A Star is Born: The Conrad Miami is Now Open.

MIAMI -- The chic, stylish and much anticipated Conrad Miami (NYSE:HLT) opens its doors today with a welcome opening rate of $100 per night(a). This limited-time rate is a celebration of the new hotel and of a Conrad brand launch in the U.S.

"We are delighted to bring this new and luxurious hotel to North America. We have made every effort to bring novelty to Miami and are proud to offer new hotel service, technology and style. Miami is a very strategic location for Conrad Hotels' first new property. The Conrad Miami and more generally our brand appeals to the American market, and I am delighted we will soon announce other North American hotel projects," said Clem Barter, President of Conrad Hotels.

Conrad Miami is the first new-build, freestanding hotel in the U.S to hold the coveted Conrad name. It follows the footsteps of the famous Waldorf Towers, a Conrad hotel, the first US hotel that became a Conrad in 2001. With existing Conrad hotels in other worldwide locations such as London, Brussels, Hong Kong, Bangkok and Singapore, Miami residents and visitors now have the chance to stay at the well-seasoned traveler's hotel of choice.

Starting with its dramatic architecture, designed by firms Kohn, Peterson and Fox, the Conrad Miami is unconventionally stylish. Each of the 203 guest rooms and 116 suites is finely appointed with contemporary furniture and feature a pillow menu, two phone lines, personalized stationery, 27-inch flat-screen TV and DVD player and a separate bathtub and shower plus a bath service menu in conjunction with Spa Conrad. The hotel also offers complimentary Hi-Fi and Wi-Fi throughout the building.

Traces of nature's elements, earth, fire and water, offer a pristine ambience in the hotel's Spanish-Asian influenced restaurant, Atrio, and steps away sits the sultry 40-seat bar, Noir, affectionately referred to as the "Dark Bar." Both areas offer cascading views of Miami's skyline and a smart, modish atmosphere. On the outside deck, two tennis courts and a hot tub flank the large rooftop pool. Inside, the luxury spa and fitness center offers Sonya Dakar-trained specialists and Life Fitness(R) exercise equipment. On the threshold of the future of business travel, the hotel also offers a state-of-the-art business center with meetings facilities equipped with plasma screen TVs, ergonomic chairs and a meetings concierge.

"I am very grateful to hotel partners and leaders in Miami for welcoming Conrad to the area. We know that the Conrad Miami is set in a competitive market and we are pleased to showcase our exceptional amenities and service. We believe in our unique and fresh style, personal service and attention to fine details. For instance, we offer luxury service which includes butler service on executive floors, and dedicated Meetings Concierge to provide any required business related services," adds General Manager Robert Thrailkill.

Located in the heart of Miami's financial district in an innovatively designed structure of concave glass and steel, the Conrad Miami is destined to become a recognized icon on the Miami skyline. The new Conrad Miami will become one of the premier luxury hotels in South Florida, offering seamless service at the height of contemporary style.

For more information or to make a reservation, visit www.ConradHotels.com, contact your professional travel agent or call 1-800-HILTONS from the U.S. and Canada. Outside the U.S. and Canada, please contact the nearest Hilton Reservations Worldwide office or the hotel direct.

NOTE TO THE EDITORS

(a) Promotional rate valid July 1, 2004 through September 12, 2004. Rate is subject to availability and does not include taxes, gratuities or other incidental charges.

Conrad Hotels

With luxury award-winning properties in the US, UK, Ireland, Belgium, Egypt, Turkey, Hong Kong, Singapore, Thailand, Bali - Indonesia, Australia and Uruguay, Conrad has seventeen luxury business and resort and spa hotels in exotic and cosmopolitan destinations around the world. Other Conrad development projects are planned in the US, starting with Las Vegas in 2006, Thailand and Japan for future openings between 2004 and 2006. Conrad Hotels offers value to its business and leisure customers by establishing and maintaining the highest levels of service delivery with the renowned "Conrad Service Culture." All Conrad Hotels customers benefit from the HHonors loyalty programme. Conrad Hotels is a joint venture equally owned by Hilton Hotels Corporation and Hilton International CO.

Hilton HHonors(R) membership, earning of Points & Miles(R) and redemption of points is subject to HHonors Terms and Conditions.

An image of the Conrad Miami is available on: www.Leonardo.com, please select Conrad and Conrad Miami.