A Dozen Great Sports Legends Join MDI Entertainment's All Star Lottery Lineup of Licensed Trademarks.

Business Editors

HARTFORD, Conn.--(BUSINESS WIRE)--March 21, 2000

MDI Entertainment, Inc. (OTC BB: MDIH) announced today that it has reached an exclusive agreement that will allow Lotteries worldwide to offer games, promotions and merchandise featuring athletes from the venerable and world renowned Greatest Sports Legends(R) TV series.

Here are the athletes included in MDI's Greatest Sports Legends licensing agreement:

Jesse Owens           John Havlicek        Wilt Chamberlain
Willie Mays           Gale Sayers          Joe Frazier
Lou Gehrig            Bob Cousy            Jackie Joyner-Kearsee
Johnny Unitas         Mark Spitz           Willie Shoemaker

MDI Entertainment President and CEO Steve Saferin said the Greatest Sports Legends agreement creates an exciting new direction for Lottery games and promotions. "In baseball terms, this is a grand slam home run for MDI. It allows us to provide lotteries worldwide with promotions, on-line and instant games, prizes, merchandise, videos, photos and autographs of a dozen of the world's greatest athletes specifically selected to cover a wide range of sporting achievement," Mr. Saferin said.

Greatest Sports(R) Legends is a syndicated television series, which has aired on hundreds of stations and is currently seen on ESPN Classic. All told, GSL has profiled over 200 athletes. The show features in-depth biographic and autobiographic programs of some of the greatest US and worldwide athletes in history.

The Greatest Sports Legends(R) licensing agreement is expected to generate additional contracts for MDI with lottery jurisdictions in the year 2000, and beyond. MDI already has a foothold in the sports world. It recently signed drivers Dale Earnhardt, Dale Earnhardt, Jr. and Bill Elliott. And MDI has promotions underway with the Famous Louisville Slugger(R) brand.

MDI specializes in creating, marketing and implementing entertainment-based promotions on behalf of the North American lottery industry. MDI revolutionized the lottery industry with its introduction of second-chance merchandise prizes. MDI's current lottery promotions include scratch games featuring other properties such as Harley-Davidson(R), Wheel of Fortune, Jeopardy!(R), Betty Boop(TM), Twilight Zone(TM), Louisville Slugger(R), TNN(R), CMT(R), Hummer(R), (Ray Charles(R),of course), James Bond 007(R), Pink Panther(TM), The Outer Limits(TM), Heroes of Space(TM), Michael Buffer's Let's Get Ready To Rumble(R), Dick Clark's American Bandstand(R), Times Square 2000(TM) , SPAM and auto race drivers Dale Earnhardt(R), Dale Earnhardt, Jr(R). and Bill Elliott.

On January 31, MDI Entertainment, Inc. announced that it signed an agreement with The Lottery Channel, which will merge into a wholly owned subsidiary of MDI. Subject to stockholder approval, the merged Company will be renamed Lottery.com, Inc. The primary business objective of the merged Company, in addition to licensing entertainment properties, cultural icons and personalities, will be to position itself to capture a significant share of Internet lottery sales as lottery sales become Internet enabled. Completion of the merger is subject to a number of conditions, including receipt of a fairness opinion for MDI stockholders, approval of the stockholders of The Lottery Channel, receipt of certain financing and other matters.

The Private Securities Litigation Reform Act of 1995 provides a "safe harbor for forward-looking statements. Certain information included in this press release (as well as information included in oral statements or other written statements made or to be made by MDI) contains statements that are forward-looking, such as statements relating to the future anticipated direction of the lottery industry, plans for future expansion, various business development activities, planned capital expenditures, future funding sources, anticipated sales and potential contracts. Such forward-looking information involves important risks and uncertainties that could significantly affect anticipated results in the future and, accordingly, such results may differ from those expressed in any forward-looking statements made by or on behalf of MDI. These risks and uncertainties include, but are not limited to, those relating to development and expansion activities, dependence on existing management, financing activities, domestic and global economic conditions, changes in federal or state tax laws and market competition factors.