24/7 Real Media Signs Two New Ad Serving Agreements.NEW YORK New York, state, United States New York, Middle Atlantic state of the United States. It is bordered by Vermont, Massachusetts, Connecticut, and the Atlantic Ocean (E), New Jersey and Pennsylvania (S), Lakes Erie and Ontario and the Canadian province of -- TheKnot.com, the Leading Online Wedding Resource, and Date.com, a Dating Site with More Than Two Million Members, Select Open AdStream(R) Local 24/7 Real Media, Inc. (Nasdaq: TFSM), a pioneer in interactive marketing and technology, today announced two more companies have chosen Open AdStream(R) Local as the exclusive ad serving solution for their Web sites: TheKnot.com, one of the world's leading wedding media and services companies; and Date.com, a dating Web site with more than two million male and female members worldwide. Online spending in dating/personals segment represents 30% of the $748 million spent on online content in the first half of last year. According to according to prep. 1. As stated or indicated by; on the authority of: according to historians. 2. In keeping with: according to instructions. 3. a recent report from the Online Publishers Association and comScore Networks, US consumer spending Consumer demand or consumption is also known as personal consumption expenditure. It is the largest part of aggregate demand or effective demand at the macroeconomic level. for online content in the Personals/Dating category soared to $214.3 million in the first half of 2003. Personals/Dating earned the top spot as the largest paid content category. The Knot is the leading online wedding site with an audience of more than 2 million unique visitors A count of how many different people access a Web site. For example, if a user leaves and comes back to the site five times during the measurement period, that person is counted as one unique visitor, but would count as five "user sessions. , according to The Knot Member Statistics Database. Its visitors are an exceptional audience. In average minutes per day on the site, The Knot audience is in the top 10% of all sites, as reported by comScore Media Metrix. In May 2004, visitors spent 44 million minutes on the site. Visitors spent an average of 13.0 minutes a day on the site. The personals segment attracted more than 34 million unique visitors in April 2004, comScore Media Metrix reported. Additionally, the Date.com audience was comprised of 1,146,000 unique visitors who spent an average of 9.1 minutes per day on the site in the month of May 2004. TheKnot.com selected Open AdStream Local for its scalability as well as its outstanding technical support. Date.com selected Open AdStream because of its unmatched capability in targeting audiences as well as the fact that it guarantees the privacy of the users' data. Targeting enables Date.com to sell advertising for specific market segments as well as to deliver the appropriate ads for different market segments. Robert Tas, 24/7 Real Media's senior vice president of technology solutions, said, "Open AdStream is the only solution that could be seamlessly tailored to meet the specific ad serving requirements of such demanding Web sites as Date.com and The Knot.com. Open AdStream provides a flexible and secure ad serving solution that will effortlessly ef·fort·less adj. Calling for, requiring, or showing little or no effort. See Synonyms at easy. ef  fort·less·ly adv. scale to accommodate their continued growth."
