A Comparison between Europe and North America in Their Reaction to It Security Threats.

DUBLIN, Ireland -- Research and Markets (http://www.researchandmarkets.com/reports/c30451 ) has announced the addition of Enterprise IT Security: Emerging And Evolving Threats to their offering.

Introduction

North America has always been seen as ahead of the game compared to Europe when it comes to IT security. This survey compares responses to key emerging and evolving threats to determine how they vary from one continent to the other.

Scope

-- Examines customer uptake of solutions to combat new threats such as spy ware and threats from P2P applications.

-- looks at the impact of regulations on the purchasing habits of IT security purchasing decision-makers in different continents and vertical markets.

-- Identifies which threats in key areas IT security purchasing decision-makers are most concerned about.

Report Highlights

Regulatory compliance initiatives in the US have had a major impact on the results - with the impact in Europe of regulations significantly lower.

75% of North American firms say fears over voice over IP security have not or will not hold back solution rollout.

82% of European organizations stated that they had put some measures in place to measure their ability to resist IT security threats.

Reasons to Purchase

Provides end-user data for more powerful marketing materials.

Allows a greater insight into purchasing decision-making processes for more accurate vendor strategies.

Allows vendors to tailor their go-to-market strategies by region and vertical market.

For more information visit http://www.researchandmarkets.com/reports/c30451