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49ers Name New Vice President of Sales and Marketing.


SAN FRANCISCO San Francisco (săn frănsĭs`kō), city (1990 pop. 723,959), coextensive with San Francisco co., W Calif., on the tip of a peninsula between the Pacific Ocean and San Francisco Bay, which are connected by the strait known as the Golden  -- David Peart a. 1. Active; lively; brisk; smart; - often applied to convalescents; as, she is quite peart to-day s>.
There was a tricksy girl, I wot, albeit clad in gray,
As peart 
 is the newly appointed vice president of sales and marketing for the San Francisco 49ers
    The San Francisco 49ers are a professional American football team. The team plays its home games in San Francisco, California, while the club's headquarters and practice facility are located in Santa Clara, California.
    , the team announced today.

    Peart will oversee business development, ticket sales, public relations public relations, activities and policies used to create public interest in a person, idea, product, institution, or business establishment. By its nature, public relations is devoted to serving particular interests by presenting them to the public in the most  and community relations 1. The relationship between military and civilian communities.
    2. Those public affairs programs that address issues of interest to the general public, business, academia, veterans, Service organizations, military-related associations, and other non-news media entities.
     as well guiding the sales and marketing departments for the organization.

    "I am proud and excited to be a part of the San Francisco 49ers, one of the most powerful brands in professional sports," Peart said. "The 49ers have a wonderful tradition, great fans and a strong group of professionals already in place. It's a great organization and I'm looking forward to being a part of it."

    Peart joins the 49ers after serving four seasons as the vice president of corporate sales for the Houston Texans. While in Houston, Peart directed the team's corporate sales efforts including radio, television, Reliant Stadium signage, print, promotions and suites.

    Prior to joining the Texans, Peart was the assistant vice president of advertising sales for the Southwest Sports Group in Dallas. He was responsible for sponsorship sales for the Dallas Stars, Texas Rangers, the Ballpark in Arlington and the Mesquite Rodeo. He also developed the Stars' new media strategies and the team's first website.

    Peart also served as regional vice president of sales for Network International/SMG, handling sponsorship sales for more than 55 sports and entertainment facilities, including Three Rivers Stadium     [ , Anaheim Stadium, Soldier Field and the Pittsburgh Civic Arena.

    From 1987-93, Peart was the director of advertising sales for the Pittsburgh Civic Arena Corporation. He was responsible for selling integrated sponsorships featuring the team's in-house rights for the NHL's Pittsburgh Penguins. In all, Peart has been involved in six professional sports venue naming rights projects.

    "David was very attractive to us because of his knowledge and experience," 49ers owner John York said. "We are excited to have someone as well respected and accomplished join our organization."

    A Pittsburgh native, Peart earned a bachelor's degree in journalism from Point Park College in Pittsburgh. He attended Carnegie Mellon University Carnegie Mellon University, at Pittsburgh, Pa.; est. 1967 through the merger of the Carnegie Institute of Technology (founded 1900, opened 1905) and the Mellon Institute of Industrial Research (founded 1913).  for graduate studies.

    Peart and his wife, Julie, are the parents of two children, Tyler and Kelsey.
    COPYRIGHT 2004 Business Wire
    No portion of this article can be reproduced without the express written permission from the copyright holder.
    Copyright 2004, Gale Group. All rights reserved. Gale Group is a Thomson Corporation Company.

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    Publication:Business Wire
    Date:Jun 24, 2004
    Words:347
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