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800 Travel Systems Capitalizes On Changes in E-Travel Marketplace; Interactive Web Site Responds to Need for Human Touch in Online Travel Products.


Business & Technology Editors

TAMPA, Fla.--(BUSINESS WIRE)--May 3, 2000

Unique E-Fulfillment Capabilities Offer Benefits for

Entire Online Travel Industry

800 TRAVEL SYSTEMS, INC inc - /ink/ increment, i.e. increase by one. Especially used by assembly programmers, as many assembly languages have an "inc" mnemonic.

Antonym: dec.
., (NASDAQ NASDAQ
 in full National Association of Securities Dealers Automated Quotations

U.S. market for over-the-counter securities. Established in 1971 by the National Association of Securities Dealers (NASD), NASDAQ is an automated quotation system that reports on
: IFLY IFLY International Federation of Liberal Youth
IFLY I Freaking Love You
, IFLYW) dba www.LowAirfare.com, is positioned to capitalize on Cap´i`tal`ize on`   

v. t. 1. To turn (an opportunity) to one's advantage; to take advantage of (a situation); to profit from; as, to capitalize on an opponent's mistakes s>.
 changes in the e-travel marketplace, said Peter M. Sontag, President of 800 Travel Systems, speaking at the PhoCusWright Investors Conference in New York City New York City: see New York, city.
New York City

City (pop., 2000: 8,008,278), southeastern New York, at the mouth of the Hudson River. The largest city in the U.S.
 on April 27, 2000.

Mr. Sontag described how the instant messaging Exchanging text messages in real time between two or more people logged into a particular instant messaging (IM) service. Instant messaging is more interactive than e-mail because messages are sent immediately, whereas e-mail messages can be queued up in a mail server for seconds or  capabilities of www.LowAirfare.com dramatically increase the Company's online sales ratios by enabling agents in its call centers to troubleshoot problems customers may have with their online search or transaction. The importance of the "human touch" 800 Travel offers was also prominently featured in Computerworld's April 27, 2000 article by Michael Meehan summarizing the most significant trends in online travel discussed at the PhoCusWright conference.

"As a result of the personalized help available on www.LowAirfare.com, over 18% of the visitors to our site currently make a purchase," Mr. Sontag said. "We believe this is well ahead of the industry standard of approximately 2%. Moreover, once our online customers begin the purchase process, approximately 92% complete a sales transaction compared to the industry average of 33%."

800 Travel Systems, operator of www.LowAirfare.com, previously announced on April 25, 2000 that it has integrated, in conjunction with Sabre Holdings Sabre Holdings or Sabre, Inc. is an American travel technology company, encompassing several brands in three global travel distribution channels: travel agency, airline, and direct to consumer. These areas are serviced by TSG's three main business groups.  Corporation (NYSE NYSE

See: New York Stock Exchange
: TSG TSG The Smoking Gun (web site)
TSG Technology Services Group (UK)
TSG Technical Specification Group
TSG Timing Signal Generator
TSG Technical Support Group
TSG Tumor Suppressor Gene
TSG ThermoSalinoGraph
) and e-Business Interactive Solutions (EIS (1) (Executive Information System) An information system that consolidates and summarizes ongoing transactions within the organization. It provides top management with all the information it requires at all times from internal and external sources. ), new technology to give travel customers the flexibility to book air travel online by themselves or with the assistance of an online travel agent. 800 Travel's web site, featuring IRIS!(TM) and Sabre Web Reservations, enables 800 Travel's sales agents to answer any customer's questions online the process of booking an airline ticket.

"E-commerce is having a powerful effect on the travel industry," Mr. Sontag observed, "and www.LowAirfare.com is poised to respond to those changes. Our enhanced web site employs new technologies that enable us to serve both businesses and consumers quickly and efficiently. In fact, our specially trained agents can serve up to eight online customers while such customers proceed through the online booking process, a remarkable productivity rate."

