ABA Strategic Marketing Colloquium to be held at Boulder this year. (ABA Resources).

There's something new this year about the ABA Strategic Marketing Colloquium, which will be held June 1-2. The change can be expressed: Hello, Boulder, Colo.!

Why the move to Boulder? The reason is that many of the attendees of the colloquium are graduates of the ABA School of Bank Marketing and Management, which is also held in Boulder. Many graduates have said that they enjoyed the special ambiance of Boulder and voiced a desire to return there for other bank marketing events.

The colloquium is a meeting where marketers from banks of all sizes get together and discuss critical issues that impact their strategic planning. Trends and hot topics are discussed in open, informal sessions.

The facilitator at this year's event is Lance Kessler, one of the favorite marketing experts of Marketing Network members. Kessler is the president of Lance Kessler & Associates, Mechanicsburg, Pa.

Telephone (800) BANKERS or go to www.aba.com/marketing.network to register. For hotel information, contact Koya Staten at (800) BANKERS, extension 5355.