4Kids TV(TM) Celebrates Fifth Season on Fox with New Action-Packed Fall Line-up; The Ever-Popular Saturday Morning Programming Block Introduces Four New Series to Further Jumpstart the Imaginations of Kids Nationwide.

NEW YORK -- 4Kids' Most In-Demand Properties Go On-Demand with Brand New 4Kids TV Video On-Demand Network

Pinatas and Turtles and Monsters, oh my! In celebration of its 5th season on Fox, 4Kids TV(TM) - 4Kids Entertainment's four-hour Saturday morning programming block - is unleashing its most action-packed slate of original programming to date on affiliates nationwide. For the first time ever, 4Kids TV will add not one but four new series to its already successful lineup of popular returning shows.

From shell-shocked Turtles to total code chaos, this season's most-buzzed-about debuts will include:

--Teenage Mutant Ninja Turtles: Fast Forward (premiering July 29, 10 a.m. ET): The year is 2105. The place - New York City. Super architecture, gravity cars and jump shuttle taxis are part of a world where humans and aliens live together in peace and harmony. And now, thanks to a strange twist of fate, this futuristic society will be visited by the four Ninja Turtles - Michelangelo, Leonardo, Raphael and Donatello. Conflict and comedy, adventure and humor, fast and fun!

--Viva Pinata (premiering September 9): Produced in partnership with Microsoft and Rare Ltd., Viva Pinata is a CG-animated comedy series that goes behind-the-scenes to the fun-loving world of Pinatas. These treat-filled party animals live the sweet life on the lush Pinata Island. But what they like the best is to blast-off to parties around the world to bring joy and fun to kids of all ages. Join Fergy Fudgehog, Paulie Pretztail, Franklin Fizzlybear and Hudson Horstachio for a whole lotta laughs. Wherever they go, they're the life of the party! The fun continues with a Viva Pinata videogame available this Holiday from Microsoft.

--Yu-Gi-Oh! Capsule Monsters (premiering September 9): A new, action-driven show that continues the adventures of Yugi and his friends as they enter a strange realm in which the monsters are real and the battle is so much more than just a game! Before reaching their destination, their plane crash-lands in a deserted forest where the gang makes an astonishing discovery -- a portal to another dimension...the world of the Capsule Monsters! Once they enter, it's a battle for survival as Yugi trades in his Duel Disk for a Capsule Shooter. Kids can also catch the original Yu-Gi-Oh! series this fall on 4Kids TV.

--Chaotic (premiering September 30): Based on the highly-anticipated new trading card game coming Spring 2007 where each Chaotic card has its own code, and the codes let players and collectors battle and trade cards online. But when some players start receiving mysterious passwords, they find their own codes transported to a place called Perim, where the Chaotic Creatures clash. Soon players and viewers discover that they can use the codes to transform themselves into the actual Creatures and play the game for real! The show elevates the level of interactivity and engagement with kids never before seen in an entertainment property.

As an added bonus, those 4Kids fans who want to continue the action and adventure beyond Saturday mornings, 4Kids Entertainment, Inc. (NYSE: KDE) - the parent company of 4Kids TV - will offer kids of all ages instant, 24-hour access to their favorite characters and shows with the launch of the new 4Kids TV On Demand network. Beginning August 7 on Comcast ON DEMAND, the network will offer 10-hours of the hottest shows culled from 4Kids TV's vast library. With new episodes updated every two weeks, 4Kids TV On Demand will feature a steady stream of never-before-seen episodes, exclusive premieres, sneak peaks, and encore presentations of 4Kids' most popular brands like Yu-Gi-Oh!, Teenage Mutant Ninja Turtles, Winx Club, and Sonic X as well as 4Kids TV's brand new series' Viva Pinata and Chaotic. To kick things off, August's offerings will feature five never-before-seen episodes of Teenage Mutant Ninja Turtles and a sneak peak of episode one of Yu-Gi-Oh! Capsule Monsters!

4Kids TV airs from 8:00 a.m. ET to noon ET on the Fox Broadcasting Network. Complementing the broadcast network is www.4Kids.tv which offers kids a 24/7 destination for video streaming of shows, games, promotions and much more.

About 4Kids Entertainment

Headquartered in New York City with an international office in London, 4Kids Entertainment, Inc. (NYSE: KDE), is a global provider of children's entertainment and merchandise licensing. 4Kids, through its wholly owned subsidiaries, provides domestic and international merchandise licensing; product development; television, film, music and home video production and distribution; media planning and buying; and Web site development. For further information, please visit the Company's Web sites at www.4KidsEntertainment.com and www.4Kids.TV.

The information contained in this press release, other than historical information, consists of forward-looking statements within the meaning of the Private Securities Litigation Reform Act of 1995. These statements may involve risks and uncertainties that could cause actual results to differ materially from those described in such statements. Although the Company believes that the expectations reflected in such forward-looking statements are reasonable, it can give no assurance that such expectations will prove to have been correct. Important factors beyond the Company's control, including general economic conditions, consumer spending levels, competition from toy companies, motion picture studios and other licensing companies, the uncertainty of public response to the Company's properties and other factors could cause actual results to differ materially from the Company's expectations.