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A Perfect Storm for Savings - More Coupons, Bigger Discounts & Low Prices.


WESTLAKE VILLAGE, Calif. -- Concern over the economy has one silver lining silver lining
n.
A hopeful or comforting prospect in the midst of difficulty.



[From the proverb "Every cloud has a silver lining".
 - more retailers are offering online coupons See e-centives.  and deals at deep discounts to drive sales. In turn, customers are responding, as more people go online to look for savings.

CouponMountain.com, which has been providing users with online coupons since 2001, bucked seasonal trends as February traffic outpaced November traffic by 10% according to according to
prep.
1. As stated or indicated by; on the authority of: according to historians.

2. In keeping with: according to instructions.

3.
 the ComScore Key Measures Report. The reported number of total unique visitors A count of how many different people access a Web site. For example, if a user leaves and comes back to the site five times during the measurement period, that person is counted as one unique visitor, but would count as five "user sessions.  is also up 90% over last February as more customers turn to the site to save on everything from laptops to baby clothes.

The discounts offered in February were deeper than last year. An internal survey of 1,162 coupons and deals from top computer retailers revealed that discounts listed in February 2008 offered a 19% deeper discount on average than ones listed in February 2007. The best discounts were offered by Buy.com, with an average discount of 58%, and HP, with an average discount of 34%. The average discount doubled at both stores compared to what they listed on CouponMountain.com in February 2007. Also, online retailers like Overstock.com and Newegg offered 82% and 207% more online coupons and deals on the site this February than last year.

MeziMedia, a division of ValueClick, Inc. (NASDAQ NASDAQ
 in full National Association of Securities Dealers Automated Quotations

U.S. market for over-the-counter securities. Established in 1971 by the National Association of Securities Dealers (NASD), NASDAQ is an automated quotation system that reports on
: VCLK VCLK Video Clock
VCLK Virtual Clock
VCLK Value Click
), has leveraged this increased supply and demand for coupons on both their CouponMountain.com site as well as Smarter.com, a site that provides consumers with price comparison, product reviews, merchant reviews, product videos and more - all matched with online products. For example, in February they focused on adding online coupons to the listed products and managed to match online coupons to nearly 70% of the active product catalog offered on Smarter.com.

"Today, more and more top online retailers are offering special savings including coupons, rebates and free shipping offers in hopes of enticing consumers to purchase products," said Paul Willmes, MeziMedia's Product Evangelist evangelist (ĭvăn`jəlĭst) [Gr.,=Gospel], title given to saints Matthew, Mark, Luke, and John. The four evangelists are often symbolized respectively by a man, a lion, an ox, and an eagle, on the basis of Rev. 4.6–10. . "Smarter.com has increased its coupon coverage to nearly 70% of all active products on our shopping search site in order to more accurately reflect market conditions and meet consumer demand for deep savings."

The addition of coupons and rebates to a price comparison site like Smarter.com makes it possible for consumers to save even more than on a traditional coupon site. Customers can choose the lowest price with taxes and shipping included and then save even more with a coupon or rebate. Smarter.com can help customers save on everything from tech products like digital cameras and iPods to apparel like women's jeans and men's watches.

About MeziMedia:

MeziMedia, Inc. has the fastest growing comparison shopping network online according to the November 2006 comScore Media Metrix report. Their flagship Smarter.com helps consumers find the right products, save money and have the best online shopping experience possible. Recent innovations include Smarter Visual Search, Smarter SMS (1) (Storage Management System) Software used to routinely back up and archive files. See HSM.

(2) (Systems Management Server) Systems management software from Microsoft that runs on Windows NT Server.
 and the aggregation of over one million product ratings and reviews. Smarter.com provides retailers with millions of qualified leads each month and partners with quality search results. MeziMedia offers comparison shopping in the US, Japan, China and Korea. The company also operates free-to-use online coupon sites, cash back rebate sites and meta search engines. MeziMedia currently has more than 150 employees between its offices in Los Angeles Los Angeles (lôs ăn`jələs, lŏs, ăn`jəlēz'), city (1990 pop. 3,485,398), seat of Los Angeles co., S Calif.; inc. 1850. , Shanghai and Tokyo. More information is available on Smarter.com comparison shopping at: http://www.smarter.com and the MeziMedia corporate website at: http://www.mezimedia.com.

About ValueClick, Inc.

ValueClick, Inc. (Nasdaq: VCLK) is one of the world's largest integrated online marketing services companies, offering comprehensive and scalable solutions to deliver cost-effective customer acquisition for advertisers and transparent revenue streams for publishers. ValueClick's performance-based solutions allow its customers to reach their potential through multiple online marketing channels, including affiliate and search marketing, display advertising, lead generation, ad serving and related technologies, and comparison shopping. ValueClick brands include Commission Junction Commission Junction is an online advertising company owned by ValueClick. They are specifically in the affiliate marketing industry.

Commission Junction is the largest affiliate network in north America, powering almost 50% of the top 500 web retailers affiliate marketing
, ValueClick Media, Mediaplex, Smarter.com, CouponMountain.com, and PriceRunner. For more information, please visit www.valueclick.com.

This release contains forward-looking statements forward-looking statement

A projected financial statement based on management expectations. A forward-looking statement involves risks with regard to the accuracy of assumptions underlying the projections.
 that involve risks and uncertainties, including, but not limited to, the risk that market demand for on-line advertising in general, and performance based on-line advertising in particular, will not grow as rapidly as predicted, and the risk that legislation and governmental regulation could negatively impact the Company's performance. Actual results may differ materially from the results predicted, and reported results should not be considered an indication of future performance. Important factors that could cause actual results to differ materially from those expressed or implied in the forward-looking statements are detailed under "Risk Factors" and elsewhere in filings with the Securities and Exchange Commission made from time to time by ValueClick, including, but not limited to: its annual report on Form 10-K Form 10-K

A report required by the SEC from exchange-listed companies that provides for annual disclosure of certain financial information.


Form 10-K

See 10-K.
 filed on March 1, 2007; recent quarterly reports on Form 10-Q Form 10-Q

See 10-Q.
; and other current reports on Form 8-K Form 8-K

The form required by the SEC when a publicly held company incurs any event that might affect its financial situation or the share value of its stock.


Form 8-K

See 8-K.
. ValueClick undertakes no obligation to release publicly any revisions to any forward-looking statements to reflect events or circumstances after the date hereof or to reflect the occurrence of unanticipated events.
COPYRIGHT 2008 Business Wire
No portion of this article can be reproduced without the express written permission from the copyright holder.
Copyright 2008 Gale, Cengage Learning. All rights reserved.

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Publication:Business Wire
Date:Apr 1, 2008
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