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@pos.com and Hand Held Products Announce Supply Chain and Channels Marketing Agreement.


Business Editors/High Tech Writers

SAN JOSE San Jose, city, United States
San Jose (sănəzā`, săn hōzā`), city (1990 pop. 782,248), seat of Santa Clara co., W central Calif.; founded 1777, inc. 1850.
, Calif.--(BUSINESS WIRE)--March 7, 2000

@pos.com, Inc., the pioneer in Web-enabling the point-of-sale point of sale
n. pl. points of sale
A business or place where a product or service can be purchased. Also called point of purchase.



point
 (POS) and personalizing the consumer shopping experience, and Hand Held Products(R), a Welch Allyn Welch Allyn, Inc. was founded in 1915 and is today a leading manufacturer of innovative medical diagnostic and therapeutic devices, cardiac defibrillators, patient monitoring systems, and miniature precision lamps.  affiliate, today announced a strategic partnership.

@pos.com has granted Hand Held Products a license to manufacture, sell, distribute, and support the @pos.com line of retail transaction terminals. The license is one of several which @pos.com is issuing in order to focus on developing its POS hardware and software and Internet-based receipt and marketing services.

"Strategic partnerships are a key component in our strategy to bring to retailers and other merchants the personalized marketing Personalized marketing (also called personalization, and sometimes called one-to-one marketing) is an extreme form of product differentiation. Whereas product differentiation tries to differentiate a product from competing ones, personalization tries to make a unique product  and electronic receipt management services made possible through the Internet Internet

Publicly accessible computer network connecting many smaller networks from around the world. It grew out of a U.S. Defense Department program called ARPANET (Advanced Research Projects Agency Network), established in 1969 with connections between computers at the
," said Aziz Valliani, president and CEO (1) (Chief Executive Officer) The highest individual in command of an organization. Typically the president of the company, the CEO reports to the Chairman of the Board.  of @pos.com. "Welch Welch , William Henry 1850-1934.

American pathologist and bacteriologist who discovered the bacteria that causes gas gangrene.
 Allyn's high name-recognition with retailers, reputation for high-quality manufacturing, superb product support, and worldwide distribution make it a logical choice to manufacture, support, and jointly market the products and receipt-based services we have developed. Licensing our technology to Hand Held Products enhances the investment of our current retail customers while extending the installed base for our services."

"Welch Allyn has for many years been a leading provider of check readers and barcode scanners See bar code scanner. . The addition of the @pos.com products completes our product line and allows us to provide retailers with comprehensive, state-of-the-art POS functionality," says Kevin Jost, president and chief operating officer Chief Operating Officer (COO)

The officer of a firm responsible for day-to-day management, usually the president or an executive vice-president.
, Hand Held Products. "@pos.com's POS devices for signature capture and Internet-based services provide the most advanced and carefully packaged capabilities available and hold the promise of revolutionizing retailing."

This arrangement marks a new development in the evolving relationship between the two companies. Last June, Hand Held Products began selling @pos.com's PenWare 1100, 1500, and iPOS 3100 signature capture devices in its Transaction Team(R) product line. To this line, Hand Held Products now adds @pos.com's newest POS device, an interactive unit with an Internet connection feature, which it will market as the TT4100 TC model. This device displays- personalized per·son·al·ize  
tr.v. per·son·al·ized, per·son·al·iz·ing, per·son·al·iz·es
1. To take (a general remark or characterization) in a personal manner.

2. To attribute human or personal qualities to; personify.
 ads, promotions, and surveys on a high-resolution color display while customers complete their purchase transactions. In addition to manufacturing the @pos.com models under its own name, Hand Held Products will provide customer and technical support and assume support for the 180,000 installed @pos.com devices.

The partnership results in a significantly larger sales organization and worldwide distribution channel for the POS devices and services deliverable by the web-enabled POS device, a world-class ISO-certified manufacturing capability, and enhanced customer and technical support. In the future, @pos.com and Hand Held Products will work together to develop a new generation of "web-enabled" POS devices and bring to retailers the various services that it enables. These services include:

-- Personalized advertisements, promotions, and surveys customized in real time and delivered to retail countertops via a "Web-enabled" POS device (ads@pos.com, promotions@pos.com, and surveys@pos.com); and

-- eReceipts(SM0 , an electronic receipt storage and retrieval service for retailers; and

-- ReceiptCity.com.(TM), a consumer receipt website that allows consumers to retrieve and manage their own receipts.

About Hand Held Products

Founded in 1982, Hand Held Products is a wholly owned subsidiary Wholly Owned Subsidiary

A subsidiary whose parent company owns 100% of its common stock.

Notes:
In other words, the parent company owns the company outright and there are no minority owners.
 of Welch Allyn Data Collection, Inc. Both companies are affiliates of Welch Allyn, Inc. and offer to the global market the industry's most complete and affordable line of image-based data collection input devices. More information on Welch Allyn Data Collection or Hand Held Products product lines is available at dcd.welchallyn.com and www.handheld.com or from 1-315-685-4241 and 1-800-582-4263.

About @pos.com

@pos.com (OTC Bulletin Board OTC Bulletin Board

An electronic quotation listing of the bid and asked prices of OTC stocks that do not meet the requirements to be listed on the NASDAQ stock-listing system.
: EPOS (Electronic Point Of Sale) See point of sale. ), the pioneer in Web-enabling the point-of-sale, links the Internet with the physical, brick-and-mortar point-of-sale. @pos.com services and products are designed to help increase sales and build brand loyalty through effective, targeted marketing and advertising; reduce the costs associated with fraud; and enhance customer satisfaction. Leveraging the power of the Internet, @pos.com helps merchants create Web-based customer relationships and deliver a personalized shopping experience. It also provides secure storage of electronic receipts and transaction information via ReceiptCity.com and eReceipts. @pos.com was previously MobiNetix Systems, Inc. best known for its PenWare iPOS(TM) (interactive point-of-sale) terminals. Additional information is available at http://www.atpos.com, or by sending email to info@atpos.com, or by calling 1-408-468-5400.

Except for historical information contained herein, the matters set forth in this press release are forward looking statements that are subject to risks and uncertainties that could cause actual results to differ materially, including price and product competition, design acceptance by customers, financing constraints CONSTRAINTS - A language for solving constraints using value inference.

["CONSTRAINTS: A Language for Expressing Almost-Hierarchical Descriptions", G.J. Sussman et al, Artif Intell 14(1):1-39 (Aug 1980)].
, the ability to manufacture new products in sufficient volume, general economic conditions, and other risks as detailed from time to time in SEC reports and filings by @pos.com.

PenWare, iPOS TC(TM), ReceiptCity.com(TM), and eReceipts(SM) are trademarks or service marks of @pos.com. All other products or company names mentioned are used for identification purposes only and may be trademarks or registered trademarks of their respective owners.

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Publication:Business Wire
Geographic Code:1USA
Date:Mar 7, 2000
Words:840
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