A.D. TECH exclusively marketing to Avery Dennison for two patent-pending products; Initial product offerings in markets relating to cost-effective security features to thwart product counterfeiters and retail thieves.TAUNTON, Mass.--(BUSINESS WIRE)--March 27, 1996--A.D. TECH Inc. (NASDAQ NASDAQ in full National Association of Securities Dealers Automated Quotations U.S. market for over-the-counter securities. Established in 1971 by the National Association of Securities Dealers (NASD), NASDAQ is an automated quotation system that reports on : ADTC ADTC Armament Development Test Center ADTC Advanced Data Tools Corporation ADTC Apparel Training and Design Centre (India) ADTC Advance Data Transfer Cartridge ADTC Advanced Data Transfer Cartridge ) today announced that it will work exclusively with Avery Dennison Corp. (NYSE NYSE See: New York Stock Exchange : AVY) to market two of A.D. TECH's patent-pending technologies for specific anti-counterfeiting and anti-theft applications: (1) patterned metallized EAS (Electronic Article Surveillance) A security system for preventing theft in retail stores that uses disposable label tags or reusable hard tags attached to the merchandise. (Electronic Article Surveillance See EAS. ) labels and tags; and, (2) "HEART" (Holographic Electronic Authenticity Recognition Tag) technology for CD music disks. Financial terms of the agreement were not disclosed. "We are pleased to be working exclusively with Avery Dennison," said Glenn J. Walters, president and chief executive officer of A.D. TECH. "Given that Avery Dennison owns a dominant share of the markets for coated plastic films used in packaging labels and CD music packaging, this relationship should present A.D. TECH with a considerable market opportunity." "HEART" is a high-security hologram with metal patterns contained within the hologram that enable electronic authentication produced by A.D. TECH's "Pattern Metallization Met`al`li`za´tion n. 1. The act or process of metallizing. Printing" (PMP See point-to-multipoint and portable media player. PMP - Portable Media Player ) process. A.D. TECH's HEART product maintains its visual holographic appearance, but the pattern metallization makes it difficult for counterfeiters to duplicate. "EAS" (Electronic Authentication Surveillance) tags are used in retail environs for tagging products to reduce "shrinkage" (i.e., theft). A.D. TECH's patent-pending EAS technology "opens up" the market by enabling retailers to employ equally effective -- yet significantly less costly -- means to thwart shrinkage. The patent-pending HEART and EAS products are made possible by A.D. TECH's PMP technology, which enables the company to "print" letters and patterns with metal, in extremely fine detail (110 lines per inch Lines per inch (LPI) is a measurement of printing resolution in systems that use a halftone screen. Specifically, it is a measure of how close together the lines in a halftone grid are. Higher LPI indicates greater detail and sharpness. ). Pasadena, Calif.-based Avery Dennison Corp. was created in 1990 by the merger of Avery International Corp. and Dennison Manufacturing Co. The company, with 1994 sales of $2.9 billion, manufactures and markets pressure-sensitive adhesives and materials, office products, labels, tags, retail systems and specialty chemicals. A.D. TECH is a technology leader in developing and manufacturing high-resolution, patterned, vacuum-metallized coatings for a variety of energy-management applications -- including microwave food packaging, authentication holograms, electronic article surveillance tags, electrostatic discharge materials, microwave sterilization devices and retroreflective films -- using the company's proprietary metallization process including a new Pattern Metallization Printing ("PMP") process. CONTACT: A.D. TECH Inc. Glenn J. Walters, 508/823-0707 or Ronald Trahan Associates Inc. Ronald C. Trahan, 508/651-1180 |
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