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4Kids Entertainment Launches New Property; Cubix, "Robots for Everyone," Licensed for Toys by Trendmasters.


Business Editors/Entertainment Writers

NEW YORK--(BUSINESS WIRE)--Feb. 12, 2001

Cubix, the Unique CGI CGI
 in full Common Gateway Interface.

Specification by which a Web server passes data between itself and an application program. Typically, a Web user will make a request of the Web server, which in turn passes the request to a CGI application program.
 Animated Series

to Debut on Kids' WB Kids' WB is the Saturday morning cartoon block of The CW Television Network's weekend programming. The CW is the result of The WB merge with UPN in 2006. History
Early years
! In 2001

4Kids Entertainment, Inc. (NYSE NYSE

See: New York Stock Exchange
:KDE (K Desktop Environment) A GUI-based user interface primarily for Unix and Linux machines, but also available for Windows and Mac. The source code is freely distributed and is maintained by developers around the world. ) a leading domestic and international merchandise licensing, production, distribution and product development company, today announced it will debut its new property, Cubix, "Robots for Everyone!" to the trade at the New York New York, state, United States
New York, Middle Atlantic state of the United States. It is bordered by Vermont, Massachusetts, Connecticut, and the Atlantic Ocean (E), New Jersey and Pennsylvania (S), Lakes Erie and Ontario and the Canadian province of
 Toy Fair today. Cubix will premiere its unique CGI animation style as a new series on Kids WB! Network in 2001.

"We are excited to present Cubix to the industry at Toy Fair," stated Al Kahn, chairman and CEO (1) (Chief Executive Officer) The highest individual in command of an organization. Typically the president of the company, the CEO reports to the Chairman of the Board.  of 4Kids Entertainment Inc. "The unique animation style coupled with the introduction of Trendmasters' exciting product line represents a coordinated marketing effort that will bring the world of Cubix to kids everywhere."

Trendmasters takes action figure play to a whole new dimension with the debut of its innovative line Cubix, licensed by Leisure Concepts, Inc., a subsidiary of 4Kids Entertainment Inc. The toy line toy line
n. Chiefly Southern U.S.
The line used in a game of marbles.
 is based on the new Cubix CGI animated series, created by 4Kids Entertainment Inc. CINEPIX and Daiwon.

"Cubix is a natural extension of Trendmasters' lines of imaginative, forward-thinking entertainment products," said J. Russell Hornsby Russell Hornsby was born in Oakland, California. From the beginning, he was interested in Theatre and acting. So he attended Boston University with advice from his highschool drama teacher. After graduation, he studied at Oxford University's British Academy of Dramatic Arts. , chief executive officer of Trendmasters. "The Cubix link between robotics and animation perfectly matches the innovations which exemplify Trendmasters -- creative, futuristic and tech-friendly."

The Cubix storyline is filled with action, adventure and friendship. In the future world of Cubix, robots are part of everyday life -- directing traffic, teaching school and even fighting crime. Robots are equipped with an EPU EPU Energy Processing Unit
EPU Economic Planning Unit (Malaysia)
EPU E Pluribus Unum
EPU European Payments Union (organization formed after WWII)
EPU Emergency Power Unit
 (emotion processing unit) to give each a personality of its own. The series will follow the adventures of a boy and his robot pal as they embark on comical adventures and ward off their evil nemesis, Dr. K.

The Cubix toy line captures the stylized styl·ize  
tr.v. styl·ized, styl·iz·ing, styl·iz·es
1. To restrict or make conform to a particular style.

2. To represent conventionally; conventionalize.
 look and individual personalities of this world of robots and features collector Cubix cards that "program" the action figures when the card is scanned through the figure, prompting a special sound or action.

Debuting in Trendmasters' Cubix line at Toy Fair 2001:
-- The Cubix line features collectible play figures, action figures and special
action figure and robot items with sound and scan technology built right in!
Suggested retail: Collectible Figures Assortment -- $4.99; Robot Builder Action
Figures -- $7.99 ea.; Robot Action Figures with Sound and Scan -- $9.99-19.99.

-- All Cubix action figures come with at least one Cubix programming card. Each
Cubix character responds in their own personal way to the cards, depending on
their one-of-a-kind features.

-- Cubix cards are interchangeable and can be used on each Cubix Robot Action
Figure character. Once cards are programmed into their favorite Cubix figure,
kids can trade for more cards to always keep the game fresh and exciting! Cubix
cards are included with each action figure and are sold separately in Booster
(15 cards) and Starter Sets (50 cards). Suggested retail: Booster Set -- $3.99
ea.; Starter Set -- $9.99 ea.

-- The Supreme Cubix character has ultra-powers with both sound and motion
capabilities. A swipe of a Cubix card "programs" the Supreme Cubix to
automatically transform into another robot state! Suggested retail: $39.99

-- Trendmasters' special Cubix Detector includes an electronic optical scanner
to help kids keep track of their Cubix cards while providing a handy storage
system. Suggested retail: $19.99.


About Trendmasters

Trendmasters, based in St. Louis, MO, is a leading family entertainment brand and product boutique that incorporates leading technology in a balanced line of proprietary and licensed items. The Trendmasters portfolio includes an exemplary collection of diverse, family-themed merchandise, including toys, children's collectibles, seasonal products, electronics, watches and more. Trendmasters products are sold at toy, mass merchandise, gift and department stores worldwide. For more information on Trendmasters, please call 800/648-2250 or visit the company's website at www.trendmasters.com.

About 4Kids Entertainment

Headquartered in New York City New York City: see New York, city.
New York City

City (pop., 2000: 8,008,278), southeastern New York, at the mouth of the Hudson River. The largest city in the U.S.
, 4Kids Entertainment Inc. (NYSE:KDE) is a vertically integrated entertainment and worldwide television distribution company whose wholly owned subsidiaries Wholly Owned Subsidiary

A subsidiary whose parent company owns 100% of its common stock.

Notes:
In other words, the parent company owns the company outright and there are no minority owners.
 include Leisure Concepts Inc., a leader in domestic and international merchandise licensing and product development; 4Kids Productions, a television, film, music and home video production company; Summit Media, a media buying and planning companyWebsites4Kids, a web site development company; and Technology4Kids, which integrates technologies with toy and game concepts. For further information visit the Company's Web site at www.4KidsEntertainmentInc.com.

This press release contains forward-looking statements. Due to the fact that the Company faces competition from toy companies, motion picture studios and other licensing companies, and the uncertainty of public response to the Company's properties, actual results or outcomes may differ materially from any such forward looking statements.

Note: This release and prior releases are available on the Company's Worldwide Web site at www.4KidsEntertainmentInc.com.

This release and prior releases are also available on the KCSA KCSA Krannert Center Student Association
KCSA Kentucky Crushed Stone Association (Frankfort, KY)
KCSA Kyiv City State Administration
KCSA Kalamazoo Christian School Association
KCSA Kentucky-Canadian Studies Association
 Public Relations public relations, activities and policies used to create public interest in a person, idea, product, institution, or business establishment. By its nature, public relations is devoted to serving particular interests by presenting them to the public in the most  Worldwide Web site at www.kcsa.com.
COPYRIGHT 2001 Business Wire
No portion of this article can be reproduced without the express written permission from the copyright holder.
Copyright 2001, Gale Group. All rights reserved. Gale Group is a Thomson Corporation Company.

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Date:Feb 12, 2001
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