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A world first for perfect potion!

[ILLUSTRATION OMITTED]

Budding entrepreneurs will get a lift from this story. Every now and again it's necessary to acknowledge the famous term 'it takes ten years to become an overnight success'. If you're taking two steps back and one step forward--that's ok because you're still moving forward. Finding your niche is a journey that begins with identifying your point of difference. When I met inspiring founder of the Perfect Potion po·tion
n.
A liquid medicinal dose or drink.



potion

a large dose of liquid medicine.
 enterprise Salvatore Battaglia Salvatore Battaglia born 7 November 1975 in Siracuse Italy

Salvatore is a professional Light-Welterweight boxer. He has a boxing record of 22 wins with 5 defeats.

Salvatore is the former Italian light-welterweight champion.
, he radiated passion and dedication in seeking to build a unique product and brand. It aimed at offering customers the purest ingredients. Salvatore's Perfect Potion concept store now totals 12 nationally and a coup entry into the shopping Mecca, Japan. From humble beginnings selling aromatherapy products in markets nearly 20 years ago, Perfect Potion has just been recognized as the First Australian Beauty company to receive Certified Natural Status from the world's leading pharmaceutical authority the BDIH based in Germany. Enquiries on www.perfectpotion.com.au.

Esther Cvejic is well known in fashion and entertainment circles. Email stories to: esther@marketlinkaustralia.com.au or post to PO Box 170, Glen Iris, Victoria Glen Iris (postcode 3146) is a suburb of Melbourne, Australia. It is split between two local municipalities: roughly three quarters lies in the City of Boroondara, and the other quarter lies in the City of Stonnington.  3146.
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Article Details
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Title Annotation:fashion, lifestyle and entertainment; Perfect Potion
Author:Cvejic, Esther
Publication:Business Asia
Article Type:Brief article
Geographic Code:4EUUK
Date:Aug 1, 2008
Words:186
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