A Facile Cross-Jab between Boxing and Entertainment: Orbit Brands Corp. Acquires BBKO Ltd.

LOS ANGELES -- Orbit Brands Corporation (Nasdaq: OBTV) announced today that it has acquired BBKO Ltd., a 21st century boxing venture headquartered in Los Angeles that seeks to broaden the sport beyond its traditional ring by infusing it with equally hard-hitting entertainment.

BBKO is recruiting and will aggressively market up to 20 fighters, all with world-class boxing potential. Concurrently, the company is in negotiations to retain the world's best boxing trainers and managers, and is in the process of establishing a Los Angeles-based training facility. Toward its long-term goal of becoming a vertically integrated venture, BBKO is developing television programming with major network partners as well as ancillary revenue streams, including new merchandising, endorsement, performance, consulting, and licensing opportunities.

While offering the fighters themselves a farsighted solution - donating a portion of its revenues to implement a boxing retirement fund - the company opens a safety net for investors with a business model that provides a securitized aggregate of talent rather than any single athlete.

Orbit's acquisition of BBKO comes in the wake of four-time Academy Award-winning film Million Dollar Baby and the critically acclaimed Cinderella Man, yet the company has long been coalescing as sports and entertainment themselves have continued to find an ever-stronger nexus. While developing strategic partnerships with major entertainment studios, networks, music stars and promotional companies, BBKO intends to bring a fresh approach to the sport and televised matches - making it more accessible to different audiences while remaining committed to boxing purists through true athletic and professionally sanctioned competition.

BBKO reveals its unique hybrid nature through its acronym: "Beats" (well-established and rising musical artists who root for each competitor through various musical genres, from rap to rock); "Bouts" (the boxing contests themselves, held in compelling venues with celebrity participation and high-quality production values); and "Knockouts" (a fitting metaphor for young ladies whose presence will prove inspirational both to the fighters and audience).

Orbit Brands Corporation is a publicly traded Delaware Corporation listed on the Nasdaq. The primary focus of the Company is growth via the acquisition and development of early-stage, high-growth companies in the technology, health and fitness, and consumer goods industries. Orbit Brands Corporation is positioned to identify, acquire, fund and develop these companies for the purpose of creating business and shareholder value. Website: www.orbitbrandscorp.com.

FORWARD LOOKING STATEMENTS: Statements regarding financial matters in this press release other than historical facts are "forward-looking statements" within the meaning of Section 27A of the Securities Act of 1933, the Securities Exchange Act of 1934, and as that term is defined in the Private Securities Litigation Reform Act of 1995. The Company intends that such statements about the Company's future expectations, including future revenues and earnings, and all other forward- looking statements, shall be subject to the safe harbors created thereby. Since these statements (future operational results and sales) involve risks and uncertainties and are subject to change at any time, the Company's actual results may differ materially from the expected results.