53.5 Million Pounds of Hass Avocados to Be Devoured by Football Fans on Big Game Day.

IRVINE, Calif. -- The Hass Avocado Board estimates that football fans across the country will consume an unprecedented 53.5 million pounds of Hass avocados on Big Game Day this year.

That's enough to cover Miami's Dolphin Stadium football field, end zone to end zone, more than 20.5 feet deep in Hass avocados. Big Game Day is projected to be one of the largest Hass avocado consumption days of 2007.

Hass avocados are not only a "must-have" item for any Big Game Day party, but consumers also enjoy their creamy and delicious flavor year round. In fact, nearly one billion pounds of Hass avocados were shipped in the United States from November 2005 to October 2006.

While guacamole is a popular way to enjoy the fruit, Hass avocados are also a great addition to a variety of game day dishes from burgers and sandwiches, to chili and nachos. A number of delicious recipes that will help you score big with your game day guests can be found on the Hass Avocado Board's Web site at www.avocadocentral.com.

About HAB 

The Hass Avocado Board (HAB) was established in 2002 after approval by producers and importers of Hass avocados in a national referendum. A 12-member Board administers the program. Over 20,000 producers and 100 importers are involved in the HAB, which covers fresh domestic and imported Hass avocados sold in the U.S. market.