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24/7 Media Launches 24/7 Connect for Networks and Rebrands Sabela as 24/7 Connect for Advertisers and Publishers; Announces Formation of Technology Solutions Group.


Business Editors

NEW YORK--(BUSINESS WIRE)--March 6, 2000

24/7 Media, Inc. (Nasdaq: TFSM), one of the largest global Internet media and technology companies, today announced the launch of its next generation Internet See Internet2.  ad serving system, 24/7 Connect.

This new ad server is available on two platforms: 24/7 Connect for Networks, which will initially serve the 24/7 Media network in the United States United States, officially United States of America, republic (2005 est. pop. 295,734,000), 3,539,227 sq mi (9,166,598 sq km), North America. The United States is the world's third largest country in population and the fourth largest country in area. , and 24/7 Connect for Advertisers and Publishers (formerly Sabela for Advertiser and Publishers), which is the company's third-party ad serving solution. The Company expects to combine the two platforms into a single solution for Web publishers later this year.

24/7 Media is in the process of converting its entire Network to the 24/7 Connect for Networks and will continue to do so in incremental stages. The transition so far has proceeded smoothly with plans to complete the conversion by the second quarter of 2000. "Today is the realization of an important milestone in our corporate history," said David J David J. Haskins (b. April 24, 1957, in Northampton, England) is a British alternative rock musician. He was the bassist for the seminal gothic rock band Bauhaus. Life and work . Moore, CEO (1) (Chief Executive Officer) The highest individual in command of an organization. Typically the president of the company, the CEO reports to the Chairman of the Board.  of 24/7 Media. "We have realized a year-long ambition to design and develop the most advanced online ad targeting and delivery system in the world. Our Web publishers and advertisers are now benefiting from advanced features not available from any other online advertising system."

24/7 Media also announced today the formation of 24/7 Media Technology Solutions, headed by James Green James Green may refer to:
  • James Alexander Green, mathematician
  • James C. "Jimmy" Green, North Carolina politician.
  • James S. Green, a nineteenth century U.S. Senator and Representative.
  • Jamison Green, a transman and activist.
, previously CEO of Sabela Media. 24/7 Media Technology Solutions will oversee the continued deployment, sales and support of 24/7 Connect and the e.merge technology platform, which enables real-time integration of broadband video programming over a variety of Internet-enabled devices. "24/7 Media is the only technology company that provides an advertiser or publisher with end-to-end solutions for online and interactive advertising. This includes ad serving, e-mail, membership rewards, and broad-band infrastructure in addition to the global ad sales network," said Mr. Green. "With 24/7 Media, online advertisers and publishers will be able to deliver their messages not only across Web sites, but also across e-mail, wireless services, set-top boxes and other Internet appliances."

24/7 Connect for Networks is a single high volume, highly-scalable system tailored to streamline work flow for tomorrow's high volume business, increase sales force productivity and efficiency and provides agencies and advertisers with advanced online reporting, analytical and automated purchasing tools. It is the only system in the world designed to support ad serving across multiple networks globally from a centralized data repository. 24/7 Connect for Networks is the first unified platform to provide true Multi-Medium support integrating traditional online ad delivery with Mail, sponsorship, and local market components. 24/7 Connect for Advertisers and Publishers also features low-latency ad delivery, detailed tracking, unsurpassed network scalability, global multi-network support and sales automation tools. All information is independently audited, validated and confirmed through PricewaterhouseCoopers and the Audit Bureau of Circulations
The Audit Bureau of Circulations is one of the several organizations of the same name operating in different parts of the world. It audits circulation, readership, and audience information for the magazines, newspapers, and other publications produced by
 (ABC ABC
 in full American Broadcasting Co.

Major U.S. television network. It began when the expanding national radio network NBC split into the separate Red and Blue networks in 1928.
). 24/7 Connect for Advertisers and Publishers currently serves more than one billion impressions per month on behalf of clients such as Western Initiative Media, House of Blues House of Blues (HOB) is a chain of music halls and restaurants founded in 1992 by Hard Rock Cafe founder Isaac Tigrett and his friend and investor Dan Aykroyd. It is a home for live music and southern-inspired cuisine, whose clubs celebrate African-American culture, specifically , OzEmail, IDG IDG International Data Group
IDG Integrated Drive Generator
IDG Installation Design Guide
IDG Internet Discussion Group
IDG Inset Dielectric Guide
IDG International Dangerous Goods (mail, shipping) 
 Communications and TMP TMP (thymidine monophosphate): see thymine.  Worldwide.

About 24/7 Media, Inc.

Reaching nearly 60 percent of all online users in the United States, 24/7 Media Inc. is one of the largest global Internet media and technology companies. Through its global online advertising and direct marketing networks, 24/7 Media provides a full suite of interactive marketing solutions and services. Through its flagship ad network, 24/7 Media serves more than 3.5 billion ad impressions per month on more than 400 high-profile sites globally. 24/7 Mail, the world's largest permission-based, opt-in e-mail database, consists of more than 20 million profiles that can be used to deliver targeted online banner and e-mail campaigns. 24/7 Connect is a next-generation ad serving and management system. Based in New York New York, state, United States
New York, Middle Atlantic state of the United States. It is bordered by Vermont, Massachusetts, Connecticut, and the Atlantic Ocean (E), New Jersey and Pennsylvania (S), Lakes Erie and Ontario and the Canadian province of
, 24/7 Media Inc. has offices in 49 cities in 27 countries. For more information, please visit www.247media.com. For more information about 24/7 Connect for Advertisers and Publishers, call (888) 919-2001 or send an e-mail to info@247media.com.
COPYRIGHT 2000 Business Wire
No portion of this article can be reproduced without the express written permission from the copyright holder.
Copyright 2000, Gale Group. All rights reserved. Gale Group is a Thomson Corporation Company.

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Publication:Business Wire
Date:Mar 6, 2000
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