other
applications. iPost also provides full professional services with
production and programming teams available to assist clients as
needed. With delivery, view, and conversion rates consistently at the
highest levels, iPost is the leading email service provider available.
Located just north of San Francisco, iPost serves over 200 diverse
clients including marketing, advertising and creative agencies
representing well-known brands such as Stride Rite and Armani
Exchange.

Company: Kefta, Inc.
Booth/Stand: 1124
Media Contact: Sherbeam Wright
Phone: (415) 391-6881
E-mail: pr@kefta.com
Web: www.kefta.com

Visit Kefta to see Multivariate Optimization in action and win a
FREE optimization! Kefta (www.kefta.com) is online marketing's most
advanced conversion optimization provider. For more than five years,
the company has been providing solutions that enable marketers to
increase their online conversion rates and maximize the value of their
existing online investments. Kefta enables marketers to work smarter
and provide the best possible online experience for site visitors. The
company's intelligent, rapidly deployable, automated suite of hosted
tools is designed to provide: automatic testing and delivery of
optimized site content, personalization of visitor experience, and

re-engagement of abandoned carts.

Company: Kellysearch.com
Booth/Stand: 1810
Media Contact: Eric Seymour, Bridgeman Communications
Phone: 617-742-7270
E-mail: eric@bridgeman.com
Web: www.kellysearch.com

Launched in January 2001, Kellysearch.com is the world's largest
business-to-business search engine, allowing users to search more than
150,000 product categories from 2 million plus suppliers from around
the world, or in the next town. Users never have to register and have
free access to company descriptors, products, services and
keyword-searchable online catalogs. Kellysearch.com receives an
average of 14 million searches monthly.

Company: MetaReward, an Experian Company
Booth/Stand: 335
Ticker Symbol & Exchange: Experian, Inc. is a part of GUS Plc on
 the UK exchange
Media Contact: Amy Brenner
Phone: 650-232-3593
E-mail: abrenner@metareward.com
Web: www.metareward.com

MetaReward is a leader of performance-based marketing models. We
drive millions of new customers to our clients through our
long-standing relationships with thousands of high traffic consumer
websites. We work with over 200 blue chip clients, who pay on a
performance basis for newly acquired customers or leads generated.
MetaReward provides the advertiser relationships, the technology
platform and the marketing expertise necessary to drive significant
revenue for our online publishers. MetaReward was founded in 1999 and
was acquired by Experian Interactive in November 2003. Experian is a
multi-billion dollar company with more than 30,000 clients in North
America.

Company: mFoundry
Booth/Stand: 1830
Media Contact: Diane Hong
Phone: 415 944-8551
E-mail: diane@mfoundry.com
Web: www.mfoundry.com

mFoundry is a leading mobile application platform provider and
publisher of lifestyle and utility applications. The mWorks(TM)
platform provides the smartest, fastest, easiest way to develop and
distribute mobile applications. Using mWorks, mFoundry has created a
wide array of applications for customers including Nestle, Lexus and
Advance Auto Parts. mFoundry also provides free tools and training to
agencies interested in extending services to mobile. With mWorks,
anyone with basic XML skills can create mobile applications, enabling
most agencies to deploy mobile campaigns with existing talent and
resources. mFoundry has partnered with leading agencies such as AKQA,
Avenue A/Razorfish and Publicis Groupe.

Company: Money Mechanic
Booth/stand: 417
Media Contact: Cheryl Smith
Phone: +27 11 407 8764
E-mail: cheryl@moneymechanic.com
Web: http://www.moneymechanic.com

Partner up with Money Mechanic, an affiliate program especially
designed to generate an income from the online entertainment industry.
Payments are made according to the currency promoted (Dollar; Pound;
Euro and Canadian Dollar). There are sophisticated reports and open
communication between affiliates and Merchants. Money Mechanic enables
affiliates to earn excellent commission up to 35% and 2% on referrals,
off traffic from your site. There no hidden charges and no payment
processing cost. Up to date reporting; secure payment procedures and a
wide variety of Interactive games. Money Mechanic - Building Partners!