Mr. Sontag concluded, "With our advanced technology and strategic alliance partners, 800 Travel is in an excellent position to grow along with the e-travel marketplace. Indeed, an important part of our Company's business plan is to offer the benefits of our unique technology to other e-travel agents by providing e-fulfillment services for them. By serving as a travel distribution facilitator, 800 Travel has the opportunity to support and enhance Internet commerce for the entire industry."

About 800 Travel Systems

800 Travel Systems is a leading provider of a full range of travel related products and services in the United States United States, officially United States of America, republic (2005 est. pop. 295,734,000), 3,539,227 sq mi (9,166,598 sq km), North America. The United States is the world's third largest country in population and the fourth largest country in area. . 800 Travel Systems is headquartered at 4802 Gunn Highway, Tampa, Florida “Tampa” redirects here. For other uses, see Tampa (disambiguation).
Tampa is a United States city in Hillsborough County, on the west coast of Florida. It serves as the county seat for Hillsborough County.GR6.
 and employs more than 350 people, combined, in the Company's 33,000 square-foot data communications data communications, application of telecommunications technology to the problem of transmitting data, especially to, from, or between computers. In popular usage, it is said that data communications make it possible for one computer to "talk" with another.  center in Tampa and a similar center in San Diego, California “San Diego” redirects here. For other uses, see San Diego (disambiguation).
San Diego is a coastal Southern California city located in the southwestern corner of the continental United States. As of 2006, the city has a population of 1,256,951.
. The Company provides low-priced travel products and services through the on-line reservation system located at http://www.LowAirfare.com in addition to its easy to remember toll free numbers "800-LOW-AIR FARE" (800-569-2473) AND "800-FLY-4-LESS" (800-359-4537).

IRIS!(TM)is a trademark of e-Business Interactive Solutions, Inc. (EIS) and is an acronym for Interactive Reservation Internet System. More information on EIS is available on the World Wide Web at http://www.unifiedagent.com.

Forward-looking and cautionary statements:

This press release contains statements which may constitute forward-looking statements forward-looking statement

A projected financial statement based on management expectations. A forward-looking statement involves risks with regard to the accuracy of assumptions underlying the projections.
 within the meaning of Section 27A of the Securities Act of 1933, as amended and Section 21E of the Securities Exchange Act of 1934, as amended. This press release may include forward-looking statements that do not refer strictly to historical results or actions, which although believed to be reasonable, are inherently uncertain and difficult to predict. Such statements are subject to certain risks and uncertainties inherent in 800 Travel Systems' business and investors and prospective investors are cautioned that any such forward-looking statements are not guarantees of future performance and involve risks and uncertainties and that actual results may differ materially from those projected as a result of various factors. Those factors, risks, and uncertainties include:
- The Company's ability to obtain financing needed for its growth strategy on
terms that are agreeable to the Company;

- Competitive factors and/or pricing pressures;

- The Company's relationships with various airlines;

- The Company's ability to identify, acquire and integrate other technologies
or acquired companies;

- Changes in business conditions affecting the Company's financial position or
results of operations which significantly increase the Company's working
capital needs;

- Economic conditions impacting upon the success of the airline and industry
generally;

- Continued acceptance of the Company's products and services;

- New products and technological changes;

- General economic risks and uncertainties and other such risks as we may
identify in this release or in other published documents;

- The inability of the Company to successfully utilize the "live-agent"
interaction to grow the Company, or to positively impact revenues or margins;

- The development and use of "live-agent" interaction by competitors;

- The inability to effectively utilize "live-agent" interaction on the web site
by a broader number of agents and the ability to achieve the level of results
experienced in early limited implementation; and other factors included in the
Company's 10-K filings with the SEC.
COPYRIGHT 2000 Business Wire
No portion of this article can be reproduced without the express written permission from the copyright holder.
Copyright 2000, Gale Group. All rights reserved. Gale Group is a Thomson Corporation Company.

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Publication:Business Wire
Date:May 3, 2000
Words:875
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