44% of Nonprofits Cite Real-Time Access to Updated Technology as #1 Reason for ``Renting'' Software, According to Kintera Survey.Business Editors/High-Tech Writers SAN DIEGO--(BUSINESS WIRE)--Nov. 6, 2003 Continuous technology upgrades and less focus on infrastructure are key reasons why more and more nonprofit organizations Nonprofit Organization An association that is given tax-free status. Donations to a non-profit organization are often tax deductible as well. Notes: Examples of non-profit organizations are charities, hospitals and schools. are renting rather than buying software, according to according to prep. 1. As stated or indicated by; on the authority of: according to historians. 2. In keeping with: according to instructions. 3. a recent survey of individuals in the nonprofit A corporation or an association that conducts business for the benefit of the general public without shareholders and without a profit motive. Nonprofits are also called not-for-profit corporations. Nonprofit corporations are created according to state law. sector. When asked "What is the main reason why 'renting' rather than buying software is a growing trend in the nonprofit sector?," 44 percent of the respondents In the context of marketing research, a representative sample drawn from a larger population of people from whom information is collected and used to develop or confirm marketing strategy. cited "continuous access to the latest technology" as the reason why renting software is a growing trend for nonprofits; 39 percent named "ability to focus on mission, not infrastructure" as the primary motive. Of those responding to the survey, 11 percent cited "enterprise level security, up-time and backup" as a key reason why renting rather than buying software is becoming a trend, while only 6 percent selected "greater predictability of technology costs." The survey was conducted by software as a service provider Kintera Inc. between September 19 and October 16, 2003 on the company's Web site at www.kintera.com. "With nonprofits focused on achieving their mission in the most effective and efficient manner, using the latest technology plays an integral role in communicating with their community of volunteers and donors, raising funds and generating awareness for the cause," said Dr. Harry Gruber, Kintera's CEO (1) (Chief Executive Officer) The highest individual in command of an organization. Typically the president of the company, the CEO reports to the Chairman of the Board. . "Leasing software as a service is an intelligent option when an organization needs access to leading-edge technology, yet may not be able to devote internal budget or staffing resources to maintaining the latest technological infrastructure." Gruber noted that employing leading edge technology is critical for nonprofits to remain competitive, but costs can be prohibitive pro·hib·i·tive also pro·hib·i·to·ry adj. 1. Prohibiting; forbidding: took prohibitive measures. 2. if not managed properly. "Buying software requires not only a greater upfront investment, but also more IT personnel and support. By renting a software system for database management, fundraising and other applications, nonprofits are sharing the upgrade and infrastructure support rather than continuously shouldering all of their technology development costs." Added Gruber, "Contracting with a software as a service technology vendor offers nonprofits the satisfaction of knowing that their software is upgraded automatically, complete training is offered and technical support is available 24/7." About Kintera Inc. Kintera is a leading provider of software as a service that helps nonprofit organizations foster a powerful sense of community to achieve their mission. Kintera's Knowledge Interaction technology strengthens an organization's community by providing volunteers, members, donors and staff Web-based tools to efficiently fulfill their tasks and share real-time data Real-time data denotes information that is delivered immediately after collection. There is no delay in the timeliness of the information provided. Some uses of this term confuse it with the term dynamic data. and information. The company's Internet innovations include its Friends Asking Friends(R) solicitation solicitation In criminal law, the act of asking, inducing, or directing someone to commit a crime. The person soliciting another becomes an accomplice to the crime. The term also refers to the act of obtaining bribes, as well as to the crime of a prostitute who offers sexual program and Kintera Sphere(TM), an enterprise-grade software system that provides content management, contact management, communication tools, commerce applications, community-building features and reporting functions. Kintera's technology is built on a unified database and payment processing engine. A Web browser The program that serves as your front end to the Web on the Internet. In order to view a site, you type its address (URL) into the browser's Location field; for example, www.computerlanguage.com, and the home page of that site is downloaded to you. is all that is needed to use Kintera Sphere(TM) to help increase donations, reduce fundraising costs and build awareness and affinity for a cause. For more information and an online demo, visit Kintera at www.kintera.com. |
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