A Look at the Latest Retail Sales and the Factors Influencing Consumers in the Bottled Water Market in China.

DUBLIN, Ireland -- Research and Markets (http://www.researchandmarkets.com/reports/c31339) has announced the addition of Bottled Water in Japan to their offering.

Our Bottled Water in Japan report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (1999-2004), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they legislative, distribution, packaging or pricing issues. Forecasts to 2009 illustrate how the market is set to change.

Product coverage includes: still bottled water, carbonated bottled water, flavoured bottled water and functional bottled water

Data coverage: market sizes (historic and forecasts), company shares and brand shares

Why buy this report?

--Get a detailed picture of the bottled water industry

--Pinpoint growth sectors and identify factors driving change

--Understand the competitive environment, the market's major players and leading brands

--Use five-year forecasts to assess how the market is predicted to develop

We have over 30 year's experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore and Shanghai and a network of over 600 analysts worldwide, We have a unique capability to develop reliable information resources to help drive informed strategic planning.

Topics Covered

1. EXECUTIVE SUMMARY

2. TOTAL SOFT DRINKS

3. OFF-TRADE SOFT DRINKS

4. OFF-TRADE CARBONATES

6. BOTTLED WATER OFF-TRADE SALES

13. APPENDIX

Summary

2004 saw the Japanese soft drink industry rebound from the previous year's slump in sales. The unusually warm and long summer, continued development of functional and fortified drinks, and launch of hit products, helped to push volume sales despite relatively mature conditions. Value sales also grew on the back of strong volume growth although fierce competition amongst soft drink manufacturers and retailers, coupled with the nationwide implementation of a tax-inclusive pricing system, caused unit prices to continue on their downward spiral.

Companies Mentioned include:

--Coca-Cola (Japan) Co Ltd

--Suntory Ltd

--Kirin Beverage Corp

--Asahi Soft Drinks Ltd

--Ito En Ltd

--Otsuka Pharmaceutical Co Ltd

--Dydo Drinco Inc

--Calpis Co Ltd

--Nestle Japan Ltd

--Kagome Co Ltd

--Japan Tobacco Inc

--Bourbon Corp

--UCC Ueshima Coffee Co Ltd

--Takara Shuzo Co Ltd

--Sapporo Beer's Beverage Co Ltd

--Nihon Milk Community Co Ltd

--Mitsubishi Corp

--Pokka Corp

--Morinaga Milk Industry Co Ltd

--House Foods Corp

--Nichirei Corp

--Kao Corp

--Otsuka Beverage Co Ltd

--Calpis Ajinomoto Danone Co Ltd

--Ajinomoto General Foods Inc (AGF)

--Yakult Honsha Co Ltd

--Glico Dairy Products Ltd

--Nippon Del Monte Corp

--Meidi-Ya Co Ltd

--Fujiya Co Ltd

--Zenkoku Noukyou Chokuhan KK

--Snow Brand Milk Products Co Ltd

For more information visit http://www.researchandmarkets.com/reports/c31339