AAA Makes Back to School Fashion Statement.Business Editors WASHINGTON--(BUSINESS WIRE)--Aug. 22, 2002 Coming to a school near you, AAA AAA: see American Automobile Association. (Triple A) A common single-cell battery used in a myriad of electronic devices of all variety. Like its double A (AA) cousin, it provides 1.5 volts of DC power. When used in series, the voltage is multiplied. , founder of the School Safety Patrol Program, introduces "'Lectric Lime" as the new color for the school safety patrol fall fashion line. "The decision to switch from the traditional orange to this new eye-catching eye-catch·ing adj. Visually attractive: an eye-catching dress. eye color, as much as the students love it, was purely a safety issue," says Bella Dinh-Zarr, Ph.D. `Lectric Lime (also known as fluorescent fluorescent having the quality of fluorescence. fluorescent antibody see fluorescence microscopy. fluorescent antibody test see fluorescence microscopy. yellow-green) allows patrollers to not only be trendy but also be seen more clearly from a greater distance. "It's all about safety," said Dr. Dinh-Zarr. "We want the school safety patrollers to stand out and be seen by all pedestrians and motorists in the area. Traffic crashes are the number one cause of death for children, so the safety patrollers are there to do an important job -- to save lives and prevent needless injuries." The history of the AAA School Safety Patrol program began in Chicago, Illinois Illinois, river, United States Illinois, river, 273 mi (439 km) long, formed by the confluence of the Des Plaines and Kankakee rivers, NE Ill., and flowing SW to the Mississippi at Grafton, Ill. It is an important commercial and recreational waterway. around 1920. In response to over 180 child fatalities in one year, the Chicago Motor Club The Chicago Motor Club, or CMC, is local chapter of the American Automobile Association in Chicago, Illinois. The CMC sponsored the first Elgin National Road Race in 1909. set standards and provided training, equipment, recognition and leadership for the school safety patrol. The school safety patrol program in place today is a direct result of continued efforts by AAA. "We estimate more than half a million school safety patrollers are protecting fellow students in their schools each day," Dinh-Zarr said. "The new `Lectric Lime' color is a brighter, more visible color for our AAA patrollers to wear. The safety patrols can be seen by motorists from a greater distance in the morning, later in the evening and also in inclement in·clem·ent adj. 1. Stormy: inclement weather. 2. Showing no clemency; unmerciful. in·clem weather." In addition to the school safety patrol, fluorescent yellow-green is now being introduced to School Warning sign regulations found in the Manual on Uniform Traffic Control Devices The Manual on Uniform Traffic Control Devices (MUTCD) is a document issued by the Federal Highway Administration (FHWA) of the United States Department of Transportation (USDOT) to specify the standards by which traffic signs, road markings (see lane), and signals are printed by the U.S. Department of Transportation and the Federal Highway Administration The Federal Highway Administration (FHWA) is a division of the United States Department of Transportation that specializes in highway transportation. The agency's major activities are grouped into two "programs," The Federal-aid Highway Program and the Federal Lands Highway , December 2000. The previous specifications were determined on the basis of materials available more than 15 years ago. Since that time, new retroreflective materials have become available, such as fluorescent yellow-green. AAA was in agreement with this new research and instituted the change from the standard school safety patrol color. So, keep an eye out for the new "'Lectric Lime" fashion and safety statement as children begin the new school year. And, as always, AAA urges motorists to drive carefully and be alert in areas where children are present. As North America's largest motoring and leisure travel organization, AAA provides its 45 million members with travel, insurance, financial and automotive-related services. Since its founding in 1902, the not-for-profit Not-for-profit An organization established for charitable, humanitarian, or educational purposes that is exempt from some taxes and in which no one in profits or losses. , fully tax paying AAA has been a leader and advocate for the safety and security of all travelers. Editors and reporters note: Back to School b-roll and an audio news release is available regarding the safety patrol uniform change and tips on driving carefully in school zones. Contact AAA at (202) 942-2050. AAA news releases are available from http://www.aaa.com/news |
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