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A letter from Peg.


Parents are our customers. Yes, it is true that parents' expenditures are greatly influenced by their children, but make no mistake, parents are our customers. Recognizing that reality, what is the profile of "today's" parent? I believe you will find a great deal of insight in the articles that you will find in this month's Camping Magazine. I am confident you will be thrilled with the content.

I can only give you my perspective as one of "today's" parents. Otherwise a relatively calm, rational woman, when it comes to my children I can be reduced to a weeping or raving--depending on the situation--crazy woman. I realize that I see the world surrounding my children through a cloud of dread, threat, and uncertainty. As a result, I want to keep my children safe from everything! That frame of mind can grossly affect my behavior.

Now you might ask, "Do I live my life like that?" Absolutely, not. Why? Because that is not rational or realistic. Yet, you must remember, like a good "boomer" parent, I am not compelled to be rational or realistic when it comes to my children.

So, what does this mean for you, the camp director? I need you to try to understand me. If I feel you are trying to understand what is important to me, I will be able to understand what you are trying to provide my children--maybe even in spite of me. Resist me, and I will resist you. Society has taught me to do so. I was not raised to simply trust people. I am seeking evidence of trust and value; proof first, appreciation later. I want you to be my partner. If you will be my partner, I will be your customer.

Regardless of how I might behave, I don't want to stand between my child and an experience of a lifetime. If you will take the time to be my partner, we both can give my child a positive camp experience.

COPYRIGHT 2006 American Camping Association
No portion of this article can be reproduced without the express written permission from the copyright holder.
Copyright 2006, Gale Group. All rights reserved. Gale Group is a Thomson Corporation Company.

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Article Details
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Title Annotation:parent of a camper
Author:Smith, Peg
Publication:Camping Magazine
Article Type:Brief article
Geographic Code:1USA
Date:Mar 1, 2006
Words:330
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