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3Com Expands SIP Telephony To Create One of the Industry's First Convergence Applications Suite for Medium & Large Enterprises.


LOS ANGELES Los Angeles (lôs ăn`jələs, lŏs, ăn`jəlēz'), city (1990 pop. 3,485,398), seat of Los Angeles co., S Calif.; inc. 1850. , Calif. -- Adds new capabilities for conferencing, messaging and contact center functionality to market leading Internet protocol See Internet and TCP/IP.

(networking) Internet Protocol - (IP) The network layer for the TCP/IP protocol suite widely used on Ethernet networks, defined in STD 5, RFC 791. IP is a connectionless, best-effort packet switching protocol.
 telephony products; new platform for small business

3Com Corporation (Nasdaq: COMS COMS 3Com Corporation (stock symbol)
COMS Certified Orientation and Mobility Specialist
COMS Continuous Opacity Monitoring Systems
COMS City of Manchester Stadium (UK) 
) is using this week's 10th Annual Internet Telephony Another term for IP telephony and VoIP. In the late 1990s, some people made a distinction between Internet Telephony and VoIP: Internet telephony referred to voice over the public Internet, while VoIP referred to voice over private IP networks.  Conference & Expo as a showcase to launch one of the industry's first portfolio of standards-based applications and products for enterprise Internet Protocol (IP) telephony, audio, video and data conferencing Sharing data interactively among several users in different locations. Data conferencing is made up of whiteboards and application sharing and are often used in conjunction with an audio or videoconferencing connection. , messaging and contact center functionality.

Known as the 3Com(R) Convergence Applications Suite, this set of real-time communication applications run on a common Session Initiation Protocol (protocol) Session Initiation Protocol - (SIP) A very simple text-based application-layer control protocol. It creates, modifies, and terminates sessions with one or more participants. Such sessions include Internet telephony and multimedia conferences.

It is described in RFC 2543.
 (SIP)-standard based IP communications A general term for networks that use the IP protocol for voice (VoIP) and video traffic. See IP telephony.  platform. These applications are designed to share common user information such as on-hook, off-hook status, authentication (1) Verifying the integrity of a transmitted message. See message integrity, e-mail authentication and MAC.

(2) Verifying the identity of a user logging into a network.
 and personal preferences to work with desktop client software compatible with Windows, Macintosh and Linux operating systems Operating systems can be categorized by technology, ownership, licensing, working state, usage, and by many other characteristics. In practice, many of these groupings may overlap.  to consolidate communications services control for point, click, smile and talk activation.

By utilizing SIP technology and the unique 3Com voice boundary routing 3Com's trade name for remote office routing, which it pioneered. See remote-office router.  architecture, these new applications can enhance user productivity, and can lower costs and strengthen customer interactions for employees at headquarters, branch office locations or a home office.

In a recent survey conducted by Nemertes Research Nemertes Research is an independent research firm that specializes in assessing the business value of emerging technology.

Pronounced ("nuh MER teez"), the company is named for the sea goddess Nemertes, one of fifty Nereids, sisters who lived with their sea-god father Nereus
, information technology (IT) professionals said that after IP telephony The two-way transmission of voice over a packet-switched IP network, which is part of the TCP/IP protocol suite. The terms "IP telephony" and "voice over IP" (VoIP) are synonymous. , they need the following applications for their converged voice-data network: video conferencing See videoconferencing.

(communications) video conferencing - A discussion between two or more groups of people who are in different places but can see and hear each other using electronic communications.
, messaging, audio conferencing See audioconferencing. , collaboration such as document sharing See data conferencing. , and computer telephone integration (CTI (Computer Telephone Integration) Combining data with voice systems in order to enhance telephone services. For example, automatic number identification (ANI) allows a caller's records to be retrieved from the database while the call is routed to the appropriate party. )/contact center services.

"Productivity enhancement is a key driver for enterprises to deploy voice-over-internet protocol or VoIP," said Johna Till Johnson, president and chief research officer of Nemertes Research. In a recent Nemertes benchmark of enterprises considering or using VoIP, more than half of participants (55 percent) said productivity was a very important or important business justification for the technology. "Enterprises are seeking a standards-based solution on which to deliver productivity-enhancing applications to increasingly far-flung organizations."

"The Internet Telephony Conference & Expo has always been an important event for enterprises to view the latest, most advanced IP telephony products and applications available today," said Dave Hattey, 3Com general manager and vice president of enterprise voice solutions. "It is only fitting that 3Com use this stage to unveil one of the industry's first converged applications suite for enterprise IP telephony."

"3Com standards-based technologies have been in existence since 1998 and have helped displace dis·place  
tr.v. dis·placed, dis·plac·ing, dis·plac·es
1. To move or shift from the usual place or position, especially to force to leave a homeland:
 expensive, proprietary platforms, bringing VoIP into the mainstream," said Peter Brockmann, 3Com vice president of enterprise voice solutions marketing. "The 3Com Convergence Applications Suite is a new category of product that will change the market expectations for productivity, cost of communications and help companies strengthen interactions with their customers."

