A look back at 2006.

LIBERTY MUTUAL'S new advertising campaign, "Responsibility: What's Your Policy?" shows how acts of responsibility, no matter how small, make everyday life a little better.

U.K. SPECIALIST INSURER HISCOX debuted its first television commercial, aiming to become a consumer brand in the United Kingdom.

ALLSTATE CORP. ran a one-of-a-kind ad in Rolling Stone's 1,000th commemorative issue. The ad featured photos of rock stars who died in car accidents. The tagline read: "Every time there's a car accident we all lose."

AXA EQUITABLE'S 2006 campaign encourages the 77 million baby boomers in the United States to stop ignoring the "800-pound gorilla" in the room--retirement planning.

TRAVELERS' "Insurance. In synch" advertising campaign is aiming to rebrand the United States' fourth-largest property/casualty insurer. It's the first nationwide campaign for the company since it merged with St. Paul in 2004.