Company: Neverblue Media Incorporated
Booth/Stand: Booth 1009
Media Contact: Sarah Gulbrandsen
Investor Relations Contact: Todd Dunlop
Phone: 250-386-5323
E-mail: contact@neverbluemedia.com
Web: www.neverbluemedia.com

Neverblue Media Incorporated is a leading online advertising
brokerage that specializes in client acquisition and lead generation.
We offer our clients an array of effective marketing solutions through
the Neverblue Companies: NeverblueAds, Neverblue Properties, Neverblue
SEM, Veraleads, Coreg Solutions, and CrossPub Network. At Neverblue
Media Incorporated, we see the vast potential unfolding in the online
marketing sector. We are constantly brainstorming, innovating, and
adapting to new trends in the online marketplace in order to increase
our clients' profitability and exceed their expectations.

Company: Oddcast
Booth/Stand: 403
Media Contact: Michael Volpatt; 415-994-8864;
 michael@larkinvolpatt.com
Phone: 212-375-6290
E-mail: mihcael@larkinvolpatt.com
Web: www.oddcast.com

Oddcast (www.oddcast.com) develops and distributes conversational
character software products. Oddcast's core technology, the VHost(TM)
Platform, enables companies to improve business results by bringing
web and wireless content and User Generated Media to life through
conversational agents. The Oddcast VHost(TM) platform is the
industry-leading solution, serving over 4000 customers worldwide. All
of Oddcast's products are Web-based, ASP-hosted and can be delivered
to any device in low or high bandwidth environments including PCs,
CD-ROMs and mobile devices. The company serves customers including
Coca-Cola, Verizon, Gillette, L'Oreal, Honda, Viacom, and CBS
SportsLine.

Company: OMNITI, INC.
Booth/Stand: 1813
Media Contact: Bryan Wyatt, DPR Group, Inc.
Phone: 919-678-9200
E-mail: bwyatt@dprgroup.com
Web: www.omniti.com

Customer satisfaction and revenue generation are the most vital
success criteria for any email solution. Who have the leading ESPs,
Direct Marketers and Mega Portals turned to for the results they
expect? OmniTI - The undisputed leader in email solutions recognized
as the best one two punch for email deliverability and campaign
management. OmniTI solutions include the Ecelerity email engine; with
delivery speeds in excess of one million messages per hour and support
for authentication and reputation services, delivery is insured.
OmniTI's Postal Engine is the most comprehensive campaign management
solution available, offering unparalleled capabilities to build
loyalty via email campaign.

Company: Omniture
Booth/Stand: 1010
Media Contact: Kristi Knight
Phone: 801-722-7000
E-mail: kknight@omniture.com
Web: www.omniture.com

Omniture's innovative online analytics suite turns marketing
intelligence into action by enabling customers to identify and attract
more prospects, accelerate the conversion of prospects to customers
and grow customer lifetime value and loyalty. Omniture combines full
clickstream data from the Web and multiple disparate data sources to
provide a comprehensive view of a visitor's online behavior and value.
Through optimized user interaction based on role and responsibility,
users can view aggregated real-time reports or interactively explore
previously uncorrelated data to optimize the online experience and
identify high value segments. Integrated tools within the suite use
this information to maximize effectiveness of keyword bids and to send
highly targeted remarketing e-mail campaigns.

Company: Penn Media
Booth/Stand: 1209
Media Contact: Mary Kolacki
Investor Relations Contact: Jaffer Ali
Phone: 708-478-4500
E-mail: Mary@pennmedia.com
Web: www.pennmedia.com

Penn Media offers quality online video entertainment through its
video portal EVTV1.com. Presently EVTV1 has 16 different content
channels with an expansion to 30 channels planned for first quarter of
2006. EVTV1.com is also inducing V-Clicks(TM), a new format in which
video pre-roll commercials will be available to advertisers on a
Pay-Per-Click basis. V-Clicks(TM) marries Pay-Per-Click advertising
with pre-roll, streamed video.

