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3-D Graphics Market Report Ships; Produced by PC Graphics Market Experts, Jon Peddie Associates.


TIBURON, Calif.--(BUSINESS WIRE)--Nov. 8, 1995,--Jon Peddie Associates (JPA JPA Java Persistence API
JPA Joint Project Agreement (Department of Commerce)
JPA Joint Powers Authority
JPA Jabatan Perkhidmatan Awam (Public Sevices Department of Malaysia)
JPA Joint Powers Agreement
) announces the availability of its extensive report on the state of the 3-D market on the PC.

The report provides both a broad and detailed view of the market, the components, companies, issues and opportunities driving this fast-moving industry. The report is aimed at PC system and add-in board manufacturers, venture capitalists Venture Capitalist

An investor who provides capital to either start-up ventures or support small companies who wish to expand but do not have access to public funding.

Notes:
Venture capitalists usually expect higher returns for the additional risks taken.
 and investors, chip developers, software developers, or anyone closely following the PC as an entertainment platform.

"In the past year, entertainment has become the driving force behind graphics technology on the PC," said Dr. Jon Peddie, president of JPA. "Microsoft's game initiatives have succeeded in delivering of a new set of direct hardware access APIs to the development community, and the company will kick-off a 3-D campaign culminating in the delivery of Microsoft's Reality Lab by the end of Q1 '96. With over 35 silicon vendors delivering or promising to deliver 3-D controller chips, and hundreds of hardware and software companies looking for Looking for

In the context of general equities, this describing a buy interest in which a dealer is asked to offer stock, often involving a capital commitment. Antithesis of in touch with.
 ways to accelerate their next generation PC products, this market is both exciting and confusing con·fuse  
v. con·fused, con·fus·ing, con·fus·es

v.tr.
1.
a. To cause to be unable to think with clarity or act with intelligence or understanding; throw off.

b.
."

JPA's 3-D Market Report sorts out who the players are, describes what their products do, and sets these developments in the context of the PC graphics chip and board industry. -0-

Executive Summary:


-  User confusion in the game console market is creating an
   opportunity for the PC platform
-  Too many supplies are chasing too few buyers
-  Game market is over-hyped
-  Game boards will be sold on the basis of strong marketing, not
   necessarily the strongest technology
-  Content developers are besieged with requests
-  Price cutting will characterize the quest for market share
-  Market doesn't really start until Fall of 1996
-  Margins will be sacrificed before the market even gets started
-  Chip suppliers have to have fabrication lined-up to succeed




The report includes an analysis of the market today and a forecast for the next few years. JPA's 300-page 3-D Market Report is available immediately for $2,995.

Jon Peddie Associates (JPA) is a marketing and management consulting Noun 1. management consulting - a service industry that provides advice to those in charge of running a business
service industry - an industry that provides services rather than tangible objects
 firm, recognized world-wide as the leading computer graphics consulting organization. Founded in 1984 by Dr. Jon G Jon G (born Jonathan Eric Grey on July 1, 1965 in Columbus, Ohio, USA) is a weight-loss personality best known for his appearance on a Jenny Craig commercial with Kirstie Alley in July, 2006. . Peddie PE, JPA provides specialized spe·cial·ize  
v. spe·cial·ized, spe·cial·iz·ing, spe·cial·iz·es

v.intr.
1. To pursue a special activity, occupation, or field of study.

2.
 services to senior and middle management in semiconductor, computer, software, and display companies as well as investment bankers Investment Banker

A person representing a financial institution that is in the business of raising capital for corporations and municipalities.

Notes:
An investment banker may not accept deposits or make commercial loans.
 and venture capitalists. With headquarters at 4 Saint Gabrielle Court, Tiburon, CA 94920, the firm also has offices in Derry, NH, San Francisco San Francisco (săn frănsĭs`kō), city (1990 pop. 723,959), coextensive with San Francisco co., W Calif., on the tip of a peninsula between the Pacific Ocean and San Francisco Bay, which are connected by the strait known as the Golden , CA, and the UK.

JPA is also the publisher of the PC Graphics Report, considered the most important insider's newsletter in the computer graphics industry.

CONTACT: Jon Peddie Associates

Cindy Krause, 415/435-1775,

fax: 415/435-1599, email: info(at)jpa-pcgr.com
COPYRIGHT 1995 Business Wire
No portion of this article can be reproduced without the express written permission from the copyright holder.
Copyright 1995, Gale Group. All rights reserved. Gale Group is a Thomson Corporation Company.

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Publication:Business Wire
Date:Nov 8, 1995
Words:441
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