@TheMoment, Inc. Strengthens Management Team with Addition of Business-to-Business Marketing Executive.

Business Editors, Technology Writers

NOTE TO EDITORS: In the Company name @TheMoment, Inc. noted in this news release, there is an "at" symbol immediately preceding TheMoment. This symbol may not appear properly in some systems.

SAN MATEO, Calif.--(BUSINESS WIRE)--May 9, 2000

Silicon Valley veteran Itzik Goldberger adds valuable marketing

and business development leadership to @TheMoment

@TheMoment, Inc., the industry's first Internet Exchange Service Provider (IESP), today announced the addition of business-to-business (B2B) executive, Itzik Goldberger, as vice president of marketing.

Goldberger, who brings 15-plus years of product marketing and business development expertise, will lead @TheMoment's marketing initiatives to establish the Company as a leader in the B2B market.

"The promise and scale of our business has allowed us to attract great senior talent to our management team," said Larry Frye, president and CEO, @TheMoment, Inc. "Itzik brings a strong combination of strategic marketing experience and an insider's understanding of the B2B competitive landscape -- critical skills we need as we continue to grow."

In his capacity, Goldberger will be responsible for corporate marketing, product marketing, promotional, public relations and business development for @TheMoment.

Goldberger adds wealth of marketing experience

Goldberger joins @TheMoment from Mercado Software, a leading provider of electronic catalog search technology, where he served as vice president of marketing and business development. At Mercado, Goldberger was responsible for developing and executing marketing and business development strategies for all the electronic commerce market segments and platforms.

Previously, Goldberger was vice president of marketing at KLA-Tencor and director of marketing at Applied Materials, where he built and led marketing organizations. Prior to that, he was a product marketing manager at Silicon Graphics. He holds a B.S. degree in mechanical engineering from the Haifa Technion in Israel, and an MBA from Stanford Graduate School of Business.

Goldberger joins a seasoned executive management team, which besides Frye, includes: Ajay Agrawal, vice president of engineering; David Moshal, co-founder and chief technology officer; and Belinda Rodman, vice president of client services.

About @TheMoment, Inc.

@TheMoment, Inc. is the industry's first Internet Exchange Service Provider (IESP) for business-to-business (B2B) marketplaces. @TheMoment's comprehensive e-commerce exchange services, which include @TheMoment's Dynamic Trading Suite, offer a hosted solution for the entire Internet exchange value chain enabling customers to create new exchanges, drive more traffic to their exchanges and increase revenue.

@TheMoment is funded by VantagePoint Venture Partners and other strategic investors and is headquartered in San Mateo, Calif. Additional company information is available at www.themoment.com.