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@Ventures, VC Arm of CMGI, Funds HotLinks -- New Alternative for Internet Navigation; Company Promises Better Search Results by Taking a Personal Approach.


MOUNTAIN VIEW, Calif.--(BUSINESS WIRE)--Aug. 17, 1999--

HotLinks, a new Internet See Web 2.0 and Internet2.  navigation service that helps people find, save, access and share favorite web sites, has successfully completed its first round of funding with an investment from @Ventures, the affiliated venture capital arm of CMGI CMGI Commonly Maintained Grounds Infrastructures
CMGI College Marketing Group Information (Services) 
, Inc. (Nasdaq:CMGI).

HotLinks (www.hotlinks.com) is building a better way to navigate the Internet by focusing on the personal interests, collective knowledge and favorite web sites of its members. The company's approach presents an exciting alternative to typical search engines by helping people to capture and revisit re·vis·it  
tr.v. re·vis·it·ed, re·vis·it·ing, re·vis·its
To visit again.

n.
A second or repeated visit.



re
 great personal web experiences and share recommendations with others.

"The big search engines have lost sight of what's really important to consumers: finding the information they want," said Jonathan Abrams, founder of HotLinks. "HotLinks is creating a place where people can share their knowledge of the web with family, friends, colleagues and people with similar interests."

A key element of the HotLinks vision is giving people independence from their primary computer -- members can access favorite web sites from work, home, school, vacation spots, libraries or Internet cafes The high-tech equivalent of the coffee house. However, instead of playing chess or having heated political discussions, you browse the Internet and discuss the latest technology. CDs, DVDs, games and other "cyber stuff" are also generally available. , using any Internet-connected device.

"HotLinks uses an empowering and democratic model that lets users decide which sites are best suited to a given purpose and then enables people to access those favorite sites from anywhere, anytime," said Jon Callaghan. "HotLinks has pushed the utility of search into a far more refined, personalized per·son·al·ize  
tr.v. per·son·al·ized, per·son·al·iz·ing, per·son·al·iz·es
1. To take (a general remark or characterization) in a personal manner.

2. To attribute human or personal qualities to; personify.
 tool and we see this as an important sector poised for dynamic growth as Web users continue to seek more elegant solutions."

About HotLinks

HotLinks delivers a better way to navigate the Internet by focusing on the personal interests, collective knowledge and favorite web sites of its members. The company was founded by Jonathan Abrams in 1998, to help people find, save, access and share favorite web sites from any computer anywhere. HotLinks is based in Mountain View, Calif. and is backed by CMGI @Ventures, the venture capital firm behind high profile Internet companies such as Lycos, Raging Bull, Furniture.com, and many more.

About CMGI and @Ventures

A recognized leader in the Internet economy The Internet Economy refers to conducting business through markets whose infrastructure is based on the Internet and World-Wide Web. An Internet economy differs from a traditional economy in a number of ways, including: communication, market segmentation, distribution costs, and price. , CMGI (Nasdaq:CMGI) has built a substantial base of Internet operating companies operating company

A business that engages in transactions with outsiders.
 and, through its @Ventures affiliates, has invested in a growing portfolio of synergistic Internet enterprises which enhance the value of its core holdings. This unique method of generating equity for its shareholders is what CMGI calls "creating net value". Microsoft, Intel and Sumitomo hold minority positions in CMGI.

CMGI's majority-owned subsidiaries majority-owned subsidiary

A firm in which more than 50% of outstanding voting stock is owned by the parent company.
 include Engage (Nasdaq:ENGA), Activerse, Adsmart, iCast, Magnitude Network, NaviSite, NaviNet, Planet Direct and ZineZone. The Company's @Ventures affiliates have ownership interests in Lycos, Inc. (Nasdaq:LCOS (Liquid Crystal on Silicon) A technology used to make microdisplays for rear-projection TVs and head-mounted displays (HMDs). Each LCoS chip hosts a grayscale LCD shutter sandwiched between a cover glass and a mirror. ), Critical Path (Nasdaq:CPTH), Silknet (Nasdaq:SILK), Chemdex (Nasdaq:CMDX), Advoco.com, Ancestry.com, Asimba, AuctionWatch, Aureate au·re·ate  
adj.
1. Of a golden color; gilded.

2. Inflated and pompous in style.



[Middle English aureat, from Late Latin aure
 Media, blaxxun, BizBuyer.com, buyingedge.com, CarParts.com, eCircles.com, Furniture.com, HotLinks, KOZ.com, MotherNature.com, NextMonet.com, NextPlanetOver.com, OneCore.com, ONElist, Productopia, Promedix.com, Raging Bull, Softway Systems, Speech Machines, ThingWorld.com, Universal Learning Technology, Vicinity, Virtual Ink and Visto.

CMGI is also the majority-owner of SalesLink, InSolutions and On-Demand Solutions, leaders in direct marketing, fulfillment and turnkey arenas. CMGI Corporate headquarters is located at 100 Brickstone Square, Andover, MA 01810. Telephone: 978/684-3600. Fax:978/684-3814. Additional information is available on the company's Web site at http://www.cmgi.com.
COPYRIGHT 1999 Business Wire
No portion of this article can be reproduced without the express written permission from the copyright holder.
Copyright 1999, Gale Group. All rights reserved. Gale Group is a Thomson Corporation Company.

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Publication:Business Wire
Geographic Code:1USA
Date:Aug 17, 1999
Words:549
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