A Unique Business Model Enables Benepath to Serve Its Customers Better.NEWTOWN SQUARE, Pa. -- Benepath developed a new business model within the insurance industry to meet the needs of individuals and businesses in need of health insurance coverage. Benepath, Inc., a leading health insurance provider in the Mid-Atlantic region, has recently implemented a unique business model in the insurance industry to better serve individuals and businesses seeking health insurance coverage. After consulting for insurers and managed care organizations regarding the development of Consumer Directed Health Products such as Health Savings Accounts A Health Savings Account (HSA) is a tax-advantaged medical savings account available to taxpayers in the United States who are enrolled in a High Deductible Health Plan (HDHP). The funds contributed to the account are not subject to federal income tax at the time of deposit. (HSAs) and High Deductible Health Plans A High Deductible Health Plan (HDHP) is a health insurance plan with lower premiums and higher deductibles than a traditional health plan. It is sometimes referred to as a catastrophic health insurance plan. (HDHPs), Clelland Green, founder and CEO (1) (Chief Executive Officer) The highest individual in command of an organization. Typically the president of the company, the CEO reports to the Chairman of the Board. , discovered that these plans were widely under-utilized and somewhat misunderstood mis·un·der·stood v. Past tense and past participle of misunderstand. adj. 1. Incorrectly understood or interpreted. 2. by many brokers. To ensure that businesses and individuals learned about the importance of these products and how they could be a better fit than traditional health insurance plans including HMOs and PPOs, Green decided to offer the products himself. "There are many quality, affordable small business and individual health insurance options available today and there are many people who need these policies to protect themselves and their families. Presently, this population is primarily being served by telemarketing telemarketing, the practice of selling goods or services to customers by means of the telephone or of surveying consumer preferences in telephone conversations. firms and Internet Internet Publicly accessible computer network connecting many smaller networks from around the world. It grew out of a U.S. Defense Department program called ARPANET (Advanced Research Projects Agency Network), established in 1969 with connections between computers at the companies who openly admit their role is to simply sell policies and some even brag to the stock market that they do not even talk to 80% of their customers. We saw a real opportunity to provide a high touch service to small business owners and individuals where we can help them find the right health insurance solution," said Green. Benepath's distributed workforce model allows them to employ local insurance benefit consultants who are knowledgeable about the regional health insurance options as well as critical issues like knowing the top hospitals and if they are in the recommend health plans. The staff also assists consumers by answering questions, explaining benefit options, helping with plan comparisons and assisting with the application process. Anyone in Pennsylvania Pennsylvania (pĕnsəlvā`nyə), one of the Middle Atlantic states of the United States. It is bordered by New Jersey, across the Delaware River (E), Delaware (SE), Maryland (S), West Virginia (SW), Ohio (W), and Lake Erie and New York , Delaware, or Maryland who needs health insurance coverage can visit http://www.benepath.com to receive instant quotes at any time or can call 888-423-6437 to speak with a health insurance advisor. |
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