Brockmann said the 3Com Convergence Applications Suite consists of the:
--  3Com NBX(R) V3000 IP Telephony system, a new,
        tightly-integrated platform designed for small business in the
        two to 40 user market;

    --  3Com NBX SuperStack(R) 3 IP Telephony system for small-medium
        enterprises in the 41-400 user market;

    --  3Com NBX 100 IP Telephony system for small businesses in the
        2-200 user market;

    --  3Com VCX(TM) 5.0 IP Telephony module, an enterprise-wide IP
        telephony platform based on SIP and operating on
        industry-standard Linux servers for enterprise, well-suited
        for large enterprises with more than 400 users or more than 10
        sites;

    --  3Com IP Messaging module that delivers a set of unified
        messaging functionality such as read me e-mail and "find-me,
        follow-me" services;

    --  3Com IP Conferencing module for audio conferencing, video
        conferencing, data conferencing and presence management
        services;

    --  3Com IP Contact Center module for advanced IP contact centers;
        and

    --  3Com Convergence Center client software for Windows, Macintosh
        and Linux users.


3Com Convergence Applications Suite

The 3Com Convergence Applications Suite uses a standards-based, secure, reliable and scalable software architecture for multi-vendor private branch exchange (PBX (Private Branch eXchange) An inhouse telephone switching system that interconnects telephone extensions to each other as well as to the outside telephone network (PSTN). ) environments. The suite in whole or in parts enables higher availability and central management for real-time business applications including telephony, messaging, conferencing, and contact center services. With 3Com Convergence Applications Suite, customers can more easily reach sales people more often, executives can schedule and deliver broadcast messages, employees can detect the call availability of the person they need to speak with, and mobile employees can have e-mail read to them.

"We needed an enterprise voice solution for our Transit Department to help us serve our constituents more quickly, efficiently and cost-effectively," said Greg Vanness, City of Waukesha, Wis. IT telephony supervisor. "3Com delivered an easily managed system that is driving down costs to give us an immediate savings. Now employees not only have voice mail, but exciting features such as 'find-me, follow-me.' Moreover, if I need to add new users I can easily configure the phone system at my desk instead of hiring a technician or spending hours sorting out the wiring."

3Com VCX VCX Virtual Component Exchange
VCX Voice Core Exchange
VCX Virtual Channel Crossconnect
 5.0 IP Telephony module

The 3Com VCX 5.0 IP Telephony module offers cost-effective integration with business applications by providing capabilities such as click-to-call or data-filled screen pops. It also offers remote workers all the applications they need in their office, home office, or corporate center without awkward call forward functions or multiple voicemail boxes.

"We didn't want to invest in a technology that we felt would be dated in a very short time. We saw the writing on the wall and recognized the world of business communications was about to change," said Sean McRae, Prudential Northwest Properties' chief information officer and vice president. "The 3Com Convergence Applications Suite allows our mobile sales agents to react to customer inquires in real time, often when the client is still at his computer browsing properties."

3Com NBX (Network Branch EXchange) A family of IP-based telephony systems from 3Com. The name was derived from "PBX," the traditional name for an enterprise telephone switch.  V3000 System

3Com pioneered the IP telephony market by shipping the first IP PBX (Internet Protocol Private Branch eXchange) A telephone switch that supports voice over IP (VoIP). IP PBXs convert IP phone calls into traditional circuit-switched TDM connections for the PSTN.  system in 1998, with its launch of the award-winning NBX platform. 3Com expands its market reach with the new NBX V3000 system, offering proven features at a price point that aggressively counters legacy digital key systems. The NBX V3000 system is easily expandable so it can grow as the small business grows.

3Com Product Availability and Sales Distribution

The 3Com IP Messaging module is available today for a typical list price of $38,000-45,000 for 500 users. The 3Com IP Conferencing module are scheduled to be generally available at the end of November 2004 for typical list price of $200,000 -$250,000 for 500 users. The 3Com Presence module is scheduled to be generally available end the end of November 2004 for a typical list price of $50,000-$60,000 for 500 users.

The 3Com VCX 5.0 IP Telephony module is available today in typical configurations of 500 users for list prices at $225,000 - $275,000. The NBX V3000 system is scheduled to be generally available at the end of October 2004 for a list price starting at $1,995.

3Com sells and markets IP telephony hardware and software and other 3Com-branded products through an authorized set of system integrators and channel partners worldwide.

About 3Com IP Telephony

3Com has been a major contributor to the convergence industry since the introduction in 1998 of the world's first IP-PBX, the NBX system. The company developed an architecture for a distributed softswitch for AT&T and brought the first commercially deployed carrier softswitch to market in 1999. The 3Com VCX IP Telephony module was first introduced in 2003 for large enterprises. For further information, please visit www.3com.com/voip.

About 3Com

3Com is a tier-one provider of innovative, practical and high-value voice and data networking products and solutions for enterprises of all sizes and public sector organizations. For further information, please visit www.3com.com, or the press site www.3com.com/pressbox.

3Com, the 3Com logo, NBX and SuperStack are registered trademarks and VCX is a trademark of 3Com Corporation. All other company and product names may be trademarks of their respective holders.
COPYRIGHT 2004 Business Wire
No portion of this article can be reproduced without the express written permission from the copyright holder.
Copyright 2004, Gale Group. All rights reserved. Gale Group is a Thomson Corporation Company.

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Publication:Business Wire
Date:Oct 5, 2004
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