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@Road Expands LocationSmart Technology Platform To Deliver Location-Specific Content to Wireless Web-Enabled Devices.


Business Editors

FREMONT, Calif.--(BUSINESS WIRE)--July 5, 2000

Company Unveils XML-Protocol Solution for Mobile Access to

Location-Specific Content, Including Mobile Yellow Pages;

Traffic Reports and Navigation; Infotainment (INFOrmation enterTAINMENT) Refers to all the information and entertainment services delivered to the home, which are essentially telephone, TV and Internet access.

@Road(SM), a leading Internet information services See IIS.  company that provides location-enhanced wireless Internet solutions for mobile commerce, Wednesday unveiled its new technology solution for delivering location-based content to wireless Web-enabled devices.

The new technology application, one of four mobile-commerce application solutions made possible by @Road's patented LocationSmart(TM) technology platform, enables @Road to provide location-specific content via its iLM(TM) Internet Location Manager to any wireless Web-enabled device, including cell phones, personal digital assistants (PDAs), laptop Same as laptop computer.

laptop - portable computer
 and notebook computers A laptop computer that weighs in a range from five to seven pounds. The term originated when laptops were routinely more than 10 pounds, and those that became lighter were placed in a special "notebook" category. In practice, notebook computer and laptop computer are synonymous. .

Services that can be offered through the LocationSmart mobile content delivery solution -- which integrates positioning technologies such as GPS, wireless communications wireless communications

System using radio-frequency, infrared, microwave, or other types of electromagnetic or acoustic waves in place of wires, cables, or fibre optics to transmit signals or data.
 and the Internet to transport XML-enhanced, location-specific content -- could include mobile yellow pages, real-time traffic reports and interactive navigation, news and e-mail, and localized information on nearby hotels, restaurants, gas stations and other hospitality services.

"The ability to use a cell phone or PDA (Personal Digital Assistant) A handheld computer for managing contacts, appointments and tasks. It typically includes a name and address database, calendar, to-do list and note taker, which are the functions in a personal information manager (see PIM).  to access personalized per·son·al·ize  
tr.v. per·son·al·ized, per·son·al·iz·ing, per·son·al·iz·es
1. To take (a general remark or characterization) in a personal manner.

2. To attribute human or personal qualities to; personify.
, location-based information from the Web and corporate intranets is a critical need for people doing business on the road, and our mobile content delivery solution is designed to provide the mobile professional with a fast, reliable link to location-enhanced wireless Web services (1) Loosely, any online service delivered over the Web. Such usage appears in articles from non-technical sources, but not in IT-oriented publications, because definition #2 below describes the correct use of the term. ," said Krish Panu, @Road chairman and CEO (1) (Chief Executive Officer) The highest individual in command of an organization. Typically the president of the company, the CEO reports to the Chairman of the Board. .

The @Road LocationSmart Mobile Content Delivery Solution

Through its acquisition of Hynet Technologies and its patented XML XML
 in full Extensible Markup Language.

Markup language developed to be a simplified and more structural version of SGML. It incorporates features of HTML (e.g., hypertext linking), but is designed to overcome some of HTML's limitations.
 content management technology, @Road has integrated XML-transformation capabilities into its LocationSmart technology platform so location-enhanced Web content can be delivered to a variety of wireless devices.

For example, using a WAP- or SMS-enabled wireless device, the mobile professional could link wirelessly to the @Road iLM installed in his or her vehicle. The iLM, which is equipped with an Internet modem and GPS chipset A group of chips designed to work as a unit to perform a function. For example, a modem chipset contains all the primary circuits for transmitting and receiving. A PC chipset provides the electronic interfaces between all subsystems (see PC chipset for illustration). , could provide the wireless connection to the @Road repository of location-enhanced information and services, the wireless Web, and corporate intranets.

In addition, businesses with mobile workforces, such as those currently using the @Road FleetASAP(SM) fleet management service, could also use the @Road iDT(TM) Internet Data Terminal, a wireless messaging appliance which could provide access to location-enhanced content from the Web.

The @Road LocationSmart Platform: Providing Integrated Mobile Commerce Solutions for Businesses, Mobile Professionals and Consumers

In addition to the mobile content delivery application, the @Road LocationSmart technology platform is designed to integrate these m-commerce application solutions:


        -- Mobile Resource Management: Location, monitoring,
           messaging, reporting and maintenance scheduling
           capabilities for businesses with fleet vehicles -- services
           currently offered through @Road FleetASAP -- as well as
           e-mail and access to company intranets.

        -- Mobile Commerce Exchange: Online auctions, reverse
           auctions, marketplace services, forums, and e-mail for
           location-based B2B transactions.

        -- Mobile Business Intelligence: Fleet performance, vehicle
           diagnostic indicators, and maintenance intelligence for
           improved business management.


About @Road

Based in Fremont, @Road is a leading Internet information services company that provides location-enhanced wireless Internet solutions for mobile commerce. Its patented LocationSmart technology platform combines positioning, wireless communications, the Internet and XML technologies into a fully integrated network A network that supports both data and voice and/or different networking protocols. See converged network and new public network.  that supports the delivery of location-enhanced wireless Internet services for businesses, mobile professionals and consumers.

@Road, the @Road logo, LocationSmart, FleetASAP, iLM and iDT are trademarks and/or service marks of @Road Inc. All other trademarks and/or service marks are the property of their respective owners.
COPYRIGHT 2000 Business Wire
No portion of this article can be reproduced without the express written permission from the copyright holder.
Copyright 2000, Gale Group. All rights reserved. Gale Group is a Thomson Corporation Company.

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Publication:Business Wire
Date:Jul 5, 2000
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