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4Front announces first international franchise agreement for its ActionTrac joint venture.


LONDON--(BUSINESS WIRE)--February 8, 1996--4Front Software International, Inc. (Nasdaq Small-Cap Symbol: FFST FFST First Failure Support Technology
FFST Fat Free Soft Tissue
FFST Full and Flat Square Tube (Cathode Ray Tube design) 
) today announced that its ActionTrac help desk venture signed the first international franchise agreement for its ActionCall(SM) product, a 24 hour a day, 365 day a year remote telephone PC support service. The franchisee, Moore Technology Ltd. of Auckland, New Zealand New Zealand (zē`lənd), island country (2005 est. pop. 4,035,000), 104,454 sq mi (270,534 sq km), in the S Pacific Ocean, over 1,000 mi (1,600 km) SE of Australia. The capital is Wellington; the largest city and leading port is Auckland. , has gained the right to market ActionCall(SM) products in both Australia and New Zealand. Under the agreement, ActionTrac will provide marketing and training support as well as connection to its central help desk facilities. In turn, Moore Technology Ltd. is to establish direct and indirect sales channels within the territories and will be responsible for OEM (Original Equipment Manufacturer) The rebranding of equipment and selling it. The term initially referred to the company that made the products (the "original" manufacturer), but eventually became widely used to refer to the organization that buys the products and  sales in the hardware and software manufacturers community.

Anil Doshi, Chairman and Chief Executive Officer of 4Front International, Inc., said, "The PC per person ratios in Australia and New Zealand are amongst the highest in the world, making these markets particularly attractive for ActionTrac to develop. We believe the franchise route is the most effective way to further expand the ActionTrac concept and brand internationally and we are currently actively pursuing other opportunities throughout the world."

ActionTrac International, a 4Front joint venture with California-based ActionTrac, Inc., is the provider of ActionCall(SM), a 24 hour a day, 365 day per year remote telephone support service for users of IBM compatible (computer) IBM compatible - A computer which can use hardware and software designed for the IBM PC (or, less often, IBM mainframes).

This was once a key phrase in marketing a new PC clone but now in 1998 is rarely used, the non-IBM wintel personal computer manufacturers such
 and Apple Macintosh Apple Macintosh - Macintosh  systems, with multi-lingual service provided from call centers in the U.S. and Europe.

4Front Software International, Inc., a UK-based specialized computer services Data processing (timesharing, batch processing), software development and consulting services. See service bureau, SaaS and ASP.  company provides a wide range of high-end information technology solutions and services to primarily Financial Times UK Top 500 companies and government authorities. The Company provides key elements of distributed computing (1) The use of multiple computers networked throughout a wide geographical area, or the world via the Internet, in order to solve a single problem. See grid computing.

(2) The use of multiple computers in an enterprise rather than one centralized system.
, including systems development and integration, storage and client-server solutions and products, as well as extensive hardware and software support. The Company's customers include National Westminister Bank PLC, British Aerospace PLC, Oracle Corporation, British Telecom PLC, Alcatel Alsthom, Royal Dutch/Shell Group, Oxford and Cambridge Universities and the British Ministry of Defense.

CONTACT: Mark Ellis or Ken Newell

4Front Software International, Inc.

011/44-1923-816266

or

Investor Relations Investor relations

The process by which the corporation communicates with its investors.
 Contact:

John Nesbett, ext. 101

Jason Thompson, ext. 124

Lippert/Heilshorn & Associates, Inc.

212/838-3777
COPYRIGHT 1996 Business Wire
No portion of this article can be reproduced without the express written permission from the copyright holder.
Copyright 1996, Gale Group. All rights reserved. Gale Group is a Thomson Corporation Company.

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Publication:Business Wire
Date:Feb 8, 1996
Words:360
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