ACTV, Inc., Sony Pictures Entertainment unit to "individualize" classic game shows, new programming; Sony latest partner to join with Prime Sports, CNN to provide programming for ACTV's Los Angeles regional network.NEW YORK--(BUSINESS WIRE)--Dec. 4, 1995--ACTV, Inc. (NASDAQ NASDAQ in full National Association of Securities Dealers Automated Quotations U.S. market for over-the-counter securities. Established in 1971 by the National Association of Securities Dealers (NASD), NASDAQ is an automated quotation system that reports on :IATV) will join with Sony Pictures Entertainment's Game Show Network (GSN GSN Game Show Network GSN GCOS Surface Network GSN Gelsolin GSN Global Seismic Network GSN Government Security News GSN Gigabyte System Network (CERN) GSN GPRS Support Node (3GPP) ) to develop "individualized in·di·vid·u·al·ize tr.v. in·di·vid·u·al·ized, in·di·vid·u·al·iz·ing, in·di·vid·u·al·iz·es 1. To give individuality to. 2. To consider or treat individually; particularize. 3. " versions of GSN's popular game shows for ACTV's Los Angeles regional network, in a venture that was jointly announced today by Michael K. Fleming, President, Game Show Network, and David Reese, President, ACTV ACTV Active ACTV Activate ACTV Azienda del Consorzio Trasporti Veneziano (Venice Public Transport Company, Italy) ACTV Advanced Compatible Television Entertainment. Sony becomes ACTV's third major programming partner. Sony joins with Prime Sports West, which, in conjunction with ACTV, will offer 130 major sporting events for the 1995-96 television season, and CNN CNN or Cable News Network Subsidiary company of Turner Broadcasting Systems. It was created by Ted Turner in 1980 to present 24-hour live news broadcasts, using satellites to transmit reports from news bureaus around the world. , which serves as ACTV's partner in the development of individualized versions of CNN's "Prime News" for the Los Angeles regional network. "The acquisition of programming from the Game Show Network is an important component in the development of our network," noted Mr. Reese. "The addition of game shows to our sports and news shows helps to enhance the appeal of our service to all family members and will serve to broaden our advertiser base." "Game Shows are the most audience-involving form of television entertainment," added Mr. Fleming. "GSN has taken viewers to the next level with the only live, real-time, play-along game shows on television. The individualized nature of ACTV's programming technology creates an exciting opportunity to extend GSN's current interactive technology, further encouraging viewers to watch, play and win from home." Game Show Network, a Sony Pictures Entertainment company, is a 24-hour, advertiser supported programming service that launched on December 1, 1994. Game Show Network airs episodes from the world's most extensive library of popular game shows, and produces original behind-the-scenes entertainment segments. Introduced in Southern California on Ventura County Cablevision in early summer, the Los Angeles-based service -- which has 1000 participating households -- allows for the individualization individualization, n the process of tailoring remedies or treatments to cure a set of symptoms in an indiv-idual instead of basing treatment on the common features of the disease. of television programming. ACTV Entertainment operates and programs the regional service, which features an array of individualized programming, including sports, kids and educational shows. The service features new program concepts and, using ACTV's proprietary programming technology, enables demographically targeted advertising. CONTACT: ACTV, Inc., New York New York, state, United States New York, Middle Atlantic state of the United States. It is bordered by Vermont, Massachusetts, Connecticut, and the Atlantic Ocean (E), New Jersey and Pennsylvania (S), Lakes Erie and Ontario and the Canadian province of Robert Becker, (212) 262-2570 |
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