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50-Million-Dollar Mexico City Hotel Gives Sol Melia Global Business and Meeting Market Edge.


MIAMI--(BUSINESS WIRE)--July 13, 1999--

Spain-based Sol Melia Hotels has announced its acquisition of the 454-room Crowne Plaza This article or section needs sources or references that appear in reliable, third-party publications. Alone, primary sources and sources affiliated with the subject of this article are not sufficient for an accurate encyclopedia article.  Reforma hotel in Mexico City Mexico City
 Spanish Ciudad de México

City (pop., 2000: city, 8,605,239; 2003 metro. area est., 18,660,000), capital of Mexico. Located at an elevation of 7,350 ft (2,240 m), it is officially coterminous with the Federal District, which occupies 571 sq mi
 for $50 million from Bass International.

The newly named Melia Mexico Reforma near Avenida Juarez, is now owned and managed by Sol Melia.

"This first Mexico City hotel is a powerful addition to our portfolio of full-service business and meeting hotels located in major capital cities," said Emanuel Schreibmaier, vice president of sales and marketing for Sol Melia's Americas Division, based in Miami. "The business traveler can now literally go from one major Latin America Latin America, the Spanish-speaking, Portuguese-speaking, and French-speaking countries (except Canada) of North America, South America, Central America, and the West Indies.  city to another and stay at a Melia hotel every step of the way."

Mexico City now joins Sol Melia's Latin America business and meeting properties in Caracas, Sao Paulo, Buenos Aires Buenos Aires (bwā`nəs ī`rēz, âr`ēz, Span. bwā`nōs ī`rās), city and federal district (1991 pop. , Montevideo, Guatemala City Guatemala City

City (pop., 1994: city, 823,301; 1999 est.: metro area, 3,119,000), capital of Guatemala. The largest city in Central America, it lies in the central highlands at an elevation of about 4,900 ft (1,490 m).
, Santo Domingo and San Jose. Two others are planned to open by the end of 1999 in Lima and the Panama Canal Zone Panama Canal Zone, former territory within Panama, 553 sq mi (1,432 sq km), that was administered by the United States under a 1903 treaty (with later amendments) with Panama. The zone included the Panama Canal and an area extending 5 mi (8.1 km) on each side. . The company also has a strong business and meeting hotel presence in Hanoi, Jakarta, Brussels, Madrid, Barcelona and London.

The Melia Mexico Reforma features three restaurants, 24-hour room service, a business, center, gym and six meeting rooms with videoconferencing capabilities and a total of 22,200 square feet accommodating up to 800 people. Among the 454 rooms, 30 are junior suites, four are master suites and one is a presidential suite. Three floors are dedicated to Sol Melia's exclusive Royal Service, featuring daily breakfast, cocktails, hors d'oeuvres and private butler service.

Sol Melia is one of the world's most successful hotel companies with its three brands -- Melia Hotels, Sol Hotels and Paradisus Resorts -- totaling more than 250 hotels in 25 countries. Sol Melia's 1999/2000 expansion plans include new properties in Argentina, Brazil, Dominican Republic, Mexico, Panama, Peru, Puerto Rico and throughout Asia Pacific and Europe.

Individual reservations for any Melia Hotel, Sol Hotel and Paradisus Resort can be made through a travel agent or by calling (800) 33-MELIA (63542). Group reservations can be made through your professional meeting and incentive planner or through Sol Melia's group desk (CIMAS CIMAS Cooperative Institute for Marine and Atmospheric Studies
CIMAS Ciudadanía y Medio Ambiente Sostenible (Spanish) 
) by calling 1-888-33-MELIA or via e-mail: cimas@sol-group.com. Hotel information can also be obtained by accessing Sol Melia on the World Wide Web at http://www.solmelia.es.
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Copyright 1999, Gale Group. All rights reserved. Gale Group is a Thomson Corporation Company.

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Publication:Business Wire
Date:Jul 13, 1999
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