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AAA's VIA Magazine Hires New Ad Sales Manager.


Business Editors/Automotive & Travel Writers

SAN FRANCISCO--(BUSINESS WIRE)--April 20, 2000

VIA -- AAA's travel magazine published in San Francisco San Francisco (săn frănsĭs`kō), city (1990 pop. 723,959), coextensive with San Francisco co., W Calif., on the tip of a peninsula between the Pacific Ocean and San Francisco Bay, which are connected by the strait known as the Golden  -- has hired Andi Polisky as manager of advertising sales.

VIA magazine has two editions serving nearly 3 million AAA AAA: see American Automobile Association.


(Triple A) A common single-cell battery used in a myriad of electronic devices of all variety. Like its double A (AA) cousin, it provides 1.5 volts of DC power. When used in series, the voltage is multiplied.
 member households in Northern California Northern California, sometimes referred to as NorCal, is the northern portion of the U.S. state of California. The region contains the San Francisco Bay Area, the state capital, Sacramento; as well as the substantial natural beauty of the redwood forests, the northern , Nevada, Utah, Oregon and Idaho. VIA has the twentieth largest circulation in America.

"In her new role, Andi will be responsible for directing advertising sales for VIA magazine, building a Western Conference regional advertising sales network and leading development of a national sales network for other AAA publications," said VIA publisher Don Patton.

Polisky worked most recently as senior vice president, sales, for Women's TalkNet. She has extensive experience in advertising sales in the Los Angeles Los Angeles (lôs ăn`jələs, lŏs, ăn`jəlēz'), city (1990 pop. 3,485,398), seat of Los Angeles co., S Calif.; inc. 1850.  and San Francisco markets. She has led sales efforts for a variety of broadcast properties, including KKHI, KOFY-TV, KIOI-FM and KRLA-AM.

VIA magazine is available on-line at www.viamagazine.com.

Established 100 years ago, the AAA affiliate of Northern California, Nevada and Utah serves 4 million members with an array of automotive, travel, publishing, insurance and financial services. The California State Automobile Association The California State Automobile Association is a motor club dedicated to improving roads, proposing traffic laws and improvement of overall driving conditions. It was founded in 1907 as an offshoot of the Automobile Club of Southern California (ACSC) to serve members in Northern  is the second largest regional affiliate of the national AAA organization.
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Publication:Business Wire
Geographic Code:1USA
Date:Apr 20, 2000
Words:194
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