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A Global Leader in the Development of Chemical, Anti-Foaming and Defoaming Agents Selects C2CRM over Salesforce.com and SalesNet.


DALLAS -- Clear C2, Inc.:

--The MUNZING Group replaces "Home-Grown" Sales Force Automation Automating the sales activities within an organization. A comprehensive SFA package provides such functions as contact management, note and information sharing, quick proposal and presentation generation, product configurators, calendars and to-do lists.  solution with C2CRM (Customer Relationship Management) An integrated information system that is used to plan, schedule and control the presales and postsales activities in an organization.  to provide company-wide standardization, customer segmentation, accurate sample tracking and enhanced sales efficiencies

Clear C2, Inc. announced that The MUNZING Group has chosen C2CRM to automate and manage their dynamic and unique business model and sales processes A sales process is a systematic approach for performing product or service sales. The reasons for having a sales process include seller and buyer risk management, achieving standardized customer interaction in sales and scalable revenue generation. . After carefully defining critical business processes, detailed CRM vendor evaluations were conducted, and as a result, C2CRM was a clear choice over both SalesNet and Salesforce.com.

"We have a very unique business model; from sample tracking to technical service requests to how we manage our customer base. We chose C2CRM because of its robust architecture, scalability and unparallel business process customization capabilities," said Mark Dressel, Information Technology Director for The MUNZING Group. Dressel went on to say, "C2CRM has been incredibly flexible, and has really taken the time to understand our business and deliver the appropriate results."

The MUNZING Group chose to replace an existing home-grown application and opted for the C2CRM solution to not only manage their Sales and Workflow Processes, but also serve as a common data repository See repository. , integrating to ChemPax, Microsoft Outlook For the e-mail and news client bundled with certain versions of Microsoft Windows, see .

Microsoft Outlook or Outlook (full name Microsoft Office Outlook
 and several other existing Lotus Domino applications. Due to the unique business model of MUNZING, C2CRM created and designed custom forms, User Interfaces and reports to conform to Verb 1. conform to - satisfy a condition or restriction; "Does this paper meet the requirements for the degree?"
fit, meet

coordinate - be co-ordinated; "These activities coordinate well"
 this business model and processes.

C2CRM was designed to help companies like The MUNZING Group to increase organizational efficiency, strengthen customer loyalty, and improve business processes and marketing effectiveness Marketing Effectiveness is the function of improving how marketers go to market with the goal of optimizing their marketing spend to achieve even better results for both the short-term and long-term. Also related to Marketing ROI and Return on Marketing Investment (ROMI). . Accessible to everyone in the organization via the Web, offered as both an OnPremise and OnDemand solution, C2CRM provides instant access to critical customer and prospect information that enables users to maximize their opportunities and increase customer satisfaction. While 100% web based Coming from a Web server. See Web application. , C2CRM also provides 100% off-line capabilities, which is ideal for companies with remote sales forces. The benefits of C2 CRM can be realized across practically every area of a business.

Munzing Chemie GMBH, headquartered in Heilbronn, Germany and founded in 1830 by the Munzing family, is a leading supplier of performance chemicals in the U.S., Europe and the Far East. http://www.munzing-chemie.com or http://www.ultraadd.com

ClearC2, Inc., was founded in 1993 focusing on delivering customer driven technology solutions wrapped around Relationship Management, Sales Force Automation, Customer Support, Project and Process Management, Marketing Management and Content Management. http://www.c2crm.com or call 1-888-339-4244.
COPYRIGHT 2006 Business Wire
No portion of this article can be reproduced without the express written permission from the copyright holder.
Copyright 2006, Gale Group. All rights reserved. Gale Group is a Thomson Corporation Company.

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Publication:Business Wire
Date:Sep 5, 2006
Words:395
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