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A clear identity: branding our region as tech hub.


The Detroit Region has been known in different ways at different times in our history.

The Motor City. Motown. Automotive Capital of the World.

For the last five years, the Years, The

the seven decades of Eleanor Pargiter’s life. [Br. Lit.: Benét, 1109]

See : Time
 Detroit Regional Economic Partnership, the economic development arm of the Detroit Regional Chamber, has been putting a different brand before the world. One that says we are a Singular Region with Multiple Choices.

What does that mean? It means our strength lies in the totality of the individual pieces. Across our 10-county region we have everything to offer a company from urban centers to sprawling landscapes and everything in between. As we market the region around the world, it is through the Partnership that we are able to offer prospects precisely what they're looking for Looking for

In the context of general equities, this describing a buy interest in which a dealer is asked to offer stock, often involving a capital commitment. Antithesis of in touch with.
.

Now we're looking to take the next step in branding by positioning the Detroit Region as a technology center. Much like our 10-county partners, across the region there are numerous technology organizations and corridors doing great work in promoting their area and/or area of expertise. Groups such as Automation Alley Automation Alley is a technology business association located in Southeast Michigan, U.S.A., primarily in Oakland County. Since its founding in 1999, Automation Alley has expanded to encompass an eight county area that includes business, educational institutions, and government , the Ann Arbor Ann Arbor, city (1990 pop. 109,592), seat of Washtenaw co., S Mich., on the Huron River; inc. 1851. It is a research and educational center, with a large number of government and industrial research and development firms, many in high-technology fields such as  IT Zone, GLIMA and Digital Detroit. But allow me to reiterate: Our strength lies in the totality of the individual pieces. The Chamber wants to focus on a Southeast Michigan Southeast Michigan, also called Southeastern Michigan, is a region in the Lower Peninsula of the U.S. state of Michigan that is home to a majority of the state's businesses and industries, and is home to slightly over half the state's population.  technology brand and hopes anyone and everyone involved in the technology arena would be on board with this idea.

Here's what may be one of our best-kept secrets: the region is already a technology center--one of the best in the country--thanks to the automotive and health-care industries. The problem is we're just not on anyone's radar screen. In fact, the Detroit Region has a higher concentration of robotics and automation companies than any other state or metro area This article is about the music production team. For the article about population centers, see metropolitan area.

Metro Area are a Brooklyn-based dance music production team composed of Morgan Geist and Darshan Jesrani.
.

And, as Marcie Brogan, a member of the Chamber's Technology Action Group, notes in her profile beginning on page 12, Southeast Michigan has a good chance of becoming one of the nation's leading research and technology hubs, especially in the burgeoning bioscience fields.

An influx of technology companies moving in our area would be one way for us to diversify and change our economic mix. Because of the groups and corridors mentioned, we are already on our way, probably even ahead of the game.

This is basic economic development. When one area benefits, the whole region benefits. It's also basic marketing. Be persistent, consistent, brief and creative. Let's put our energies together to create a regional image that lets companies know they need to have a presence here to succeed. And let's brand so that Southeast Michigan competes with the best tech regions in the world.

RICHARD E. BLOUSE JR., CCE CCE Cornell Cooperative Extension
CCE Corporate and Continuing Education
CCE Coca-Cola Enterprises Inc.
CCE Commission de Coopération Environnementale
CCE Centre for Continuing Education
CCE College of Continuing Education
CCE Certified Computer Examiner
 

President and CEO (1) (Chief Executive Officer) The highest individual in command of an organization. Typically the president of the company, the CEO reports to the Chairman of the Board.  

Detroit Regional Chamber
COPYRIGHT 2002 Detroit Regional Chamber
No portion of this article can be reproduced without the express written permission from the copyright holder.
Copyright 2002, Gale Group. All rights reserved. Gale Group is a Thomson Corporation Company.

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Title Annotation:Detroit Region's history; From the President
Author:Blouse, Richard E., Jr
Publication:Detroiter
Geographic Code:1USA
Date:Apr 1, 2002
Words:444
Previous Article:Correction.(Correction Notice)
Next Article:Detroiter dealt an ACE.(Short Takes * Membership Update * Calendar)(Awards for communications Excellence)(Brief Article)
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