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3Dlabs Oxygen Graphics Chosen by Trek Bicycles for Quicktime Movie of Lance Armstrong's Winning Bikes.


Business Editors/High-Tech Writers

NOTE TO MEDIA: Photo is available in a

Smart News Release(TM) on Business Wire's Home Page at

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SUNNYVALE, Calif.--(BUSINESS WIRE)--Aug. 13, 2001

Tour de France-Winning Bikes Showcased on Trek Website as

Interactive QTVR QTVR QuickTime Virtual Reality (Apple)
QTVR Quick Time Virtual Reality
 Movie

3Dlabs(R), Inc. Ltd. (Nasdaq:TDDD TDDD Test-Driven Database Design (software development) ) today announced that Trek Bicycle Company has chosen 3Dlabs Oxygen professional graphics to create an interactive Quicktime VR (QTVR) movie of the bikes that Lance Armstrong rode to victory in his third consecutive Tour de France Tour de France

World's most prestigious and difficult bicycle race. Staged for three weeks each July—usually in some 20 daylong stages—the Tour typically comprises 20 professional teams of nine riders each and covers some 3,600 km (2,235 miles) of flat and
 triumph. The movie allows cycling enthusiasts to view the bikes from all angles and perspectives on the Trek website.

The extensive geometry and texture processing power of the Oxygen GVX420 enabled Trek to show each bike rotating 360 degrees on a stage while alternately zooming in and out. Viewers can interactively control the position of the bike using their mouse and keystrokes.

"Trek is a company that knows the value of speed, efficiency, and quality, so we're honored that they chose Oxygen graphics for these interactive videos of Lance Armstrong's winning bikes," said Osman Kent, President and CEO (1) (Chief Executive Officer) The highest individual in command of an organization. Typically the president of the company, the CEO reports to the Chairman of the Board.  of 3Dlabs. "We're confident that Trek will continue to choose 3Dlabs graphics in their ongoing quest to create cycling history."

"The speed and reliability of 3Dlabs Oxygen graphics provided fast and accurate visualization of each bike's paint and graphic scheme during the web graphics development," said Michael Sagan, industrial designer with Trek's Advanced Concept Group. "Since we only had a week to finish this project, there was no time for glitches or slow rendering. With its flawless performance running Alias/Wavefront Studio Tools, 3Dlabs Oxygen graphics definitely saved the day."

Win a Trek Bike at SIGGRAPH (Special Interest Group on Computer Graphics, www.siggraph.org) The arm of the ACM that specializes in computer graphics and interactive techniques. Providing publications, workshops and conferences, it has served technicians and researchers as well as the artist and business community !

3Dlabs will be giving away a new Trek bicycle (Elite 9.8 Disc model, retail value: $2800) at SIGGRAPH 2001. The bike frame is designed with OCLV HC Carbon, the world's lightest, strongest frame material, and is Trek/VW team tested. For details, visit the 3Dlabs booth No. 1423 at SIGGRAPH.

About 3Dlabs

3Dlabs is the workstation graphics authority, supplying graphics accelerator solutions for professionals in Computer Aided Design (application) Computer Aided Design - (CAD) The part of CAE concerning the drawing or physical layout steps of engineering design. Often found in the phrase "CAD/CAM" for ".. manufacturing".  (CAD), Digital Content Creation The development of newsworthy, educational and entertainment material for distribution over the Internet or other electronic media. See DAMS.  (DCC (1) (Direct Cable Connection) A Windows 95/98 feature that allows PCs to be cabled together for data transfer. DCC actually sets up a network connection between the two machines. ), and visual simulation markets. 3Dlabs shipped more 3D workstation-class graphics controllers in 2000 than any other company. Its award-winning Oxygen and Wildcat graphics are available in the industry's top OEM (Original Equipment Manufacturer) The rebranding of equipment and selling it. The term initially referred to the company that made the products (the "original" manufacturer), but eventually became widely used to refer to the organization that buys the products and  workstations, to the channel through an international distributor/reseller network, and directly to end-users at 3Dlabs' online store. For more information on 3Dlabs, visit www.3dlabs.com.

About Trek

Trek www.trekbikes.com is a privately held corporation Noun 1. privately held corporation - a corporation owned by a few people; shares have no public market
close corporation, closed corporation, private corporation
 that still resides in Waterloo, the small town in Southeastern Wisconsin where in 1976 five employees started making hand-built bicycle frames in an old wooden barn. Nearly a quarter century later, Trek is the world leader in bicycle products and accessories with 1500 employees worldwide.

Forward Looking Statements

Various matters set forth in this press release, such as statements relating to the market potential of current and future technologies and products, and the ongoing use of 3Dlabs products by Trek, are forward-looking statements. These statements are subject to risks and uncertainties, including without limitation, the ability of 3Dlabs and its manufacturing partners to deliver graphics accelerators in a commercially viable manner; the impact and pricing of competitive products; and other risks detailed from time-to-time in 3Dlabs' SEC reports.

Note to Editors: 3Dlabs, Oxygen and Wildcat are trademarks or registered trademarks of 3Dlabs Ltd., 3Dlabs Inc. Ltd., or 3Dlabs Inc. in the United States and/or other countries. All other trademarks are acknowledged and recognized.

Note: A Photo is available at URL URL
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Address of a resource on the Internet. The resource can be any type of file stored on a server, such as a Web page, a text file, a graphics file, or an application program.
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COPYRIGHT 2001 Business Wire
No portion of this article can be reproduced without the express written permission from the copyright holder.
Copyright 2001, Gale Group. All rights reserved. Gale Group is a Thomson Corporation Company.

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Publication:Business Wire
Date:Aug 13, 2001
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