A Cyber-Star is Born On Halloween; SHO.com, STARBURST Hard Candy Fly Columbus, Ohio Woman To NYC For Role In Online WhirlGirl Sci-Fi Series.NEW YORK--(ENTERTAINMENT WIRE)--Oct. 19, 1999-- SHO.com, the Internet website of Showtime Networks Inc., and STARBURST StarBurst - An active DBMS from IBM Almaden Research Center. (R) Hard Candy will make a cyber-star of a 20-year old Columbus, Ohio Columbus is the capital and the largest city of the American state of Ohio. Named for explorer Christopher Columbus, the city was founded in 1812 at the confluence of the Scioto and Olentangy rivers, and assumed the functions of state capital in 1816. woman. Rachel Mills of Columbus, OH, winner of the "Win A Role On WhirlGirl Sweepstakes," and a friend will fly to New York City New York City: see New York, city. New York City City (pop., 2000: 8,008,278), southeastern New York, at the mouth of the Hudson River. The largest city in the U.S. on Halloween weekend for an action-packed trip in which Mills will be transformed into an animated character that will be featured opposite cyber heroine Kia Cross in SHO.com's animated Web episodic, WhirlGirl. Mills will also receive a year's supply of STARBURST(R) Hard Candy. "This is amazing," laughs Mills. "I've never won anything in my life and suddenly I'm being transported to NYC NYC abbr. New York City NYC New York City for Halloween to be changed into a 21st century WhirlGirl cyber-star. And to top it off, they're stuffing my trick or treat pumpkin with an entire year's supply of STARBURST(R) Hard Candy!" SHO.com will SHO-off Mill's 'virtual' acting skills by featuring her likeness and voice in a featured role in the special holiday episode of WhirlGirl, an animated weekly online science fiction series chronicling the adventures of Kia Cross (a.k.a. WhirlGirl), a brassy 20-something, 21st century super-heroine fighting to save the world from an evil, media-tech empire. This episode is scheduled to go online December 17, 1999 on SHO.com. "SHO.com is aggressive in providing quality proprietary programming experiences for its users," says Tom Hayden Thomas Emmett "Tom" Hayden (born December 11, 1939) is an American social and political activist and politician, most famous for his involvement in the anti-war and civil rights movements of the 1960s. , Senior VP of Strategy and Development for Showtime Networks Inc. "To demonstrate our commitment to our online vision we not only launched the WhirlGirl sweepstakes and a million dollar national WhirlGirl advertising campaign, but WhirlGirl also featured an episode with guest stars Penn & Teller and sponsored the Details Hooked Up College Tour. In teaming with STARBURST(R) Hard Candy for the `Win a Role on WhirlGirl Sweepstakes' we are providing proof of concept that entertainment networks and consumer brands see Internet entertainment as one of the best new ways to reach a target audience." "STARBURST(R) Hard Candy is extremely pleased to partner with Showtime for this one-of-a-kind sweepstakes," says Mark Mattia, Senior Brand Manager for STARBURST(R). "Both WhirlGirl and STARBURST(R) Hard Candy fans are on the cutting edge of entertainment and technology trends, so this sweepstakes was an ideal opportunity for both companies to broaden their reach." The "Win a Role on WhirlGirl Sweepstakes" yielded traffic numbers three times the regular WhirlGirl numbers supporting Hayden's view that this online event would attract a large number of Generation Y consumers. Both SHO.com and STARBURST(R) Hard Candy have benefited from directly touching the audience through this unique programming experience. WhirlGirl, Showtime Networks' first series developed entirely on the Web, features the adventures of Kia Cross, a 21st century, 20-something, freedom fighter. As WhirlGirl, Kia reluctantly becomes the focal point focal point n. See focus. of a revolution to liberate the virtual universe from a tyrannical media-tech empire called ZoneWerks. WhirlGirl faces her greatest challenge in balancing a "normal" love life and her role as a masked rebel leader. WhirlGirl debuted on SHO.com on February 26, 1999. New episodes are available on SHO.com every Friday at 1:00 PM (ET) at http://SHO.com. Each WhirlGirl episode features streaming animation using Macromedia Flash(R) technology. WhirlGirl is a production of Visionary Media LLC (Logical Link Control) See "LANs" under data link protocol. LLC - Logical Link Control . About SHO.com - SHO.com is the Internet website of Showtime Networks. Showtime Networks Inc. (SNI (1) (Subscriber Network Interface) The point of interface between the customer's equipment (CPE) and a communications service from a common carrier. (2) (SNA Network I ), which is a wholly owned subsidiary Wholly Owned Subsidiary A subsidiary whose parent company owns 100% of its common stock. Notes: In other words, the parent company owns the company outright and there are no minority owners. of Viacom Inc., owns the premium television networks SHOWTIME, THE MOVIE CHANNEL and FLIX. SNI operates and manages the premium television network SUNDANCE CHANNEL, which is owned by SNI, Robert Redford Noun 1. Robert Redford - United States actor and filmmaker who starred with Paul Newman in several films (born in 1936) Charles Robert Redford, Redford and Universal Studios. SNI also markets and distributes sports and entertainment events for exhibition to subscribers on a pay-per-view basis. About Starburst(R) Hard Candy - The new Starburst(R) Hard Candy, rolled out in Spring 1999, is the sixth product to be introduced by the STARBURST(R) Brand. Continuing the Brand's upbeat and energetic positioning, the disc-shaped hard candy is made with real fruit juice and imprinted with a raised "S" for STARBURST(R). Original STARBURST(R) Hard Candy will feature Cherry, Lemon, Green Apple, Orange and Strawberry. Tropical flavors include Tropical Punch, Kiwi Strawberry, Mango Melon, Strawberry Banana and Watermelon watermelon, plant (Citrullus vulgaris) of the family Curcurbitaceae (gourd family) native to Africa and introduced to America by Africans transported as slaves. Watermelons are now extensively cultivated in the United States and are popular also in S Russia. . Other STARBURST(R) products include Fruit Chews, Jellybeans, Fruit Twists, Candy Canes and Ice Bars. STARBURST(R) is a registered trademark of Mars, Incorporated Mars, Incorporated is a world-wide manufacturer of confectionery, pet food and other food products with US$21 billion in annual sales in 2006. Headquartered in McLean, Virginia, USA, the company is entirely owned by the Mars family, making it one of the largest privately owned U.S. . M&M/Mars, a division of Mars, Incorporated, manufactures and distributes a variety of high quality snack food products. About Visionary Media LLC - Based in New York's `Silicon Alley An area in New York that has become known for its companies devoted to multimedia and the Internet. It is located in Manhattan's "Soho" district, which does not stand for Small Office Home Office, rather it is SOuth of HOuston Street. ,' Visionary Media LLC is a leader in the creative development of high-quality entertainment properties online. |
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