Company: PrecisionPlay Media
Booth/Stand: 520
Media Contact: Erick Bright
Phone: 407-805-8865
E-mail: Erick@precisionplay.com
Web: http://www.precisionplay.com

PrecisionPlay Media is an experienced interactive marketing firm
and provider of sophisticated customer acquisition services. Since its
inception in 2000 PrecisionPlay Media has delivered millions of
profitable customers to its clients. Services include ROI-based media
buying, campaign management, creative development, data brokerage and
the new Market Leverage affiliate marketing network.

Company: Prospectiv
Booth/Stand: 142
Media Contact: Karen McVeigh, Director, Corporate Marketing
Phone: 781.305.2139
E-mail: kmcveigh@prospectiv.com
Web: www.prospectiv.com

Prospectiv provides industry-leading customer acquisition, email
marketing and data analytics solutions to leading consumer brand
marketers. The company's solutions enable the world's best brands to
find and build profitable relationships with the right customers
through multiple online channels, proprietary Customer Acquisition
Optimizer technology, and comprehensive data validation. Millions of
active, self-profiled consumers have registered at Prospectiv's
vertically-targeted online properties - Eversave.com,
TheKnowledgeStop.com and Healthy-Individual.com. Prospectiv generates
more than 50 million pre-qualified responses per year on a
pay-for-results basis for clients, including many Fortune 1000
companies. Founded in 1999, Prospectiv is privately-held and based in
Woburn, Ma. Visit http://www.prospectiv.com for more information.

Company: Rydium Canada Inc.
Booth/Stand: 519, 521
Media Contact: Collin Jean
Investor Relations Contact: Marc Thomas
Phone: 416-628-5565
E-mail: cjean@rydium.com
Web: www.rydium.com

Rydium (est. 1999) is an online media representation company
consisting of over 400 vertically focused website publications. Rydium
advertising clients include Fortune 500 companies, advertising
agencies and niche market clients. Rydium engages online consumers
with traditional online media (standard IAB formats and rich media) as
well as contextual (strategic keyword) advertising.

Rydium's vertical channels include: Technology, Gaming, Wireless,
Shopping, Entertainment, Sports, Women, Web Programming, and
Photography. The large group of website publications represented by
Rydium enables advertisers to target their ads on specific websites or
mass market on all of them. Make solid impressions with Rydium online
media experts.

Company: Searchfeed.com
Booth/Stand: 336
Media Contact: Tiffany Guarnaccia
Phone: 866.722.9951
E-mail: Information@Searchfeed.com
Web: www.Searchfeed.com

Searchfeed.com is a leader in Pay-Per-Click (PPC) search
advertising. By establishing relationships with thousands of leading
websites and portals, the Searchfeed.com Network facilitates over a
billion queries each month. Online advertisers are provided with a
cost-effective and easily tracked method of generating sales leads,
through exact keyword match PPC advertising technology. Searchfeed.com
offers exposure to millions of unique visitors each day on a
cost-per-click basis, determined by the advertiser. Web publishers
gain a better way to monetize Internet traffic, by partnering with
Searchfeed.com and integrating relevant content. For more information,
visit www.Searchfeed.com or call 866.722.9951.

Company: SearchForce, Inc.
Booth/Stand: 135
Media Contact: Carmen Hughes
Phone: 650.592.1768
E-mail: Carmen@ignitepr.com
Web: www.searchforce.com

SearchForce's mission is to maximize the ROI of paid search
marketing and customer acquisition using an on-demand solution. It
provides software that enables advertisers and agencies to effectively
manage large-scale, paid search marketing campaigns across multiple
pay-per-click search engines such as Google, Yahoo and MSN. It
automates the process of bidding on the right keyword, on the right
search engine at the right time. Using SearchForce, advertisers can
centrally track ROI, access performance reports, track click fraud,
optimize and test ad copy and landing pages. For more information,
visit www.SearchForce.com.

