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3GVision Inc. Brings Japanese 2D Barcode Phenomenon to the West.


With Its i-nigma[TM] Reader Already Inside the 2D Barcode Revolution in Japan, 3GVision is Now Taking Its Market-Leading Direct-to-Mobile-Web Barcode Solution Worldwide

DOVER, Del. -- 3GVision, a leading provider of advanced cellular imaging solutions for mobile devices, announced today the availability of its i-nigma[TM] 2D barcode scanning system, world-wide - for JAVA, BREW, Symbian and Microsoft Windows See Windows.

(operating system) Microsoft Windows - Microsoft's proprietary window system and user interface software released in 1985 to run on top of MS-DOS. Widely criticised for being too slow (hence "Windoze", "Microsloth Windows") on the machines available then.
 operating systems Operating systems can be categorized by technology, ownership, licensing, working state, usage, and by many other characteristics. In practice, many of these groupings may overlap. .

In recent years, two-dimensional QR (Quick Response) codes have become a ubiquitous and useful part of everyday life in Japan, the world's most advanced handset technology market. Studies show that over 90% of Japanese consumers recognize QR codes as hyperlinks to more information about products and services carrying the black-and-white square codes, by providing an instant link to mobile web-sites on the Internet. More than half of Japanese report that they regularly scan QR codes using their mobile phones to direct-connect to the mobile Internet Refers to gaining access to the Internet using a lightweight, handheld device. See Mobile IP, PDA, smartphone and mobile TV. .

Now, 3GVision - which has empowered more than two-thirds of the handsets in Japan - is bringing the code revolution to the global market. 3GVision is offering its market-proven i-nigma[TM] reader as part of a full service solution, tailored to the needs of key stakeholders Stakeholders

All parties that have an interest, financial or otherwise, in a firm-stockholders, creditors, bondholders, employees, customers, management, the community, and the government.
 in the mobile code ecosystem: wireless operators, handset manufacturers, media companies, advertisers and their agencies, mobile content and service providers.

By using a mobile handset's camera to scan a two-dimensional barcode - either the Japanese style QR codes or the Data Matrix codes already in use in the US and Europe for logistics - i-nigma[TM] instantly links to the desired web content, eliminating the need to write long URL's using the keypad A small keyboard or supplementary keyboard keys; for example, the keys on a calculator or the number/cursor cluster on a computer keyboard. See programmable keypad.  - one of the major consumer barriers to accessing the Internet from mobile devices.

Codes can be printed on any physical object: advertisements, billboards, packaging, financial instruments, garments, etc., where consumers or business users can scan them, providing an instant call to action, or immediate gratification - with all the multimedia capability of the Internet. Products and services are linked directly to relevant content on the mobile Internet, simply by scanning a code - either the new 2D codes, which can carry more data, or a traditional lined barcode - that is pointed to a specified URL URL
 in full Uniform Resource Locator

Address of a resource on the Internet. The resource can be any type of file stored on a server, such as a Web page, a text file, a graphics file, or an application program.
.

"We are excited to bring the same technology that enabled the revolution in Japan to the global market," said Mendy Mendelsohn, Co-Founder & CEO (1) (Chief Executive Officer) The highest individual in command of an organization. Typically the president of the company, the CEO reports to the Chairman of the Board.  of 3GVision. "Having made the necessary adaptations to our solution for the global market, we are experiencing a very high level of interest from operators, media and advertising agencies and their clients in Europe especially - a strong indication to us that the worldwide take-up will match our experience in Japan."

Teaming up with NTT DoCoMo (NTT Mobile Communications Network, Inc., Japan) Founded in 1991, NTT DoCoMo is a spinoff of Japan's NTT (Nippon Telegraph and Telephone Corporation) which provides wireless services, including cellular, paging, satellite and maritime and in-flight telephone services.  and Vodafone, 3GVision introduced their first mobile phone code readers in Japan in 2003. 3GVision's technology is already embedded in over 50 million Japanese handsets and over 100 handset models, and is established as the de-facto industry standard for Japanese operators and handset vendors.

Established in 2000, 3GVision (www.3gvision.com) is the acknowledged market leader in camera recognition solutions for mass-market mobile devices. The 3GVision Two Dimensional QR Code Reader - now being marketed as i-nigma[TM] - is present in 2 out of every 3 QR Code enabled phones launched in Japan, making 3GVision a true market leader and the only supplier with full scale commercial deployment for this kind of solutions.

Other innovative 3GVision solutions that turn the mobile camera into a smart input device include: OCR OCR
 in full optical character recognition

Scanning and comparison technique intended to identify printed text or numerical data. It avoids the need to retype already printed material for data entry.
 (Optical Character Recognition optical character recognition (OCR), method for the machine-reading of typeset, typed, and, in some cases, hand-printed letters, numbers, and symbols using optical sensing and a computer. ), for recognition of printed text of any kind, for "recognition on the go"; Fax Scanner, turning the mobile phone into a truly portable document scanner An optical scanner geared to office documents rather than photographs. Also called "office scanners," "enterprise scanners" and "business scanners," desktop models have automatic document feeders that can scan in the range of approximately 15 to 100 pages per minute.  and fax machine; Motion Detection Engine, for natural and intuitive application and gaming; Business Card Reader; and Scanning Dictionary.

Additional information about 3GVision is available at www.3gvision.com.
COPYRIGHT 2007 Business Wire
No portion of this article can be reproduced without the express written permission from the copyright holder.
Copyright 2007, Gale Group. All rights reserved. Gale Group is a Thomson Corporation Company.

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Publication:Business Wire
Date:Mar 29, 2007
Words:615
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