2Roam Debuts Breakthrough Wireless Solution for Web Site Businesses; eBay, JFAX.COM, ShoppingList.com Among First 2Roam Customers.Business/High-Tech Editors AUSTIN Austin. 1 City (1990 pop. 21,907), seat of Mower co., SE Minn., on the Cedar River, near the Iowa line; inc. 1868. The commercial and industrial center of a rich farm region, it is noted as home to the Hormel meatpacking company, whose Spam Town museum , Texas--(BUSINESS WIRE)--May 23, 2000 2Roam, Inc., a new Wireless Web Application Service Provider (ASP asp, popular name for several species of viper, one of which, the European asp (Vipera aspis), is native to S Europe. It is also a name for the Egyptian cobra (Naja haja). ), today unveiled a new wireless solution that represents a breakthrough in meeting the business and technical needs of Web site businesses moving to the wireless Web. Based on patented technology, the 2Roam wireless solution enables Web site businesses to specify and deliver their content, commerce and services to virtually any wireless device anywhere in the world. 2Roam's technology also provides content customization for each type of wireless device, ensuring that customers receive the highest quality user experience. Designed exclusively for Web site businesses, the 2Roam solution enables its customers to quickly and easily connect to the wireless world without changing the way they do business. The company also announced today that several leading Web site businesses have selected the 2Roam solution to provide anytime, anywhere wireless Web access. 2Roam's initial customers include eBay (eBay, Inc., San Jose, CA, www.ebay.com) The major auction service on the Web. eBay popularized the concept of buying and selling online, and both individuals and commercial enterprises list items for sale. , Fogdog fog·dog n. A bright or clear spot that appears in breaking fog. [From the fact that it accompanies fog as a dog accompanies its owner.] , Linkstime, iOwn.com, JFAX.COM, myGeek, ShoppingList.com, ShowMeTheScore, and Site 59. The 2Roam wireless solution debuted today at WDF's Wireless Agenda 2000 in Austin, where 2Roam is conducting the first public demonstration of its innovative wireless offering. "The 2Roam solution was designed from the ground up to meet the business and technical needs of Web site businesses," said Bryan Bryan, city (1990 pop. 55,002), seat of Brazos co., E central Tex.; inc. 1872. Settled in the early 19th cent. in an area of large plantations, Bryan was long a cotton center. Wargo, co-founder and CEO (1) (Chief Executive Officer) The highest individual in command of an organization. Typically the president of the company, the CEO reports to the Chairman of the Board. of 2Roam. "Our superior offering allows our customers to extend their reach to the millions of wireless users around the world, while affording them unprecedented control, ease of use and reliability." The 2Roam Wireless Solution: Meeting the Business and Technical Needs of Web Site Businesses The 2Roam wireless solution includes the Nomad Wireless Solution Toolkit An integrated set of software routines or utilities (tools) that are used to develop and maintain applications and databases. There are toolkits for developing almost anything. See tool, developer's toolkit, library, class library and CASE. (TM) and the Catalyst Wireless Solution Server(TM). Nomad, a graphical, drag-and-drop Web site management application, enables Web site businesses to get their wireless Web sites up-and-running quickly, saving time and money and eliminating the need for additional dedicated engineering resources. In addition, Nomad allows Web site producers to specify and maintain control of the delivery of their sites' content and services for all wireless devices, such as Web-enabled phones, Palm devices and interactive pagers. This unparalleled level of control enables Web site businesses to ensure the best possible wireless experience for their customers, while retaining the branded look-and-feel of their site. Nomad also gives Web site businesses the ability to view and test their new wireless Web sites with real-time 1. real-time - Describes an application which requires a program to respond to stimuli within some small upper limit of response time (typically milli- or microseconds). Process control at a chemical plant is the classic example. testing tools before deployment. Nomad, together with Catalyst, also enables specialized spe·cial·ize v. spe·cial·ized, spe·cial·iz·ing, spe·cial·iz·es v.intr. 1. To pursue a special activity, occupation, or field of study. 