A credit card: the perfect spot for that cute baby picture.

Grandma is bragging again about her adorable grandchild. She offers to show you a photograph. She reaches into her pocketbook. She pulls out her wallet. She hands you something....

Her credit card?

This is no ordinary credit card. This a One of a Card Visa from First National Bank Omaha in Nebraska--the nation's first financial institution to offer customers the opportunity to print their favorite snapshot on their credit card.

You can use the card to display a picture of your grandchild, your pet dog Rover or Uncle Harry after he fell into the mud puddle.

"Each One of a Card is as unique as the individual who creates it," says George Schmelzel, the bank's senior vice president. "It allows cardholders to show their personality whenever they shop."

There is no additional fee for adding the snapshots, and customers can switch photos up to twice a year at no charge. First National Bank introduced the cards in late summer. Marketers interested in offering a similar program can see how customers can create their customized Visa cards by going online to www.OneofaCard.com.