24/7 Real Media Signs Agreement with Marie Claire French Group to Use Open AdStream Central for Four Web Sites.PARIS Paris, in Greek mythology Paris or Alexander, in Greek mythology, son of Priam and Hecuba and brother of Hector. Because it was prophesied that he would cause the destruction of Troy, Paris was abandoned on Mt. -- 24/7 Real Media, Inc. (Nasdaq: TFSM), a pioneer in interactive marketing and technology, today announced that Marie Claire Marie Claire is a monthly woman’s magazine conceived in France but also distributed in other countries with editions specific to them and in their languages. While each country shares its own special voice with its audience, the United States edition focuses on women , the French magazine group, has chosen Open AdStream(R) Central as its exclusive ad serving solution for the Web sites of Famili, Marie Claire Maison, Cuisine Cuisine (from French cuisine, "cooking; culinary art; kitchen"; ultimately from Latin coquere, "to cook") is a specific set of cooking traditions and practices, often associated with a specific culture. et Vins de France and the event Web site specifically created for the fiftieth anniversary of Marie Claire magazine. The Marie Claire Group reorganized re·or·gan·ize v. re·or·gan·ized, re·or·gan·iz·ing, re·or·gan·iz·es v.tr. To organize again or anew. v.intr. To undergo or effect changes in organization. its Internet Department at the beginning of the year. Within a year, new versions of the famili.fr and cuisineetvinsdefrance.com Web sites have been launched. A Web site for the fiftieth anniversary of Marie Claire magazine has also been created. The Web site of Marie Claire (www.marieclaire.fr), launched on September 16th, features five main topics that articulate articulate /ar·tic·u·late/ (ahr-tik´u-lat) 1. to pronounce clearly and distinctly. 2. to make speech sounds by manipulation of the vocal organs. 3. to express in coherent verbal form. 4. the spirit of the magazine: Mode, Beauty, Astrology astrology, form of divination based on the theory that the movements of the celestial bodies—the stars, the planets, the sun, and the moon—influence human affairs and determine the course of events. , Daily Struggle and Couple. The Web site of the Famili magazine (www.famili.fr) is the leading French Web site for parents-to-be and new parents. It includes articles about kids, beauty, health, pregnancy and fashion. The Web site for Marie Claire Maison (www.marieclairemaison.com) features news and articles about home decoration and furniture. The Web site for Cuisine et Vins de France (www.cuisineetvinsdefrance.com) features articles about food and wine as well as more than 800 recipes. Marie Claire French Group selected 24/7 Real Media's Open AdStream Central as its ad serving solution because it needed the highest level of technology and services. The Marie Claire French Group was particularly attracted to Open AdStream Central because of its intuitive user interface and its advanced targeting capabilities. Marianne Le Menestrel, Internet manager for the Marie Claire Group, said, "We needed the most professional team to help us to manage and take control of the Internet advertising Delivering ads to Internet users via Web sites, e-mail, ad-supported software and Internet-enabled cellphones. Also called an "ad network," Internet advertising organizations act as a middleman between the advertiser and the Web sites and software publishers that display the ads. business of the Marie Claire Group and we believe that we achieved that working with 24/7 Real Media's French team. We appreciate its dedication to providing the best service. We wanted to work with the leading ad serving solution in the market." Laurent Nanchino, technology sales director of 24/7 Real Media France, said, "We are pleased to work with the Marie Claire Group, one of the most important publishing organizations in France and one of the most famous brands in publishing." Developed with some of the world's leading publishers, Open AdStream enables organizations to control individual ad deliveries, generate detailed reports and maximize ad placements across their entire network of Web sites. Among 24/7 Real Media's Open AdStream clients are Weather.com, FoxNews.com, Jupiter Media and Forbes.com. Marie Claire French Group on the Internet www.marieclaire.fr www.marieclairemaison.com www.famili.fr www.cuisineetvinsdefrance.com About 24/7 Real Media, Inc. 24/7 Real Media, a pioneer in interactive marketing and technology, targets and delivers audiences for publishers and marketers. Our customers generate increased revenue and profits through media and search services, coupled with one seamless platform of serving, targeting, tracking and analytics technologies. The company is headquartered in New York New York, state, United States New York, Middle Atlantic state of the United States. It is bordered by Vermont, Massachusetts, Connecticut, and the Atlantic Ocean (E), New Jersey and Pennsylvania (S), Lakes Erie and Ontario and the Canadian province of , with offices in other major U.S. cities, Canada, Europe, Australia and Asia. For more information, please visit www.247realmedia.com. 24/7 Real Media: Delivering Today, Defining Tomorrow. Caution concerning forward-looking statements forward-looking statement A projected financial statement based on management expectations. A forward-looking statement involves risks with regard to the accuracy of assumptions underlying the projections. : This news release includes certain "forward-looking statements" within the meaning of the Private Securities Litigation Reform Act The Private Securities Litigation Reform Act of 1995 (PSLRA) implemented several significant substantive changes affecting certain cases brought under the federal securities laws, including changes related to pleading, discovery, liability, class representation and awards fees and of 1995. These statements are based on management's current expectations and are naturally subject to uncertainty and changes in circumstances CIRCUMSTANCES, evidence. The particulars which accompany a fact. 2. The facts proved are either possible or impossible, ordinary and probable, or extraordinary and improbable, recent or ancient; they may have happened near us, or afar off; they are public or . Actual results may vary materially from the expectations contained herein due to changes in economic, business, competitive and/or regulatory factors. More detailed information about those factors is set forth in our filings with the Securities and Exchange Commission. In addition, the following factors, among others, could cause actual results to differ materially from those described herein: enhanced competition, the potential for impairment Impairment 1. A reduction in a company's stated capital. 2. The total capital that is less than the par value of the company's capital stock. Notes: 1. This is usually reduced because of poorly estimated losses or gains. 2. of relationships with employees or major customers, loss of faith in Internet advertising, international risks, and other economic, business, competitive and/or regulatory factors affecting the businesses of 24/7 Real Media. All information in this release is as of November 15, 2004. The Company is not under any obligation to (and expressly disclaims any such obligation to) update or alter its forward-looking statements whether as a result of new information, future events or otherwise. |
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