A sensory approach to snacking.Leading Flavour (jargon) flavour - (US: flavor) 1. Variety, type, kind. "DDT commands come in two flavors." "These lights come in two flavors, big red ones and small green ones." See vanilla. 2. The attribute that causes something to be flavourful. manufacturer Quest has launched a three-part service designed to develop new concepts and flavours in the market. Believing that flavour creativity in snacks revolves more and more around how to optimally stimulate all senses, Quest has conducted extensive market research into new flavours. Jolanda van Haarlem Haarlem (här`ləm), city (1994 pop. 150,213), capital of North Holland prov., W Netherlands, on the Spaarne River, near the North Sea. , marketing and sales director, said: "Our work has demonstrated many fast-moving trends in the European European emanating from or pertaining to Europe. European bat lyssavirus see lyssavirus. European beech tree fagussylvaticus. European blastomycosis see cryptococcosis. snacking market that are linked directly to people's lifestyles and meal preferences. We've been able to call on Quest's dual expertise in both flavour and fragrance to develop an all-inclusive sensory sensory /sen·so·ry/ (sen´sor-e) pertaining to sensation. sen·so·ry adj. 1. Of or relating to the senses or sensation. 2. approach to matching these very diverse consumer needs--and being able to anticipate them too. It's not just the old story of focussing on flavour and aroma--snacks appeal to people in far more ways than this, depending who they are and where they are. "That's why all senses need to be considered in developing a particular new product or line extension." Contact Quest International Quest International was a major producer of flavors and fragrances with sales of £560 million in 2005[1] before its acquisition by rival Givaudan. Quest created and marketed flavours and fragrance concepts and solutions for the fast moving consumer goods industries. on +31 35 699 9111 or visit www.questintl.com [ILLUSTRATION OMITTED] |
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