24/7 Real Media Expands Portfolio Site Roster and B2B Channel with Additions of Business.com and Office.com.Business Editors NEW YORK--(BUSINESS WIRE)--March 10, 2003 24/7 Real Media, Inc. (Nasdaq: TFSM) announced today it has expanded its Portfolio site roster and the reach of its B2B (Business to Business) Refers to one business communicating with or selling to another. See B2B e-commerce, B2C and B2G. B2B - business to business Channel with the signing of exclusive representation agreements with two premier sites: Business.com and Office.com. Both will use 24/7 Real Media's Open AdStream(TM) to deliver advertising and sponsorship campaigns targeted to business users. The sites will be sold as individual properties as well as part of 24/7 Real Media's B2B Channel. This Channel helps advertisers achieve significant efficiencies and greater creative flexibility over single-site purchases, while targeting an audience that has the corporate purchasing power Purchasing Power 1. The value of a currency expressed in terms of the amount of goods or services that one unit of money can buy. Purchasing power is important because, all else being equal, inflation decreases the amount of goods or services you'd be able to purchase. 2. and authority to buy products and services. Other B2B Channel Websites include AT&T Business, CCH CCH Colegio de Ciencias y Humanidades (Spanish) CCH Certified Clinical Hypnotherapist CCH Cook County Hospital CCH Certified in Classical Homeopathy CCH Country Club Hills (Fairfax City, VA, USA) Business Owner's Toolkit, eFax and VertMarkets. Jerome FitzGibbons, vice president of business development, 24/7 Real Media, Inc., said: "Business.com and Office.com are two of the Web's leading B2B brands and are strong additions to our B2B Channel. These sites expand our reach by a further one million unique users in this category, putting us in a great position to capture an even larger share of the rapidly growing B2B advertising market." Todd Sims, VP of sales for Business.com, added: "We are delighted to be working with 24/7 Real Media. Our inclusion in their B2B Channel offers us new ways to work with leading B2B marketers seeking both targeted and broad based business audiences." Tom Graham, president, Office.com, said: "We were attracted to 24/7 Real Media because of their expertise in the B2B marketplace and the proven quality and customer service attributes of Open AdStream. We are looking forward to a long and mutually beneficial relationship." About Business.com Business.com is the Web's only search engine and directory service focused exclusively on business, and its mission is to help business professionals find exactly what they're looking for. Developed by a team of industry experts and library scientists, Business.com's home page organizes the world of business into 24 major industry categories, with more than 400,000 listings within 25,000 industry, product and service subcategories. Business.com distributes its search results to 30 million unique users a month through the Business.com Network which includes such strategic business brands as Inc.com, Fastcompany.com, Entrepreneur.com, Business Week Online and FT.com. The Business.com Network currently ranks in the Top 10 of Jupiter Media Metrix's Business / Finance category in terms of overall traffic and reach. Business.com's strategic investors and partners include Cahners Business Information, a member of the Reed Elsevier plc group (NYSE NYSE See: New York Stock Exchange : RUK RUK Reserviupseerikoulu (Hamina, Finland, Reserve Officers' School) RUK Are You Kidding? and ENL Noun 1. ENL - an inflammatory complication of leprosy that results in painful skin lesions on the arms and legs and face erythema nodosum leprosum Hansen's disease, leprosy - chronic granulomatous communicable disease occurring in tropical and subtropical ); Primedia Business Magazines and Media, a subsidiary of Primedia Incorporated (NYSE: PRM PRM Partner Relationship Management PRM Parameter PRM Bureau of Population, Refugees and Migration (US State Department) PRM Partidul Romania Mare (Romania Mare Party) PRM Professional Risk Manager ); The McGraw-Hill Companies (NYSE: MHP MHP Multimedia Home Platform (consumer electronics) MHP Milliyetci Hareket Partisi (Turkish: National People's Party) MHP Mobile Home Park (district) MHP Maximum Human Performance ); and The Financial Times Group, a division of Pearson plc (NYSE: PSO PSO - Oracle Parallel Server ; LSE LSE - Language Sensitive Editor : PSON PSON Plastic Small Outline Package No Leads ). About Office.com Office.com is a leading destination Website that offers comprehensive, practical solutions to the daily challenges of starting, managing and growing a business. Small businesses use the site to increase efficiency and enhance productivity. This in turn, enables them to focus on their core operations and remain competitive with much larger Fortune 500 companies. Offerings include including relevant content, news, products and Virtual Office, a robust, individualized corporate Intranet similar to the ones large companies use to streamline business. About 24/7 Real Media, Inc. 24/7 Real Media provides marketing and technology solutions to online marketers and publishers to maximize customer relationships and revenue. Products and services include Internet ad serving technology, online media representation, integrated marketing solutions comprised of network and site specific advertising, online promotions and search engine optimization Designing a Web site so that search engines easily find the pages and index them. The goal is to have your page be in the top 10 results of a search. Optimization includes the choice of words used in the text paragraphs and the placement of those words on the page, both visible and hidden . The company is headquartered in New York, with offices in other major U.S. cities, Europe and Canada. For more information, please visit www.24/7realmedia.com. Forward-looking statements: This news release includes certain ``forward-looking statements'' within the meaning of the Private Securities Litigation Reform Act The Private Securities Litigation Reform Act of 1995 (PSLRA) implemented several significant substantive changes affecting certain cases brought under the federal securities laws, including changes related to pleading, discovery, liability, class representation and awards fees and of 1995. These statements are based on management's current expectations and are naturally subject to uncertainty and changes in circumstances. Actual results may vary materially from the expectations contained herein due to changes in economic, business, competitive and/or regulatory factors. More detailed information about those factors is set forth in the most recent quarterly report and other filings with the Securities and Exchange Commission made by the Company and other public companies named herein. The Company is not under any obligation to (and expressly disclaims any obligation to) update or reaffirm its forward-looking statements whether as a result of new information, future events or otherwise. |
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