Company: SearchForIt
Booth/Stand: 1307
Media Contact: Samantha Tran
Phone: 416-532-1680 ext. 24
E-mail: Samantha.tran@searchforit.com
Web: www.searchforit.com

SearchForIt.com is a fast-growing and dynamic full-service search
engine and PPC publisher. Due to its established reach, in conjunction
with a series of strategic partnerships, SearchForIt.com is able to
deliver high quality traffic within a targeted framework. Moreover, by
leveraging cost effective models, advertisers are able to optimize
their marketing budgets. The traffic on SearchForIt.com primarily
consists of users with an established history of conducting online
purchases and/or transactions. Consequently, advertisers usually
obtain robust conversion ratios from the click-through traffic
provided. SearchForIt.com is fully committed to working with both
their advertisers and distribution networks, in order to achieve
mutually beneficial long-term partnerships.

Company: SmartSearch Marketing
Booth/Stand: 315
Media Contact: Terri Douglas, Catapult PR-IR for SmartSearch
 Marketing
Phone: 303-581-7760, ext. 18
E-mail: tdouglas@catapultpr-ir.com
Web: http://www.smartsearchmarketing.com/

Founded in 1999 and based in Boulder, Colo., SmartSearch
Marketing's delivers high-impact search engine marketing solutions for
clients in the consumer and b-to-b markets. By focusing exclusively on
search marketing, the firm applies sound marketing principals to help
companies build leading brands, drive online traffic and covert leads
for increased sales and revenues. The company's growing roster of
customers, including leading Fortune 500 firms, turn to SmartSearch
for cost-effective, strategic campaigns that include search engine
optimization, pay-per-click advertising, Web site conversion and
campaign analysis based on performance dashboards. For more
information, please visit www.smartsearchmarketing.com.

Company: SpecificMEDIA, Inc.
Booth/Stand: 1005
Media Contact: Tom Hernandez
Phone: 949.861.8884
E-mail: thernandez@specificmedia.com
Web: www.specificmedia.com

SpecificMEDIA is an online marketing services company that
specializes in delivering advertising programs across our premium
network of sites. Through a combination of automatic-algorithmic
optimization, behavioral and contextual targeting we are able to
deliver Display, Search and Video online advertising campaigns to
reach a marketer's target audience.

Company: TicketNetwork Direct
Booth/Stand: 1120
Media Contact: Bet Alwin
Phone: 860.870.3400 X269
E-mail: beta@ticketnetwork.com
Web: www.TicketNetworkDirect.com

Parent TicketNetwork(TM) owns the largest secondary-market ticket
exchange in the world. For Web publishers, partners, and
affiliate-program managers, TicketNetwork Direct(TM) is an effective
way to distribute inventory through an existing website or one
developed for them, and share in up to 95% of profits from
secondary-market ticket sales. With the average sale of a ticket
exceeding $400, TicketNetwork Direct offers a lucrative marketing
opportunity to partners and affiliates. For more information, visit
www.TicketNetworkDirect.com, email
TicketNetworkDirect@TicketNetwork.com, or call 860.870.3400 x213

Company: Traffix, Inc.
Booth/Stand: 1207
Ticker Symbol & Exchange: TRFX
Media Contact: Dan Levine 845 620 1212 ext. 228
Investor Relations Contact: Dan Harvey 845 620 1212 ext 231
Phone: 845 620 1212
E-mail: kareng@traffixinc.com
Web: www.traffixinc.com

Traffix, Inc. is an interactive media company that develops its
own content and builds online communities tailored to consumers'
specific interests and lifestyles. Additional services include
internet marketing, analytics, and syndication, Search Engine
Marketing and Optimization through its SendTraffic division, and
online media placements through its HotRocket division.

