3Path Announces Key Executive Appointments; Experienced CFO, CTO and VP Marketing Join Award-Winning Management Team.Business Editors & Technology Writers DENVER--(BUSINESS WIRE)--May 8, 2001 Gartner Spring Symposium ITxpo: Emerging Technology Kiosk No. 1004 3Path, Inc., announces the addition of three key executives to its management team. The announcement is being made at Gartner's Spring Symposium/ITxpo, where 3Path has been selected as one of only 10 companies to participate in the Emerging Technology Pavilion - an invitation-only opportunity. At Gartner, 3Path will also unveil its new graphical user interface graphical user interface (GUI) Computer display format that allows the user to select commands, call up files, start programs, and do other routine tasks by using a mouse to point to pictorial symbols (icons) or lists of menu choices on the screen as opposed to having to for the company's flagship service, the 3Path Priority Communication Network. The service, which is currently in beta, will be available for demonstration at Kiosk No. 1004 during Spring ITxpo. The new executive team includes Laird Popkin, 3Path's new CTO (Chief Technical Officer) The executive responsible for the technical direction of an organization. See CIO and salary survey. , former CTO of Sothebys.com and News Corp., CFO See Chief Financial Officer. Joel Schleifstein, formerly of BRM BRM biologic response modifier. BRM Biological response modifier, see there Capital, and Yvette DeBow, Vice President, Marketing, a former executive at Jupiter Communications. DeBow will be joining 3Path president & CEO (1) (Chief Executive Officer) The highest individual in command of an organization. Typically the president of the company, the CEO reports to the Chairman of the Board. , Brian Smiga in Denver at Gartner's Spring Symposium/ITxpo. The 3Path Internet service enables business users to deliver any size document or content to their customers' desktops in a branded folder. Supplementing investments in email and extranets, 3Path provides business users a "third path" to their most important customers and partners. "The destination is everything--where customers will read, sign, review, edit and work with securely delivered content and documents," said Maurene Caplan Grey, a Senior Research Analyst with Gartner Group (company) Gartner Group - One of the biggest IT industry research firms. Address: Connecticut, USA. . Laird Popkin, 3Path's new CTO, brings over 12 years of executive and technical experience. Previously, Popkin was the CTO at Sotheby's Holdings and SOTHEBYS.COM, where he was responsible for launching the leading online commerce site for fine art, and developing worldwide corporate technology strategy and standards. "As the Chairman of the ICE Authoring Group, the open standard for controlled content syndication, I am a strong supporter of content syndication, and see 3Path positioned to be a major player in the content delivery ASP space," said Popkin. "3Path's Priority Communication Network is a unique and exciting capability to offer businesses." CFO Joel Schleifstein comes to 3Path most recently as Director of Finance for BRM Capital, a mid-sized Internet technology venture capital fund, which has invested in the Company. Schleifstein has more than 25 years of experience in finance, primarily in the financial printing, computer manufacturing and financial services The examples and perspective in this article or section may not represent a worldwide view of the subject. Please [ improve this article] or discuss the issue on the talk page. industries. At BRM Capital, he was involved in the development of several Internet infrastructure start-ups. "We feel that 3Path's business model reflects strong margins and predictable revenue streams, which will make a compelling case to the investment community," said Schleifstein. "3Path offers an easy to use, cost-effective alternative for distributing priority financial documents to clients and partners." Yvette DeBow, VP, Marketing, brings 16 years of research and operations experience and six years in the Internet field to 3Path. Previously, DeBow was a vice president at Jupiter Communications, a leading Internet economy The Internet Economy refers to conducting business through markets whose infrastructure is based on the Internet and World-Wide Web. An Internet economy differs from a traditional economy in a number of ways, including: communication, market segmentation, distribution costs, and price. research and advisory services advisory services advisory services provided to the public, in their capacity as owners and managers of animals, are an important part of veterinary science. They may be provided by government bureaux, by commercial companies who deal in pharmaceuticals or animals or animal firm, where she held several senior executive roles, from research management to operations to client care integration, during a critical time in Jupiter's business development. "3Path offers professional services (job) professional services - A department of a supplier providing consultancy and programming manpower for the supplier's products. , research and financial services companies, among others, real ROI (Return On Investment) The monetary benefits derived from having spent money on developing or revising a system. In the IT world, there are more ways to compute ROI than Carter has liver pills (and for those of you who never heard of that expression, it means a lot). opportunity by providing a new, priority communication channel to reach their best customers," said DeBow. "I'm very excited by the opportunity to work with this team to bring the 3Path service to the market." 3Path completed its second round of funding of over $10 million in the spring of 2000, with investments from The BRM Group, Goldman Sachs The Goldman Sachs Group, Inc., or simply Goldman Sachs (NYSE: GS) is one of the world's largest global investment banks. Goldman Sachs was founded in 1869, and is headquartered in the Lower Manhattan area of New York City at 85 Broad Street. , Intel Capital and BackWeb. 3Path is headquartered in the financial district in NY, with a Research and Development team in Ramat Gan Ramat Gan (rä`mät gän), city (1994 pop. 122,200), W central Israel, adjacent to Tel Aviv. Founded in 1921, Ramat Gan is an important industrial center. Food processing is the chief industry; construction materials are also made there. , Israel. About Gartner Symposium/ITxpo: The seven worldwide Gartner Symposium/ITxpo events are the IT industry's largest strategic executive conferences, offering business leaders a look at "The Future of IT - Today". If far-reaching, in-depth IT content is what you're looking for Looking for In the context of general equities, this describing a buy interest in which a dealer is asked to offer stock, often involving a capital commitment. Antithesis of in touch with. , you'll find it here: Spring Symposium/ITxpo 2001covers the IT map with an expanded list of 32 tracks and 160 sessions - with plenty of hot, new Gartner research across the agenda. Spring Symposium/ITxpo 2001 tracks and sessions deliver business-critical IT intelligence that you can put to work in your organization right away. Thus year's agenda is designed to help you dig deeper into today's most pressing IT issues - with solutions guaranteed to influence your IT decisions over the next five years. For more information, call 1-800-778-1997, or visit the Gartner Web site at www.gartner.com.events. About 3Path www.3Path.com 3Path was founded in 1999 by the BRM Group. The founders envisioned a priority, permission-based, straightforward, and fully outsourced peer-to-peer content delivery service for all digital content. This service, aimed at individuals and businesses, will enable time-sensitive exchange of information resulting in cycle time reduction. Global trends, such as larger digital content (presentations, graphics, video, photography, music), uneven bandwidth availability, security needs, and pervasive communications, indicate a large market opportunity for the 3Path service. Gartner and Gartner Spring Symposium ITxpo 2001 are registered trademarks. 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