Co-founder and CEO (1) (Chief Executive Officer) The highest individual in command of an organization. Typically the president of the company, the CEO reports to the Chairman of the Board. David Liu David Liu is a Taiwanese figure skater. He represented Taiwan at three Olympic Games: the 1998 Winter Olympics, where he placed 27th; 1992 Winter Olympics where he placed 17th; and the 1988 Winter Olympics, where he placed and 25th. of The Knot.com, said, "Open AdStream gives us the flexibility and scalability we need. Additionally, 24/7 Real Media's outstanding technical support provides us with the most efficient use of its ad serving technology." Kris Covino, chief technology officer, Date.com said, "Open AdStream's advanced targeting capabilities have made it possible for us to customize advertising packages that meet the specific needs of our advertisers." Developed with some of the world's leading publishers, Open AdStream enables organizations to control individual ad deliveries, generate detailed reports and maximize ad placement across their entire Web sites. Among 24/7 Real Media's Open AdStream clients are Weather.com, FoxNews, Jupiter Media and Forbes.com. TheKnot.com The Knot Inc., (OTCBB OTCBB See OTC Bulletin Board (OTCBB). : KNOT; www.theknot.com; AOL (A division of Time Warner, Inc., New York, NY, www.aol.com) The world's largest online information service with access to the Internet, e-mail, chat rooms and a variety of databases and services. keyword: weddings), is one of the world's leading wedding media and services companies, providing today's to-be-weds with comprehensive wedding planning information, interactive tools, and resources. Its award-winning website, TheKnot.com, is the leading online wedding destination and the premier wedding content provider on America Online See AOL. , MSN (1) (MicroSoft Network) A family of Internet-based services from Microsoft, which includes a search engine, e-mail (Hotmail), instant messaging (Windows Live Messaging) and a general-purpose portal with news, information and shopping (MSN Directory). , Yahoo! and several other of AOL's leading brands. The Knot also offers a diverse collection of wedding-planning print publications. The Knot produces a national publication, THE KNOT Magazine, and, through its subsidiary Weddingpages, Inc., publishes WEDDINGPAGES, regional wedding magazines that reach dozens of U.S. cities. In addition, the company publishes a wedding-planning book trilogy with Random House's Broadway Books and a gift book series with Chronicle Books. The Knot is based in New York and has several other offices across the country. Date.com Date.com, "the new way to date," was launched on Valentine's Day Valentine's Day: see Saint Valentine's Day. Valentine's Day Lovers' holiday celebrated on February 14, the feast day of St. Valentine, one of two 3rd-century Roman martyrs of the same name. St. 1997. Date.com has more than two million male and female members worldwide who come to the site because it offers a convenient, safe and fun way for singles to meet. The site is adding new members at a rate of 20,000 per month and has hundreds of success stories. Date.com is headquartered in New York. About 24/7 Real Media, Inc. 24/7 Real Media, a pioneer in interactive marketing and technology, targets and delivers audiences for publishers and marketers. Our customers generate increased revenue and profits through media and search services, coupled with one seamless platform of serving, targeting, tracking and analytics technologies. The company is headquartered in New York, with offices in other major U.S. cities, Canada, Europe and Asia. For more information, please visit www.247realmedia.com. 24/7 Real Media: Delivering Today, Defining Tomorrow. Caution concerning forward-looking statements forward-looking statement A projected financial statement based on management expectations. A forward-looking statement involves risks with regard to the accuracy of assumptions underlying the projections. : This news release includes certain "forward-looking statements" within the meaning of the Private Securities Litigation Reform Act The Private Securities Litigation Reform Act of 1995 (PSLRA) implemented several significant substantive changes affecting certain cases brought under the federal securities laws, including changes related to pleading, discovery, liability, class representation and awards fees and of 1995. These statements are based on management's current expectations and are naturally subject to uncertainty and changes in circumstances. Actual results may vary materially from the expectations contained herein due to changes in economic, business, competitive and/or regulatory factors. More detailed information about those factors is set forth in our filings with the Securities and Exchange Commission. In addition, the following factors, among others, could cause actual results to differ materially from those described herein: enhanced competition, the potential for impairment Impairment 1. A reduction in a company's stated capital. 2. The total capital that is less than the par value of the company's capital stock. Notes: 1. This is usually reduced because of poorly estimated losses or gains. 2. of relationships with employees or major customers, loss of faith in Internet advertising Delivering ads to Internet users via Web sites, e-mail, ad-supported software and Internet-enabled cellphones. Also called an "ad network," Internet advertising organizations act as a middleman between the advertiser and the Web sites and software publishers that display the ads. , international risks, and other economic, business, competitive and/or regulatory factors affecting the businesses of 24/7 Real Media. All information in this release is as of July 20, 2004. The Company is not under any obligation to (and expressly disclaims any such obligation to) update or alter its forward-looking statements whether as a result of new information, future events or otherwise. |
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