2. wireless features, such as secure transactions for mobile commerce, targeted advertising, messaging, opt-in alerts and graphical images, to be added to wireless Web sites. This allows Web site businesses to easily realize incremental Additional or increased growth, bulk, quantity, number, or value; enlarged. Incremental cost is additional or increased cost of an item or service apart from its actual cost. e-revenue streams from their wireless services. "JFAX.COM has partnered with 2Roam to solidify so·lid·i·fy v. so·lid·i·fied, so·lid·i·fy·ing, so·lid·i·fies v.tr. 1. To make solid, compact, or hard. 2. To make strong or united. v.intr. our strategic commitment within the wireless space," said Tim Johnson, JFAX.COM vp of product development. "2Roam's dynamic transformation technology will provide wireless subscribers the same easy-to-use communication management tools currently experienced through traditional wired access. In addition, we see great opportunities coupling a visual interface with our existing ability to access, listen and reply to email via telephone." 2Roam's Catalyst Wireless Solution Server leverages proprietary, patented technologies to handle all types of wireless traffic. Based on a flexible XML XML in full Extensible Markup Language. Markup language developed to be a simplified and more structural version of SGML. It incorporates features of HTML (e.g., hypertext linking), but is designed to overcome some of HTML's limitations. architecture, Catalyst supports all browsers, devices, protocols,languages and screen sizes-- today and in the future. Catalyst dynamically extracts specified content and delivers it in a customized format for each brand and model of wireless device to ensure the best user experience. Through intelligent harvesting of all existing PC-based business logic, Catalyst eliminates the need for reprogramming Reprogramming refers to erasure and remodeling of epigenetic marks, such as DNA methylation, during mammalian development[1]. After fertilization some cells of the newly formed embryo migrate to the germinal ridge and will eventually become the germ cells and allows all existing forms and functions, such as 1-click buying, to be seamlessly delivered to wireless devices. Since Catalyst leverages existing PC-based Web site infrastructures, Web site businesses can easily and quickly take advantage of emerging wireless marketing opportunities, while protecting their investments in their current e-business infrastructures. "We are excited to be working with 2Roam to expand the reach of ShoppingList.com across wireless devices," said Jeff Greenberg, CEO ShoppingList.com, Inc. " This alliance helps us achieve our goal of being an indispensable shopping resource. Adding wireless capabilities will benefit consumers, helping them shop locally by enabling access to our local shopping content, even while walking or driving in their neighborhood." Product Solution Options and Pricing To meet the growing needs for wireless Web services (1) Loosely, any online service delivered over the Web. Such usage appears in articles from non-technical sources, but not in IT-oriented publications, because definition #2 below describes the correct use of the term. , the 2Roam wireless solution is available in both a Service Bureau and Service Licensing model. Both options feature the Nomad Wireless Solution Toolkit. For more information, contact 2Roam at www.2Roam.com or by phone at 1-877-99-2Roam. About 2Roam, Inc. 2Roam represents a new class of Wireless Web Application Service Provider (ASP). 2Roam's customer-oriented approach, market-driven wireless vision and superior technological platform enable Web site businesses to quickly and profitably extend their business model to the wireless world. With the 2Roam solution, Web site businesses can deliver their content, commerce and services to all types of wireless devices without any changes in the way they do business. Based on a breakthrough technology platform, the 2Roam solution goes beyond pure technology to address the revenue and business needs of customers by enabling value-added e-revenue services and supporting flexible business models. With 2Roam, Web site businesses can now extend their brand and revenue streams to the growing number of wireless users with maximum functionality, usability How easy something is to use. Both software and Web sites can be tested for usability. Considering how difficult applications are to use and Web sites are to navigate, one would wish that more designers took this seriously. See user interface and usability lab. and control. 2Roam, Inc. is headquartered in Redwood City, California Redwood City is a suburb located on the San Francisco Peninsula in the San Francisco Bay Area of California. Redwood City is the county seat of San Mateo County. As of the 2005 census, the city had a total population of 76,000. . For more information, contact the company through its Web site at www.2roam.com. Nomad Wireless Solution Toolkit and Catalyst Wireless Solution Server are trademarks of 2Roam, Inc. All other products and services mentioned herein may be trademarks of their respective holdings and are hereby recognized. |
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