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A Breakthrough in Internet Downloads, Black Magic From Analog Devices, Digital Photography Coming of Age, and Warm Cookies and Cold Milk to Cheer Corporate Morale Featured On 'Business Now' At 11 A.M. Sunday, March 26th On WABC-TV, Channel 7, New York.


Business Editors

NEW YORK--(BUSINESS WIRE)--March 23, 2000

Television business news magazine "Business Now" this week reports on a breakthrough in Internet technology to make music and movies more available online; spotlights analog technology making magic for the telecommunications industry, and profiles a company delivering warm cookies and cold milk to cheer up starved starve  
v. starved, starv·ing, starves

v.intr.
1. To suffer or die from extreme or prolonged lack of food.

2. Informal To be hungry.

3. To suffer from deprivation.
 executives.

"Business Now" airs at 11 a.m., Sunday, March 26th on WABC-TV, New York New York, state, United States
New York, Middle Atlantic state of the United States. It is bordered by Vermont, Massachusetts, Connecticut, and the Atlantic Ocean (E), New Jersey and Pennsylvania (S), Lakes Erie and Ontario and the Canadian province of
.

The program simultaneously is being broadcast on the "Business Now" web site: www.BusinessNow.com

This week "Business Now" reports on:

Reciprocal, a New York City New York City: see New York, city.
New York City

City (pop., 2000: 8,008,278), southeastern New York, at the mouth of the Hudson River. The largest city in the U.S.
 company spearheading a breakthrough in Internet technology that will allow consumers to click and buy songs and albums never available on the web before. Business Now's Bryan Glazer Bryan Glazer is part of the Glazer family, who control First Allied Corporation, the Tampa Bay Buccaneers of the NFL, and who have purchased a controlling interest in the English football club Manchester United. The family is based in Florida.  says Reciprocal is protecting the online music content through digital rights management--a sophisticated encryption The reversible transformation of data from the original (the plaintext) to a difficult-to-interpret format (the ciphertext) as a mechanism for protecting its confidentiality, integrity and sometimes its authenticity. Encryption uses an encryption algorithm and one or more encryption keys.  process that empowers content providers--such as record labels, music retailers, and movie studios--with the ability to regulate how their downloaded materials are used.

Summit Microelectronics, a Silicon Valley company aiming to turn its niche business into a spectacular success by providing programmable analog solutions for telecommunications companies See telecom company. . With the explosive demand for voice, data and Internet communications, Summit Microelectronics believes there is a huge market for its reconfigurable analog products which allow manufacturers to deliver solutions quicker.

Cookiesnmilk.net, a San Francisco-based company delivering a plate of warm cookies and a carton of cold milk to lift the morale of college students and business executives in the Bay area. Business Now's Leslie Brinkley reports the biggest challenge for Internet-driven Cookiesnmilk service is to prevent the employees from eating up their products and profits.

Technology and You, a weekly report from Business Now-Business Week on personal technology. This week, Steve Wildstrom reports digital photography has come of age because of high-resolution cameras and the ability to download photos faster and easier.

Business Now is produced by Building America Television, home of the Internet's most extensive library of video-streamed business news at www.BusinessNow.com

Business Now is currently preparing stories on VC-backed companies who are mezzanine mez·za·nine  
n.
1. A partial story between two main stories of a building.

2. The lowest balcony in a theater or the first few rows of that balcony.
 or pre-IPO. For story suggestions or more information, contact Amy Furr at 703/787/3533, x33.

Program sponsors include Ernst & Young LLP LLP - Lower Layer Protocol  and Nextel.
COPYRIGHT 2000 Business Wire
No portion of this article can be reproduced without the express written permission from the copyright holder.
Copyright 2000, Gale Group. All rights reserved. Gale Group is a Thomson Corporation Company.

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Publication:Business Wire
Geographic Code:1USA
Date:Mar 23, 2000
Words:367
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