Company: TruEffect, Inc.
Booth/Stand: 32
Media Contact: Jennifer Kardian - SJPR. 673-352-3652
Investor Relations Contact: Scott Nelson - TruEffect.
Phone: 303-438-9597, x2012
E-mail: scott.nelson@trueffect.com
Web: www.trueffect.com

TruEffect is the only third party ad serving company that lets the
customer take control of their online advertising. TruEffect was
formed by a group of internet advertising professionals who helped to
develop the standards and technologies of internet advertising used
across the industry. By listening to the customer, TruEffect has
developed a series of ad serving solutions that offer a level of
integration and control never before seen. TruEffect's
TruAdvertiser.xls turns your Microsoft(R) Excel workbook into an ad
server. Plan it. Buy it. Serve it. Track it. All in Microsoft(R)
Excel. Only with TruAdvertiser.xls.

Company: Undertone Networks
Booth/Stand: 221
Media Contact: Darsen Campbell
Phone: (212) 576-2012
E-mail: darsen@undertone-inc.com
Web: www.undertonenetworks.com

Undertone Networks is a premier online advertising network comprised
of today's top media properties. Undertone provides solutions that
help advertisers reach their target audiences and achieve their brand
and performance-based initiatives via a variety of ad formats that
range from standard in-page placements to interstitials and rich
media. For more information, please visit www.undertonenetworks.com.

Company: United Virtualities
Booth/Stand: 1118
Media Contact: Sabrina Spagnolo
Investor Relations Contact: Matias Charas
Phone: 646-305-9222
E-mail: Sabrina@unitedvirtualities.com
Web: www.unitedvirtualities.com

United Virtualities is the leading provider of innovative and
advanced online technologies to marketers, ad agencies, web publishers
and Internet users all over the world. The company develops the most
exciting, dynamic and innovative technologies to empower new ways of
online communication and takes advantage of all the possibilities the
web has to offer as an ever-evolving media. It offers a variety of
rich media formats that are user-friendly and require no downloads to
launch and play. United Virtualities is best known as the originator
of the now ubiquitous Shoshkele out-of-banner ad, one of the most
successful rich-media formats in the industry and the Ooqa-Ooqa,
Contextual Branded Browser. UV continues to heavily re-invest in R&D
to create and rapidly deploy new online marketing solutions that
anticipate and exceed client's requirements. The company devotes 20%
of its entire workforce to Quality Assurance in the process of
providing the best customer service in the online advertising
industry.

Company: Vtrenz, Inc.
Booth/Stand: 1715
Media Contact: Andrea Anderson, Director of Marketing
Investor Relations Contact: William Schnabel, President
Phone: 701-478-7704
E-mail: marketing@vtrenz.com
Web: www.vtrenz.com

Vtrenz, the industry leader in on-demand marketing automation
software, enables organizations to nurture, grow and retain customers
through its innovative product, proven relationship marketing process,
and experienced marketing professionals. iMarketing Automation, the
comprehensive marketing automation solution delivered by Vtrenz,
allows marketers to create, manage, execute and analyze all components
of marketing campaigns within one product. Coupled with a defined
relationship marketing process and guidance from the Vtrenz marketing
experts, iMarketing Automation automates marketing processes and
streamlines marketing execution providing guaranteed sales results.

Company: WebSideStory, Inc.
Booth/Stand: 413
Ticker Symbol & Exchange: WSSI , Nasdaq
Media Contact: Erik Bratt
Investor Relations Contact: Thomas Willardson
Phone: 858-546-0040
E-mail: ebratt@websidestory.com
Web: www.WebSideStory.com

Founded in 1996, WebSideStory(R) (Nasdaq: WSSI) is a leading
provider of on-demand digital marketing applications that optimize
online marketing and sales initiatives. Its Active Marketing Suite(TM)
consists of web analytics, site search, web content management and
keyword bid management. More than 1,000 enterprises currently use
WebSideStory's services to understand how Internet users respond to
Web site design and content, online marketing campaigns and e-commerce
offerings. As a result, WebSideStory's customers can make more
effective marketing decisions and improve the merchandising, sales,
support and design of their web sites.

