99 Cents Only Stores Announces Hiring of Senior Real Estate Executive.

CITY OF COMMERCE, Calif. -- 99 Cents Only Stores(R) (NYSE:NDN) reports it has hired Norm Plotkin as Senior Vice President of Store Development.

Eric Schiffer, Chief Executive Officer said, "We are excited to announce that an executive of Norm Plotkin's caliber has joined us as Senior Vice President of Store Development. Norm will oversee all of 99 Cents Only Stores' real estate and construction functions. His extensive retail background should prove highly valuable and we expect that Norm will play an instrumental role serving as a key member of our senior executive team."

Norm Plotkin was with Factory 2-U Stores, Inc. from 1998 through 2004, where he most recently was CEO. Prior to his appointment as CEO in December 2003, Mr. Plotkin was Executive Vice President of Store Development, Human Resources and General Counsel. He has extensive real estate experience in the southwest, northwest and midwest regions of the United States.

From 1996 to 1998, Mr. Plotkin was president of a commercial real estate firm based in Illinois. From 1988 until 1996, Mr. Plotkin served as a senior vice president for Handy Andy Home Improvement Centers Inc., a $600 million revenue company, where he was responsible for real estate, finance, administration and legal. Mr. Plotkin was engaged in the private practice of law from 1980 to 1988.

99 Cents Only Stores(R), the nation's oldest existing one-price retailer, operates 219 retail stores in California, Texas, Arizona and Nevada and a wholesale division. 99 Cents Only Stores(R) emphasizes name-brand consumables, priced at an excellent value, in attractively merchandised stores.

This press release contains forward-looking statements, as referenced in the Private Securities Litigation Reform Act of 1995 (the "Act"). Forward-looking statements are inherently unreliable and actual results may differ. Factors which could cause actual results to differ materially from these forward-looking statements include, changes in the competitive market place, general economic conditions, factors affecting the retail industry in general, the timing of new store openings, the ability of the Company to identify and obtain leases for new stores, the ability of the Company to acquire inventory at favorable costs and other factors discussed in the Company's filings with the Securities and Exchange Commission. The Company undertakes no obligation to publicly update or revise any forward-looking statements, whether as a result of new information, future events or otherwise.

Note to Editors: 99 Cents Only Stores(R) releases and information available at www.99only.com