360 Group Announces Newest Hire In Strategic and Creative Services Department.SAN RAFAEL San Rafael (săn rəfĕl`), residential city (1990 pop. 48,404), seat of Marin co., W Calif., a suburb of San Francisco on the northern shore of San Francisco Bay; inc. 1913. , Calif.--(BUSINESS WIRE)--June 11, 1999-- 360 Group, a data management and direct marketing services agency, today announced the newest addition in its Strategic and Creative Services Creative Services are a subsector of the creative industries, a part of the economy that creates wealth by offering creativity for hire to other businesses. Examples include:
"Andrea is a seasoned direct marketing professional and brings valuable experience to 360 Group," said Carolyn Goodman Carolyn Elizabeth Drucker Goodman (October 6 1915 – August 17 2007) was a clinical psychologist who became a prominent civil rights advocate after her son, Andrew and two other civil rights workers were murdered by the Ku Klux Klan in Neshoba County, Mississippi in 1964 , Vice President. "Andrea will use her past 20 years of direct marketing experience to help our clients solve their business problems and positively affect their bottom line." Brower comes to 360 Group from the American Management Association where she was Director of Marketing. Brower developed and managed national and global direct response strategies for marketing business education products, including catalogs, seminars, conferences, training workbooks and CD-ROMs. Brower's direct marketing expertise extends over the past 20 years as Marketing Manager and Consultant for a variety of companies. Brower managed consumer catalog programs for Comfortably Yours' personal care products and apparel, Hoffritz for Cutlery's retail chain of 76 stores, Conran's retail chain of home furnishing stores, and G.H. Bass & Co.'s shoe and apparel catalog. Brower also held Marketing Manager and Consultant positions as Krames Communications and Pacific Telephone and Telegraph. 360 Group's full range of direct marketing services include strategic planning Strategic planning is an organization's process of defining its strategy, or direction, and making decisions on allocating its resources to pursue this strategy, including its capital and people. , analytic services, creative and production services, custom database development and management, media and list planning and buying, response management, data entry, sweepstakes management, and custom fulfillment. 360 Group also has offices in Newport Beach Newport Beach, residential and resort city (1990 pop. 66,643), Orange co., S Calif., on Newport Bay and the Pacific Ocean; inc. 1906. It is a popular seaside resort and yachting center. Manufactures include electrical and medical equipment, computers, boats, and adhesives. , CA and Denver, CO. Current clients include Levi Strauss & Co., BabyCenter.com, Taylor Made Golf Company, Inc., Wells Fargo Bank, NEC (NEC Corporation, Tokyo, www.nec.com, www.necus.com) An electronics conglomerate known in the U.S. for its monitors. In Japan, it had the lion's share of the PC market until the late 1990s (see PC 98). NEC was founded in Tokyo in 1899 as Nippon Electric Company, Ltd. , Kinko's, Inc., University of Phoenix, The North Face, Red Wing Shoe Co., Lucas Arts Entertainment Co., and Peet's Coffee & Teas. Keyword: Direct Marketing Industry Keyword: Advertising Direct Database Marketing URL URL in full Uniform Resource Locator Address of a resource on the Internet. The resource can be any type of file stored on a server, such as a Web page, a text file, a graphics file, or an application program. : http://www.businesswire.com |
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