ACCLAIM ENTERTAINMENT NAMES STEVEN LUX VICE PRESIDENT OF MARKETING, ACCLAIM INTERACTIVE.GLEN COVE Glen Cove, city (1990 pop. 24,149), Nassau co., SE N.Y., on the north shore of Long Island, at the entrance to Hempstead Harbor; settled 1668, inc. as a city 1918. , N.Y.--(BUSINESS WIRE)--Nov. 7, 1996--Acclaim Entertainment, Inc. (NASDAQ NASDAQ in full National Association of Securities Dealers Automated Quotations U.S. market for over-the-counter securities. Established in 1971 by the National Association of Securities Dealers (NASD), NASDAQ is an automated quotation system that reports on :AKLM AKLM Acclaim Entertainment, Inc. (stock symbol) ), a leading worldwide interactive entertainment company, today announced the promotion of Steven Lux to vice president, marketing, Acclaim Interactive, reporting directly to Jim DeRose, president and chief operating officer Chief Operating Officer (COO) The officer of a firm responsible for day-to-day management, usually the president or an executive vice-president. of Acclaim North American Operations North American operation Surgical oncology Radical surgery of a 'frozen pelvis', consisting of radical en bloc resection of the uterus and urinary bladder. See 'Frozen pelvis.'. Cf 'All-American' and 'South American' operations. . In this position, @Lux spearheads the marketing team for Acclaim's complete line of video game software, which includes Sony PlayStation Sony Playstation - Playstation , Sega Saturn, Nintendo 64 and PC-CD ROM platforms. Lux joined Acclaim in 1988 as a marketing manager and was later promoted to marketing director. He has been instrumental in the success of many of the Company's best-selling games, including Double Dragon 2 and The Simpsons for the 8-bit gaming systems and Mortal Kombat, NBA Jam and Alien Trilogy as the industry moved to 16-bit and 32-bit platforms. "Steve's promotion to vice president helps solidify our initiative to create a more effective Acclaim organization," said DeRose. "He was pivotal to Acclaim's early success, and his strategic approach to marketing is key to the Company's growth as the interactive entertainment industry continues to mature." Before joining Acclaim, Lux was a member of the product management team at LJN LJN Landelijk Jurispr Nr (Dutch) Toys, Ltd. and was co-founder of the SuperStar Game Company, a board game publisher. He holds a bachelor's degree in psychology from Emory University and an M.B.A with a specialization in marketing from Boston University. Lux lives in Great Neck with his wife and two children. Acclaim Entertainment, Inc., a leading worldwide publisher of software for Nintendo, Sega, Sony and personal computer hardware systems, also publishes comic books under a variety of imprints. In addition, Acclaim develops coin-operated arcade and ticket-redemption games; operates blue screen and motion capture studios; and, through A.D.I., globally sells and distributes products from a variety of entertainment software publishers including Ocean, Interplay, Marvel, Pulse Entertainment and Take 2 Interactive Software. Acclaim also has a joint venture with Tele-Communications, Inc. for electronically distributed interactive entertainment. Visit Acclaim's web site at http://www.acclaimnation.com. CONTACT: Acclaim Entertainment Inc., Glen Cove Madalyn Martin, 516/656-5000 mmartin@aklm.com |
|
||||||||||||||
Printer friendly
Cite/link
Email
Feedback
Reader Opinion