Company: WhitePages.com Network
Media Contact: Tiffany West, 206.973.5180
Phone: 206.973.5100
E-mail: twest@whitepages.com
Web: www.whitepagesinc.com

WhitePages.com Network is the leading provider of free online
residential directory assistance services in North America.
WhitePages.com Network includes WhitePages.com, WhitePages.ca,
411.com, PhoneNumber.com, and powers the white pages sections of more
than 1,300 Internet partners like MSN, SmartPages.com, RealPages.com,
and SuperPages.com. With over 17 million monthly unique visitors in
the United States and Canada, WhitePages.com Network delivers the
audience you want, and results you can count on.

Company: zanox AG
Booth/Stand: 29
Media Contact: Harald Oberhofer
Investor Relations Contact: Heiko Rauch
Phone: +49 30 509 691
E-mail: harald.oberhofer@zanox.de
Web: http://www.zanox.com

zanox is the European market leader in performance-based multichannel
commerce. With its zanox XS platform, the Berlin-based company offers
a globally unique marketing solution for effective online and offline
sales. The modular zanox XS suite encompasses affiliate marketing and
search engine management, as well as recommendation marketing,
multichannel sales and customer loyalty.

zanox is positioning itself as a global player, offering multichannel
commerce in more than 25 countries and 4 continents. Numerous
prestigious companies from a wide range of industries rely on
the sales power of zanox. These include Procter & Gamble, Jamster!,
Expedia, Allianz, Citibank, Sixt, DaimlerChrysler and Staples.


Note to Editors: Business Wire's PressPass allows you to create free, custom Web, RSS, and email-based news feeds from more than 160 industry options, dozens of subject categories and thousands of geographic preferences as well as by specific company filters. In addition, PressPass subscribers have access to exclusive content to experts, company profiles, email alerts, survey services and other media services.

Note to Event Organizers: Add your trade show, conference, or event to www.tradeshownews.com, Business Wire's online event calendar. For information, email tradeshow@businesswire.com.
COPYRIGHT 2005 Business Wire
No portion of this article can be reproduced without the express written permission from the copyright holder.
Copyright 2005, Gale Group. All rights reserved. Gale Group is a Thomson Corporation Company.

 Reader Opinion

Title:

Comment:



 

Article Details
Printer friendly Cite/link Email Feedback
Publication:Business Wire
Date:Nov 3, 2005
Words:6924
Previous Article:Rapid Solutions Group(TM) Announces Robert Robichaud as President.
Next Article:Computer-Support Company ``Geeks On Call'' Quickens Its National Expansion Thanks to Its Well-Received Guarantee of ``Same-Day On-Site Computer...



Related Articles
ADS INFILTRATING THEATERS; NUMBER ALLOWING PRE-MOVIE SALES PITCHES RISING ANNUALLY.(BUSINESS)(Statistical Data Included)
Reality TV hits croisette: budget cuts, less shows. (MIP-TV Preview).(television broadcasting industry figures)(Brief Article)(Statistical Data...
AWFS studies Las Vegas as future show site. (Trends & News).
Calendar.(Building materials industry)(Calendar)
Calendar.(Calendar)
Dmg World Media purchases AD: Tech trade exhibitions.( JD Events )(Brief Article)
ARMA International Expo * Navy Pier Festival Hall * Chicago * September 18-20, 2005.(expo guide)(Association of Records Managers and Administrators)
Opportunity knocks at Construction Tech 2005.(Construction & DESIGN)
ADVISORY/Prospectiv CEO Jere Doyle Joins Leading Marketing Experts at AD:TECH Conference & Expo.
HITEC's online Buyer's Guide even more options in 2007.(Buyers guide)

Terms of use | Copyright © 2008 Farlex, Inc. | Feedback | For webmasters | Submit articles