24/7 Media Inc. Files Lawsuit Against DoubleClick Inc. Alleging Patent Infringement.Business Editors NEW YORK--(BUSINESS WIRE)--May 4, 2000 24/7 Media Inc. (Nasdaq: TFSM), one of the largest global Internet media and technology companies, announced that it filed suit today in the U.S. District Court for the Southern District of New York New York, state, United States New York, Middle Atlantic state of the United States. It is bordered by Vermont, Massachusetts, Connecticut, and the Atlantic Ocean (E), New Jersey and Pennsylvania (S), Lakes Erie and Ontario and the Canadian province of against DoubleClick Inc. The lawsuit alleges infringement by DoubleClick of 24/7 Media's U.S. Patent No. 6,026,368, entitled en·ti·tle tr.v. en·ti·tled, en·ti·tling, en·ti·tles 1. To give a name or title to. 2. To furnish with a right or claim to something: "On-Line Interactive System and Method for Providing Content and Advertising Information to a Targeted Set of Viewers." 24/7 Media is seeking monetary damages Monetary damages, in civil law, refers to compensation given to an injured party by a liable party. Monetary damages may be restitution, a penalty, or both. and has requested injunctive relief injunctive relief n. a court-ordered act or prohibition against an act or condition which has been requested, and sometimes granted, in a petition to the court for an injunction. barring DoubleClick from further infringement of the patent. "24/7 Media has the most extraordinary collection of Internet ad serving technology and talent in the world," said David J David J. Haskins (b. April 24, 1957, in Northampton, England) is a British alternative rock musician. He was the bassist for the seminal gothic rock band Bauhaus. Life and work . Moore, chief executive officer of 24/7 Media Inc. "This robust technology infrastructure is supplemented by an early filed patent relating to relating to relate prep → concernant relating to relate prep → bezüglich +gen, mit Bezug auf +acc Internet ad serving. The patent relates to enabling technology that DoubleClick's DART ad serving system uses without our authorization The right or permission to use a system resource; the process of granting access. See access control. , and today's legal action by us seeks to protect this valuable asset." 24/7 Media Inc. is a leading global provider of end-to-end interactive technology and marketing solutions and services for Web publishers, online advertisers, advertising agencies, e-marketers and e-commerce merchants. 24/7 Media provides a comprehensive suite of media and technology products and services that enable these client groups to attract and retain customers worldwide and to reap the benefits of interactive and other electronic media. The company's solutions include advertising and direct marketing sales, ad serving, promotions, email list management, email list brokerage, email delivery, data analysis, loyalty marketing and convergence solutions, all delivered from the company's industry-leading data and technology platforms. The 24/7 Connect ad serving technology solutions are designed specifically for the demands and needs of advertisers and agencies, Web publishers and e-commerce merchants. Based in New York, 24/7 Media Inc. has offices in 50 cities in 27 countries. For more information, visit www.247media.com. |
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