360i.com, Inc. Announces the Addition of Advanced Technology Division.Business Editors ATLANTA--(BUSINESS WIRE)--July 25, 2000 360i.com, Inc., a full-service, interactive advertising, marketing and public relations public relations, activities and policies used to create public interest in a person, idea, product, institution, or business establishment. By its nature, public relations is devoted to serving particular interests by presenting them to the public in the most agency, announced today its newly formed advanced technology division. The advanced technology division, led by chief technologist Alex Shillington, is implementing the latest advances in interactive advertising, including rich media, streaming media See streaming audio, streaming video and digital media hub. and Wireless Application Protocol (WAP (1) (Wireless Access Point) See access point. (2) (Wireless Application Protocol) A standard for providing cellular phones, pagers and other handheld devices with secure access to e-mail and text-based Web pages. ). The advanced technology division is enhancing 360i.com's creative products to include advertisements that run on devices such as desktop applications, cellular phones, hand-held devices, interactive televisions and commercial and household Internet appliances. "Interactive advertising is no longer limited to banner ads and buttons," explains Alex Shillington. "The industry has exploded with interactive applications that engage users and enhance the consumer's online experience." In support of client advertising campaigns, the 360i.com advanced technology division is collaborating with the creative department to apply slick and robust interactive functions, such as rich media, wireless applications and streaming audio A one-way audio transmission over a data network. It is widely used on the Web as well as company networks to play audio clips and Internet radio. Computers in home networks stream audio (mostly music) to digital media hubs connected to home theaters. and video, to creative elements. In addition, the advanced technology division is developing two-way interactive gaming applications and facilitating the delivery of streaming media email messages for 360i.com clients. "Additional technological expertise fused with existing knowledge and creativity will allow 360i.com clients to receive cutting-edge interactive advertisements. 360i.com is looking beyond the Internet banner to maximize impact, branding and results," stated Bryan Kujawski, 360i.com's co-president and co-founder. Directing the advanced technology division is Alex Shillington. Prior to joining 360i.com, Shillington served as senior software engineer at Helios Health in Atlanta where he developed backend data collection systems for interactive kiosks. He also worked as a programmer and senior webmaster with Atlanta-based Cox Interactive Media, where he developed Java-based advertising technology and interactive games and maintained the DoubleClick ad network. He also created and maintained online advertising applications including a static ad management system and an online advertising insertion order system. 360i.com is a full-service, interactive marketing, advertising and public relations agency. Founded in 1998, the Atlanta-based agency provides companies a solution to building their business and brand via the Internet. With more than $30 million in annualized annualized Of or relating to a variable that has been mathematically converted to a yearly rate. Inflation and interest rates are generally annualized since it is on this basis that these two variables are ordinarily stated and compared. client billings, 360i.com's fully integrated marketing solution offers its clients a range of capabilities including: strategic planning Strategic planning is an organization's process of defining its strategy, or direction, and making decisions on allocating its resources to pursue this strategy, including its capital and people. ; media planning and buying; creative development; promotional development; search engine management; audience tracking and analysis; and email management. The public relations arm provides functions including media and analyst relations Analyst relations is a corporate communications and public relations activity whereby businesses aim to influence technology industry analysts (also known as research analysts) who work for independent research and consulting firms. The two largest U.S. ; special event development; issue and crisis management; community relations 1. The relationship between military and civilian communities. 2. Those public affairs programs that address issues of interest to the general public, business, academia, veterans, Service organizations, military-related associations, and other non-news media entities. ; and internal communications  This article's grammar usage needs improvement. Please edit this article in accordance with Wikipedia's . . 360i.com's client base consists of Fortune 500 corporations to the leading entrepreneurial, Internet and web-based, start-up companies. For more information on 360i.com, refer to the web site at www.360i.com.
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