2WAY Corporation Builds Management Team With Addition of Former J.D. Edwards Vice President of Product Marketing.Business Editors, High-Tech high-tech also hi-tech adj. Informal Of, relating to, or resembling high technology. high-tech Adjective same as hi-tech Adj. 1. Writers SEATTLE--(BUSINESS WIRE)--May 11, 2000 2WAY Corporation, developer of interactive Web communications applications, today announced that Ray Rebello, formerly with J.D. Edwards (J.D. Edwards & Company, Denver, CO, www.jdedwards.com) A developer of multinational, integrated enterprise software for distribution, finance, human resources, manufacturing and supply chain management. , has joined the 2WAY management team as vice president of marketing. Bringing over 16 years of high-tech experience and eight years of marketing experience to 2WAY, Rebello will oversee the company's strategic marketing initiatives. With the addition of Rebello, David Bluhm, co-founder and the acting vice president of marketing, assumes the title of vice president of strategic development. In his new role, Bluhm will spearhead corporate development and exercise a leadership role in long-range product planning Product Planning is the ongoing process of identifying and articulating market requirements that define a product’s feature set. See also
"2WAY has grown its sales revenue and dramatically increased its marketing intensity over the last twelve months," says Tom Butler, the CEO (1) (Chief Executive Officer) The highest individual in command of an organization. Typically the president of the company, the CEO reports to the Chairman of the Board. of 2WAY Corporation. "With a greater focus on marketing efforts, we wanted to appoint a vice president of marketing with proven experience in the enterprise-software arena. With the addition of Ray, we have once again increased the scope and breadth of our management team." Prior to joining 2WAY, Rebello served as the vice president of marketing at J.D. Edwards. At J.D. Edwards, Rebello was responsible for product and industry vertical marketing, simultaneously holding two vice president positions. As the vice president of worldwide product marketing and product alliances, Rebello was responsible for J.D. Edwards's entire application suite and all software partners. Most recently, he served as group vice president of iTango Software in Seattle where he was responsible for all marketing initiatives, as well as product development and field engineering. About 2WAY Corporation Founded in 1996, 2WAY Corporation is headquartered in Seattle, WA. The company is focused on enabling corporate enterprises to gather real-time 1. real-time - Describes an application which requires a program to respond to stimuli within some small upper limit of response time (typically milli- or microseconds). Process control at a chemical plant is the classic example. feedback over the Web. The company's latest-generation product, the 2WAY Interactive System(TM), allows businesses to present, collect, analyze, and share information with large Web-based constituencies. 2WAY Corporation is privately held and received funding from H&Q Venture Associates, Voyager Voyager, airplane Voyager, the first airplane to circumnavigate the earth nonstop on a single load of fuel. Designed by Burt Rutan and flown by Dick Rutan and Jeana Yeager, Voyager took off from California on Dec. Capital and Adobe adobe (ədō`bē): see rammed earth. adobe Handmade sun-dried bricks formed from a mixture of heavy clay and straw found in arid regions. Ventures among others. For more information, visit the 2WAY Corporation home page at www.2WAY.com. |
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